@MediumBuying

Breaking political ad news 💥 | Better planning, buying and competitive tracking for TV (broadcast/cable/streaming), radio and digital 📺📻📱

 Columbus, OH
mediumbuying.com
Joined May 2015
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3.8KMedia
Medium Buying retweeted
Alex Sherman
@sherman49492h
Source familiar: Early TV ratings numbers for Fox's World Series Game 4 -- yesterday's 12 inning thriller -- showing around 13.5 million viewers. That's higher than Games 1 & 2 and well above 2022 and 2023 (pre-Dodgers) World Series averages. Final numbers expected tomorrow.
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Medium Buying retweeted
Ernie Johnson
@TurnerSportsEJ7h
It’s time. 🤟🤟🏾🤟🏻🤟🏽
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#KY06: D group Servant Leader Fund is up on TV with this contrast spot --
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#CO04: D challenger Eileen Laubacher is up on TV with this spot -- Female voiceover: "You deserve more than rising costs and struggling hospitals. Than a congresswoman who votes for wars and data centers. Who uses party as a shield for votes, for scandal, for ethics complaints" "You deserve more than Lauren Boebert only serving herself"
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#IASen: R group Fight On Iowa is up on TV with this spot -- Female voiceover: "Josh Turek is a huge liberal. Turek wants welfare for illegals and their votes in our elections" Clip of Turek: "Anyone tells you any different is lying"
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#OH10: D group House Majority PAC is up on TV with this spot -- Male voiceover: "Over 30 years we watched on VHS. Smartphones? No. And Mike Turner started in politics"
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#OHGov: R candidate Vivek Ramaswamy is up on TV with this spot -- Male voiceover: "The stakes couldn't be higher. Ohio's governor makes decisions that affect every family. Appoints judges, leads in a crisis. But, when things got tough, Amy Acton quit. She was reportedly found curled up in the fetal position"
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Most-watched World Series Game 5 ever -- 1982, Cardinals-Brewers: 48.99M viewers on NBC Robin Yount collects four hits including an opposite field solo shot as the Brew Crew take a three games to two lead
Medium Buying
@MediumBuying10h
Cost for a single 30-second spot to air nationally on FOX tonight during Game 5 of the World Series -- $400,000
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"Look Vivek, I'm telling you right now, it was the ad"
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Cost for a single 30-second spot to air nationally on FOX tonight during Game 5 of the World Series -- $400,000
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Medium Buying retweeted
Eric Martin
@EMPosts13h
NEW: Secretary of State Marco Rubio will accompany Trump to Chillicothe, Ohio, for a campaign event today, after joining him for midterm rallies in Texas yesterday
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.@gelliottmorris: Polls may have too few Trump voters from red America gelliottmorris.com/p/2026-10…

Polls may have too few Trump voters from red America

After weighting, our poll still has twice as many Trump voters from the bluest zip codes as it should. They're far likelier than other Trump voters to back Democrats for Congress.

gelliottmorris.com
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How the nets will cover Election Night 2026 -- Tony Dokoupil and Norah O'Donnell will lead coverage on CBS starting at 7 pm paramountpressexpress.com/cb…

Paramount Press Express | CBS NEWS TO FEATURE INNOVATIVE, MULTIPLATFORM COVERAGE FOR ELECTION NIGHT...

“America Decides: Election 2026” Election Night Coverage Will Air Across Broadcast, Streaming, Digital and Social Platforms CBS News Will Also Broadca

paramountpressexpress.com
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Clive Myrie, Sumi Somaskanda and Caitríona Perry will lead coverage on BBC One and the BBC News channel starting at 6:30 pm ET/11:30 pm GMT bbc.com/mediacentre/2026/bbc…
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Jake Tapper and Anderson Cooper will lead coverage on CNN starting at 4 pm John King will be at the Magic Wall cnnpressroom.blogs.cnn.com/2…
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Medium Buying retweeted
Austin Karp@AustinKarp12h
In terms of estimated advertising revenue for Fox during its MLB postseason coverage, based on remainder of World Series, per @GuggenheimPtnrs: 🔲5 games = $275 million in ad revenue (full postseason) 🔲6 games = $324 million 🔲7 games = $373 million
Austin Karp@AustinKarp12h
The Rays' win in Game 4 is HUGE for Fox in keeping up with not just viewership, but ad dollars. New report from @GuggenheimPtnrs notes during World Series on Fox: 🔲Around 80 ad slots per game (30 seconds each) 🔲$550,000 per unit 🔲30% premium for Games 6, 7
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NEW Suffolk Poll -- Sherrod Brown 47%, Jon Husted 44% Amy Acton 48%, Vivek Ramaswamy 44% suffolk.edu/-/media/suffolk/…
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New Deal for All also ran this spot nationally tonight on FOX during Game 4 of the World Series -- Cost: $600,000 #FLSen
Medium Buying
@MediumBuyingOct 27
#FLSen: D group New Deal for All ran this spot nationally tonight on FOX during Game 3 of the World Series -- Cost: $400,000
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Medium Buying retweeted
Michael Mulvihill@mulvihill79Oct 27
Down -7% is better than most were predicting and 11m viewers for Games 1 & 2 is better than anything out there that’s not the NFL. More important, this “small market” series affirms one of the bedrock appeals of sports: Everyone has a chance.
FOX Sports PR
@FOXSportsPROct 27
No Time Like October: FOX Sports opens #WorldSeries with strong start highlighted by 12,259,000 viewers for Game 1 and 10,854,000 for Game 2. ⚾️📺
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Medium Buying retweeted
FOX Sports PR
@FOXSportsPROct 27
AMERICA'S GAME OF THE WEEK Roars with 24,670,000 Viewers in Week 7 for the @NFLonFOX!
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Medium Buying retweeted
ESPN PR
@ESPNPROct 27
🏆 @ESPNCFB on ABC topped the competition in Week 8 🏈 @OleMissFB-@TexasFootball: 8.1M viewers 🏈 @AggieFootball-@AlabamaFTBL: 5.9M viewers ESPN networks scored the top game of the week & 3 of the top 5
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Medium Buying retweeted
FOX Sports PR
@FOXSportsPROct 27
No Time Like October: FOX Sports opens #WorldSeries with strong start highlighted by 12,259,000 viewers for Game 1 and 10,854,000 for Game 2. ⚾️📺
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