Aleyda Solis 🕊️

What. An. Event. The people. The talks. The networking. The food. The laughs. Everything. You’re amazing @techseoconnect 🙌😎⭐️ what a wonderful time I had. Thanks for everything and huge congrats on the amazing success! 👏

Finally! This is long-due by @OpenAI 👇

🤖 Tech SEO in the AI Search Era: The Shifts, Trends and What to Do About Them - My presentation at #TechSEOConnect, sharing about the top challenges and shift: 1. Executions bottlenecks (even AI workflows meant to avoid this need dev support to get integrated!) 2. Pressure to show value to decision makers over focused on AI search 3. Challenges to reliably measure AI & show impact due to fast pace Read it here: speakerdeck.com/aleyda/copy-…

🤖 Tech SEO in the AI Search Era: The Shifts, Trends and What to Do About Them - My presentation at #TechSEOConnect, sharing about the top challenges and shift: 1. Executions bottlenecks (even AI workflows meant to avoid this need dev support to get integrated!) 2. Pressure to show value to decision makers over focused on AI search 3. Challenges to reliably measure AI & show impact due to fast pace Read it here: speakerdeck.com/aleyda/copy-…

📣 Excited to join @bluehost ELEVATE on November 10 for “SEO in the Age of AI: How to Get Discovered, Cited & Chosen” along with @alexmoss and @lorenbaker ! Learn how your business can show up in AI answers and LLM responses ... and earn enough trust for prospective customers to get in touch.​ Hope to see you online, register for free here: bluehost.com/elevate?channel…

The best txuleton I’ve had in my life and a deliciously beautiful and fantastic place to celebrate a birthday lunch as well, which I did a few years ago! Eskerrik Asko, Etxebarri, well deserved 👏⭐️👌😎

🚨 @msftClarity is introducing an Agent Activity dashboard 👇 shows how agentic traffic changes over time, which agents visit your site, and what they do once they arrive, ranging from searches and form submissions to logins, downloads, appointment bookings, and checkout. This, along with the AI bots, and AI search performance tracking and research features hands down the most useful first-party analytics solution for the AI era and … it’s free! Install it now. Thanks again to the Microsoft team for all these tools 🙌 @googleanalytics / @googlesearchc / @OpenAI : your turn 😉 Check out the announcement : clarity.microsoft.com/blog/c…

👀 Want to Build an AI Search Optimization Roadmap? Take a look at this comprehensive and actionable guide by @Lem4 - going through: * The Steps: From setting a presence baseline on a fixed prompt set to diagnosing each gap with one hypothesis, and more. * An AI search optimization roadmap template * An Example Check it out: aisearch.similarweb.com/blog…

🚀 The #SEOFOMO State of Technical SEO in the AI Search Era in 2026 is here 👇 From answers by 165 tech SEO specialists sharing how their priorities, workflows and career expectations are changing with AI. Let’s go through five of the main findings: 1. Technical SEO is getting more priority, but the fundamentals still need defending 47% say technical SEO receives more priority than a year ago, while another 39% report no change. And 56% consider it highly or extremely impactful compared with other SEO activities. Yet some tech SEOs describe stakeholders overlooking foundational implementations in favor of AI specific initiatives, or treating AI search as disconnected from SEO. 2. AI is saving time, but quality control remains a leading challenge 61% identify faster audits, analysis or issue identification as a change AI has brought to their daily work. At the same time, AI output accuracy and quality control is the most frequently identified individual concern in our analysis of the challenge responses. 3. AI search is expanding the work faster than SEO specialists can reliably measure its impact 67% have added or updated structured data to support AI search visibility, 55% have improved page structure for extraction, and 52% have reviewed robots.txt or CDN/firewall rules. However, SEOs are working to make content accessible and understandable while struggling to establish how AI systems use it, which changes influence citations, and what those citations contribute to business results. 4. Faster analysis still runs into implementation bottlenecks 59% identify limited developer capacity as an implementation barrier, followed by competing business priorities at 47% and platform or infrastructure limitations at 41%. Development queues still determine what gets done, approvals take time, and some teams face broader responsibilities without additional resources. AI can accelerate parts of the workflow, but delivering improvements still requires capacity, ownership and coordination. 5. Career optimism sits alongside pressure to prove the value of expertise 66% expect AI to have a positive impact on their technical SEO career opportunities over the next two years, compared with 16% expecting a negative impact. That optimism coexists with concerns about clients trusting AI advice over expert judgment, stakeholders assuming agents can handle technical SEO autonomously, and expectations of greater output. In practice, only 4% report having used AI to apply changes without approving each change. Practitioners see opportunities, while continuing to defend the judgment and oversight their work requires. Read about these and other insights with commentary by tech SEOs like @patrickstox @thetafferboy @dawnieando Laura Iancu @emmajanemint @bngsrc @DarwinSantosNYC @nathanless @Suzzicks @jonoalderson @dergal @ghostmou @chrisgreenseo, and more! Check it out: hub.seofomo.co/surveys/seofo…

✅ Updated the Google's Content Quality [EEAT], Helpfulness & Page Experience Checklist with the latest criteria, made the guidance more comprehensive and added a Claude Skill to help with the assessment 👇 Check it out: docs.google.com/spreadsheets…

🎃 SEO & AI Search News and Treats of the Week [From #SEOFOMO - Nov 1st, 2026] 👇 * ​Google Searches Are up 12%, Stock Crashed 10% – AI Mode Is to Blame * ​Google Warns Tools On User-Generated Spam Guidance & More * OpenAI: Signals individual data with Updated insights about ChatGPT usage today! * ​Your content, your choice: clearer preferences for training and grounding by Microsoft * ​The SEOFOMO State of Technical SEO in the AI Search Era in 2026 * ​How Google matches pages to search intent * ​How product thinking can make you a better SEO * ​SEOs are more afraid of AI than they were a year ago * ​Technical SEO Debt: How to Measure, Prioritise & Fix It * ​Are your digital PR campaigns underdelivering? 5 things you might have missed ​* How To Analyze Server Logs for AI Search * ​The Impact of AI Agents on the Digital Economy: 34 Hypotheses * ​AI Visibility: Find the right queries to track with AlsoAsked * “How I'm Removing Bot Traffic from GA4” * More! Including jobs, events, tools... By @NickLeRoy @MalteLandwehr @kmadhavan77 @zachchahalis @KataDahlin and more. Read it here: seofomo.co/posts/seo-ai-sear…

How can we move forward as marketers in a Zero Click reality? @randfish and @amandanat share all what you need to know to succeed in their new book Zero Click Marketing 👌 if you’re an #SEOFOMO reader I have a real “treat” for you this week: The first chapter of the book for you to read for free! If you haven’t yet subscribed to SEOFOMO, do it now SEOFOMO(.)co Don’t want to wait and want to start reading the book asap? Buy it here: zeroclickmarketing(.)co/book

Despite hosting the only fresh water sharks in the world, lake Nicaragua (Cocibolca) is huge (8264 km2) and actually pretty popular, safe and clean to swim … its wildest fact along with the sharks: there are 400 islets inside, 3 bigger islands and … volcanoes inside the islands (!). A true tropical paradise ❤️🇳🇮