The New York Festivals® AME Greater China Awards has concluded its inaugural year, recognizing outstanding creative excellence and marketing effectiveness in Greater China. After a rigorous judging process, we are proud to announce the winners. youtu.be/7hrJuQfLxaM

Congratulations to Glade and VML on winning an AME Silver in Products & Services for “Dupe Detector.”

Congratulations to Mondelez International and VML — winners of an AME Silver in Audio Branding and Bronze in Gamification for Name This OREO.

Congratulations to VML Casablanca — AME Silver Award winner for “Test My Dacia” in Best Use of Media: Activation & Engagement.

Congratulations to VML Canada, AME Silver Award winner for Volkswagen Canada's "Sans Émission" in Best Use of Discipline – Media Partnerships!

Congratulations to VML’s AME Silver Award-winning campaign “Preserved Promos” for SC Johnson’s Ziploc®!

Congratulations to VML USA on winning an AME Silver Award for “OREO Calls” — a game-changing campaign for OREO (Mondelez International). 🏀🍪

Congratulations to VCCP London on winning AME Gold for Daisy vs Scammers, created for Virgin Media O2.

Congratulations to VML Belgium and Child Focus on their AME Gold Award win for the groundbreaking “Finding Juliette” campaign!

Congratulations to VML UK's AME Gold Award–Winning “Waiting to Live” Campaign for NHS Blood & Transplant!

Congratulations to VML Spain on winning an AME Gold Award for Kraft Heinz UK’s “Ridiculously Good” campaign!

Congratulations to VML Argentina for earning the AME Regional Campaign of the Year – Latin America with “Absurd Promises”!

Bravo to VML USA's "Napkins of Rights" for earning the AME Regional Campaign of the Year – USA! VML USA's "Napkins of Rights" campaign for the Florida Immigrant Coalition (FLIC) transformed an everyday item into a lifeline.

Dove’s “Real Beauty” Wins Best of Show @OgilvyUK London has earned the AME Grand Award, the top honor for creativity and effectiveness, with “Real Beauty: How a Soap Brand Created a Global Self-Esteem Movement” for Dove.

Today we're sharing a repeat presentation of AME's 2025 Gold winners, exciting and inspired campaigns demonstrating visionary creativity, innovative strategy, and measurable results. youtu.be/3D_Pgv6BkBo?feature…

The wait is over! Following weeks of rigorous judging, the AME Grand Jury proudly reveals the 2025 award winners! Congratulations to the 2025 AME Award Winners for demonstrating true excellence in effectiveness! ameawards.com/winners/list/d…

We're thrilled to unveil the 2025 AME Awards Shortlist! ameawards.com

This year's most innovative and effective campaigns have been selected by the 2025 AME Greater China Executive Jury.

AME's world-class Grand Jury is now set to evaluate entries and spotlight the most innovative and effective campaigns from around the globe, as they determine the 2025 Shortlist.

Final call! 🕒 AME’s entry portal closes today, July 10. As AME Grand Jury member Chloe Fair put it: “The challenge for marketers isn’t just generating creative ideas—it’s engaging consumers across multiple touchpoints in ways that drive real business results.”

What makes a campaign unforgettable? 2025 AME Grand Jury member Rohit Arora says: "The most effective campaigns feel inevitable—like they’ve unlocked something that was waiting to be said."