Point Symmetry (@ptsymmetry) header
Point Symmetry (@ptsymmetry) profile picture

#DigitalMarketing and #Web3 consultancy. Strategies, tactics, and frameworks to help brands & agencies prepare for the next phase of consumer engagement.

New York
Joined September 2012
Photo by Point Symmetry (@ptsymmetry)Photo by Point Symmetry (@ptsymmetry)Photo by Point Symmetry (@ptsymmetry)Photo by Point Symmetry (@ptsymmetry)Photo by Point Symmetry (@ptsymmetry)Photo by Point Symmetry (@ptsymmetry)Photo by Point Symmetry (@ptsymmetry)Photo by Point Symmetry (@ptsymmetry)Photo by Point Symmetry (@ptsymmetry)Photo by Point Symmetry (@ptsymmetry)
📝 #Content: Fuel your community with valuable info. 💬 #Conversation: Encourage open discussions, knowledge-sharing. 🤝 #Collaboration: Foster partnerships & teamwork. 🔄 #Continuity: Maintain consistency over time. 🔗 #Connectivity: Create strong bonds to expand the network.
68
Brands making the same #marketing mistakes because they focus on tactics before #strategy is disappointing. To #convert an #audience to a #community: 🎯 Niche over reach is how you start. ↗️ Continuity over campaigns is how you scale. 🏆 Outcomes over output is how you win.
1
2
343
“So Influencer Marketing has been around since like 2002, but we have to call them all ‘Creators’ now, got it?!!”
1
146
Life is too short to 🔴 disengage 🔴 disconnect 🔴 disappear But it’s also too short NOT to 🟢 discover 🟢 discuss 🟢 discern 🟢 disrupt 🟢 dissent
1
2
132
Great pick-up covering the Upliftful app via @Yahoo. -- Upliftful Launches Revolutionary Platform To Empower the Next Generation of Music Entrepreneurs yahoo.com/lifestyle/upliftfu…
1
56
Point Symmetry retweeted
Join on Instagram live NOW: See what we're launching with Upliftful, a new #networking app for aspiring professionals and entertainment #entrepreneurs. TUNE IN & DOWNLOAD. instagram.com/p/CrJjwokKvzV/…
Launching tomorrow! Upliftful: a new professional networking & #mentorship app connecting young entrepreneurs & entertainment experts. Join us on @Instagram at noon ET tomorrow (Weds 4/19) as we launch with co-founders, guests & industry experts. instagram.com/p/CrJjwokKvzV/…
1
200
Tomorrow's live launch event with Upliftful: ✅ Empowering young entrepreneurs ✅ Entertainments experts giving back ✅ Leveling the playing field
Launching tomorrow! Upliftful: a new professional networking & #mentorship app connecting young entrepreneurs & entertainment experts. Join us on @Instagram at noon ET tomorrow (Weds 4/19) as we launch with co-founders, guests & industry experts. instagram.com/p/CrJjwokKvzV/…
47
On the path to #Web3 enlightenment, We’ve left behind #Affinity… are about to pass through #Loyalty… and headed to our big destination: #Identity.
1
447
Point Symmetry retweeted
The future of #Web3 is NOT: - collectibles - art - tickets - points or rewards - music - buying/selling NFTs. The future of #Web3 IS: - identity - CRM - authentication - validation - simplification - connection Pssst: The token IS the utility.
4
7
1
21
1,638
It's less about the token as an asset and more about the token as a tool: - identity and CRM - key to experiences - proof of authenticity
Why #Web3. #Tokenization can transform authentication, data sharing, asset ownership, and physical tracking by reliably identifying people & things. While not everything needs to be tokenized, #NFTs can build #trust in physical markets, transactions & sustainable consumption.
1
105
Love to see some early, advance publicity for our partners at Upliftful, here shared from ⁦@PlatformStream⁩. The new app launches in April 19, connecting aspiring entrepreneurs in the entertainment industry with established experts for mentorship. platformstream.substack.com/…
1
46
Introducing ChatPTS, the same service from PointSymmetry but now with a fancy name! Input your requests directly via simple video chat, get better frameworks for your brand voice as well as creative human interaction/thoughts/feedback. Already in beta. #AI #Freelance #Future
1
69
What do some of the smartest, most experienced leaders in #marketing think about how #brands should be preparing for #Web3 and #loyalty? @forum3's @adambrotman, @serotonin_hq's Amanda Cassatt, Kris Ruby, @garyvee & Thomas Pan chime in.
1
2
307
🚀Time to boost customer loyalty in #Web3. 🔍This platform offers seamless integration of #Web3 data into your CRM, allowing for enhanced customer profiles while respecting privacy… or bring existing CRM onchain with tokenized benefits, behaviors and rewards.
Want to supercharge your loyalty program? Unlock the next generation of loyalty powered by web3. Enable members-only spaces, integration free partnerships, token-gated content & commerce, and more.

1
114
100%. And it has to be brands and their agency partners who truly lead the way again, leveraging the incredible, ready technology that is blockchain.
The copy-paste is everywhere in web3 The same conference speakers.. the same formats.. the same artists getting curated.. the same topics on Spaces.. the same project strategies.. the same memes.. If we want new results, we need new voices No more follow the leader
100
A goodly number of people tuned in to this Spaces tonight with @stephen_wolfram… But don’t worry if you missed it. The replay is below and it’s 🧠🔥
ICYMI catch up on our Twitter Space with @stephen_wolfram discussing @OpenAI's #ChatGPT and @Wolfram_Alpha integration, why the world will be run by #AIs, why you shouldn't study #programming, the nature of #consciousness and more xitter.gq/i/spaces/1ypKddlkVkvKW
1
85
Whats hasn’t changed with #Web3 and #marketing? The need for a compelling, strategic value exchange. What’s different about #Web3? This:
Token gating is revolutionary for member engagement ✨ Seamless plug-and-play collaboration 🌐 Bypass complex IT integrations 🎯 Target the right audience Early adopters in Web3 will build coveted connections, positioning themselves at the center of a fast-growing ecosystem🚀
1
45
Point Symmetry retweeted
I've never been a huge fan of #NFT-specific conferences, but @NFT_NYC next month doesn't require getting on a plane! Last time around, I dropped a huge claim (and backed it up). Vote for me on the main stage and I promise another epic moment. PICK ME: bit.ly/MWNFTNYC
At #NFTNYC2023, hear from @davidgokhshtein (Founder & CEO @gokhshteinmedia), @ryomaito (Co-Founder @makersplace) @mwurst (CMO Co-Founder @mintdotstore), @0xEvgeniy (Head of Partnerships @rarible) and Bill Lau (CEO Tavern Space) on the Future of Brand Building with NFTs.
1
3
143
Point Symmetry retweeted
Meteor is more than a guide to the future, it's a content lab marrying Web3 and AI that shows as well as tells what's happening and how to stay ahead. Subscribe to today to qualify for upcoming NFT drops and exclusive content. It's free (for now). thisismeteor.com
1
4
6
567