Chess-playing, scotch-drinking, and proud-Albertan (Toronto-residing) public affairs professional
Toronto, Ontario
Joined November 2012
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- Following78
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"The 'worried-well' are driving more about healthcare than the people most needing the service."
For how many other sectors is that true. Agriculture and food production for one - countless others too #BrusselsForum19
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Why communicating about risks is so hard: "When faced with mortality - our own or a loved one's - the most intelligent people fall apart." #BrusselsForum19
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"What is a grown man with real responsibilities doing spending inordinate amount of time worrying about a football club's terrible performance?
Because that's where I stood as a boy of 10 years old."
#BrusselsForum19
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"reputation and trust is the outcome of how the company behaves and how it communicates" at #BrusselsForum19
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P S Hillier retweeted
Very insightful presentation by @dgardner on "Risk: The Science and Politics of Fear". Human emotions still play a big role in how people perceive and address risks. @PACouncil #BrusselsForum19
P S Hillier retweeted
“How do businesses and the public talk about risk? “ Looking forward to this discussion at #BrusselsForum19 organized by @PACouncil @andrasbaneth
Risk and benefit are directly linked - communicating on benefits can change risk perception. With @dgardner at #BrusselsForum19
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"We spent virtually our entire history as hunter gatherers. It's in that environment that our brains evolved." @TactixGR colleague @dgardner at the #BrusselsForum19
Wrapping up at @PACouncil, @dgardner leaves the audience with a puzzle and a challenge, "40 years after we learned that science and statistics aren't an effective way to persuade, in so many industries our primary method still is shoveling more science and statistics."
How did @dgardner use #GameofThrones to help communications professionals at @PACouncil?
"We believe things and believe it strongly because the people around us believe it true: communities of knowledge"
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We may think we're in charge, but if the elephant decides it's going to the right, we're going to the right.
Takeaway for communications professionals: talk to the elephant, not the rider. @dgardner speaking at @PACouncil
Defence offsets can by a labyrinth -- colleague @DDuguayTRCanada provides a new road map for a different way to approach ITBs. Check out lnkd.in/edZkxWA goo.gl/it5WUP
P S Hillier retweeted
Confirmation bias and recency bias are the 2 biggest hurdles to clear thinking. Just read that now and nothing you say will change my mind.
P S Hillier retweeted
Former Parliamentarian Distinguished Service Award recipient the Hon Bryon Wilfert, PC.
P S Hillier retweeted
Very pleased to welcome @ChrisSmillieYOW to Tactix today, joining fellow Top 100 Lobbyist @alanyoung33 #cdnpoli goo.gl/6ozPBZ
(2/2) 'Urbandwellers' are thousands of micro-audiences & w/ big data we can speak directly. Reject the idea of 1 big audience #GrowCanada16
At #GrowCanada16 Pollsters asked for silver bullet w/ communicating about ag to 'urbandwellers'. None challenge premise of question (1/2)