Happy

Really Happy to read some @doginaldogs holders are finally getting replacement NFTs, but wow, what a PR mess. Next time, remember the first 3 rules of PR: "• Rule 1: Tell the Truth (Transparency) • The Breakdown: The moment a brand lies or attempts a cover-up, it loses all credibility. One of the absolute first rules of PR is to remain honest and open. If a crisis hits, you must take responsibility immediately. • Rule 2: Know and Meet Your Audience Where They Are • The Breakdown: You cannot craft a message without understanding exactly who is listening. True PR is a two-way street; it requires heavily researching and listening to your stakeholders so you can adjust your tone, words, and channels to fit their needs. • Rule 3: Prove It with Action (Never Over-Promise) • The Breakdown: Words mean nothing if they aren't backed by systemic behavior. Managing expectations is crucial. Good PR aligns an organization's actual performance with public perception—if you promise a fix or a standard, you must hit it."