Pat

Bold prediction: YouTube will get rid of titles/thumbnails. Here’s the game theory for why this will happen… 1. IG long-form crushes 2. IG long-form is feed based so title/thumbnail is less important (which drives more people to make long-form) 3. IG realizes long-form is much more valuable for training data and advertising, so they push it 10x harder 4. YouTube sees this and also realizes value is in the video training data. Easiest way to get more people to post long-form is to remove the unnecessary additional skill of packaging 5. They test removing it and realize it increases all metrics (existing big YouTubers will complain)