Rick Ⓜ️athieson (@RickMathieson) header
Rick Ⓜ️athieson (@RickMathieson) profile picture

Chief Creative Officer. Copywriter. Strategist. Author of THE ON-DEMAND BRAND and BRANDING UNBOUND

Joined February 2009
Photo by Rick Ⓜ️athieson (@RickMathieson)Photo by Rick Ⓜ️athieson (@RickMathieson)Photo by Rick Ⓜ️athieson (@RickMathieson)Photo by Rick Ⓜ️athieson (@RickMathieson)Photo by Rick Ⓜ️athieson (@RickMathieson)Photo by Rick Ⓜ️athieson (@RickMathieson)Photo by Rick Ⓜ️athieson (@RickMathieson)Photo by Rick Ⓜ️athieson (@RickMathieson)Photo by Rick Ⓜ️athieson (@RickMathieson)
🎥 Will James Gunn’s Superman soar—or be box office Kryptonite? Does Jurassic World: Rebirth have bite? In a crowded summer movie season, what’s in store for Ballerina, Fantastic Four: First Steps, Freakier Friday, and more? Listen now: ow.ly/8nPl50WoENV
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🤖 AI Trends: Google AI Goes Agentic, Oura Ring Says, 'Give Us the Finger,' & More Google’s Agentic AI moves. Billie’s scratch-and-sniff deodorant billboard. “The Pineapple Pizza Wars” at the Chicago Sun-Times, and more. Listen now: podcasts.apple.com/us/podcas…
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New Brand Refreshes for Mountain Dew, Marvel's Thunderbolts* & More Ryan Coogler’s “Sinners” satisfies. Marvel’s “Thunderbolts*” rebrand. Plus: loaded questions about surprising (and hilarious) brand refreshes for Mtn. Dew, PwC, and Panda Express. I podcasts.apple.com/us/podcas…
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Plus, now we know what happened to Bob after Top Gun: Maverick
I LOVEEEEE BOB! Lewis Pullman absolutely knocked it out of the park #Thunderbolts
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I dunno, @wootten, with our attempts to sing the Banana Splits theme song, the Lucky Charms jingle, and “Smelly Cat” from Friends, maybe we shoulda left this episode in the vault … 😜
From the vault: The Ricks marvel over a freaky new Amazon Prime show called “The Boys,” a R-rated horror movie featuring “The Banana Splits,” the origin story of McDonald’s Shamrock Shake, and enormous Luck Charms marshmallows coming to a s’more near you. on.soundcloud.com/iBWHLLRwi9…
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🤞🏼…Open…open…open
🤞🏻 Patience isn't our strong suit—but we're in the #SDCC25 waiting room while listening to our roundup of #SDCC24 ow.ly/IrKI50Tsjz2 #sdcc2024 #sdcc2025 #RickandRickRuletheWorld #podcasts @rickmathieson @wootten
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🤞🏻 Patience isn't our strong suit—but we're in the #SDCC25 waiting room while listening to our roundup of #SDCC24 ow.ly/IrKI50Tsjz2 #sdcc2024 #sdcc2025 #RickandRickRuletheWorld #podcasts @rickmathieson @wootten
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🤨 Next question @wootten - how many babies were named Hodor in 2018? And what was their first word? ow.ly/zV4v50Sjx1e The epic conclusion of our Loaded Questions quiz game commemorating the Season 5 finale of Rick and Rick #podcasts #marketing #generativeAI #bloopers
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🧠 Ready to start tapping FOMO, MOFO? @IntermarkGroup CEO @AdPsychJake shares insights on hacking the human psyche to boost marketing performance ow.ly/iknA50OYng4 #advertising #marketing @wootten #psychology #fMRI #neuromarketing
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🌭 Q: What modern name would you give the Wienermobile (besides "Cybertruck")? In the latest episode of @RickandRickRule, @wootten and I talk about how @oscarmayer is rebranding @Wienermobile ow.ly/EAPY50ORWtW #advertising #marketing #brand #cpg #podcasts
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I worked it into the introduction of my second book
The word “antediluvian” means you’re outdated from an ancient murky period. Thomas Browne coined it for “pre-flood,” the period in the Bible between Eden and Noah. Browne was a scientist in the 1600s who also believed in angels and witches. I will work this into a meeting soon.
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🎁 Well, that and the “Die Hard” holiday children’s book for @wootten
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🥣 I personally prefer a good Riesling with my Cap’n Crunch, @erikj But a Lido Bay cab seems like a tasty and thematically fitting option, too
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🦶 There’s still time to make prediction #1 happen @lotrimin … just sayin’ #nfts #brand #marketing #trends #predictions
Looking back at 2022, @RickMathieson and I review our big predictions for the year—what they got right, what they got ridiculously wrong. on.soundcloud.com/xM4ys #podcast #marketing #advertising @RickandRickRule
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Hey @wootten - did you get your holiday Cheetle yet?
🎅🏼 Taika Waititi's Big Christmas, 2022's Fastest Grow​ing Brands, "Zonkey" Makes the Scrabble Dictionary, Plus All the Cheetle You Can Eat ow.ly/YCwM50M3ZFY #advertising #marketing #brand #cheetos #amazon #belvedere #TaikaWaititi #cheetos #cheetle #jamesbond
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