Conversations and views you will remember, on a rooftop above Caesars Palace...
Join us at ๐ฆ๐๐ฎ๐ฟ๐๐๐ฝ๐ ๐๐ณ๐๐ฒ๐ฟ ๐๐ฎ๐ฟ๐ธ, ๐๐๐๐ผ๐บ๐ฎ๐-๐ถ๐'๐ ๐บ๐๐๐ ๐ฎ๐๐๐ฒ๐ป๐ฑ ๐ฒ๐๐ฒ๐ป๐ ๐ฎ๐ ๐ฟ๐ฒ:๐๐ป๐๐ฒ๐ป๐ ๐ฎ๐ฌ๐ฎ๐ฒ.
Meet founders, builders, and the AWS community, and enjoy the Las Vegas skyline.
๐
๐ง๐๐ฒ๐๐ฑ๐ฎ๐, ๐๐ฒ๐ฐ๐ฒ๐บ๐ฏ๐ฒ๐ฟ ๐ญ | ๐ ๐ณ-๐ญ๐ฌ ๐ฃ๐
๐ ๐ฆ๐ฝ๐ผ๐๐ ๐ฎ๐ฟ๐ฒ ๐น๐ถ๐บ๐ถ๐๐ฒ๐ฑ. ๐ฅ๐ฆ๐ฉ๐ฃ ๐ป๐ผ๐: eu1.hubs.ly/H0zMKQP0
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โ Next week in Tel Aviv - Breakfast & Learn with AWS & Automat-it.
๐ฏ "๐ก๐ผ๐ ๐๐๐ฒ๐ฟ๐ ๐๐ด๐ฒ๐ป๐ ๐ฆ๐๐ฒ๐ฝ ๐ก๐ฒ๐ฒ๐ฑ๐ ๐ฎ๐ป ๐๐๐ : ๐ง๐๐ฝ๐ฒ๐ฑ ๐๐ฒ๐ฐ๐ถ๐๐ถ๐ผ๐ป๐ ๐๐ถ๐๐ต ๐๐ฒ๐"
Which team owns a ticket? Which tool should the agent call next? Is this evidence enough? These aren't generation problems. They are decisions.
Find out where a typed decision model beats an LLM on cost, speed & predictability. Leave knowing...
1๏ธโฃ What Jev is - the typed decision model from TypeSafe AI that everyone's been talking about since September
2๏ธโฃ Six reusable patterns - Route, Judge, Rank, Filter, Control, Map - powered by three simple question types
3๏ธโฃ A clear go/no-go framework - the metrics and four gates to clear before you ship a decision model
๐๏ธ With Gili Nachum (Principal AI Solutions Architect, AWS) & Nir Shney-Dor (VP of Global Solutions Architecture, Automat-it)
๐
๐ ๐ผ๐ป๐ฑ๐ฎ๐, ๐ก๐ผ๐๐ฒ๐บ๐ฏ๐ฒ๐ฟ ๐ญ๐ฒ, ๐ฎ๐ฌ๐ฎ๐ฒ | ๐ต:๐ฏ๐ฌ ๐๐ ๐ ๐๐ช๐ฆ ๐ข๐ณ๐ณ๐ถ๐ฐ๐ฒ, ๐๐๐ฟ๐ถ๐ฒ๐น๐ถ ๐ฆ๐ฎ๐ฟ๐ผ๐ป๐ฎ, ๐ง๐ฒ๐น ๐๐๐ถ๐
๐ก Bring one real decision from your product. The session is built around live examples.
๐ Register: eu1.hubs.ly/H0zLZk30 (eu1.hubs.ly/H0zLZk30)
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When AI can write, test and ship code, what is engineering actually for? And how do you turn it into the engine that speeds up your company's growth? ๐
We're hosting a private dinner in Tel Aviv for startup Founders, CEOs and CTOs to talk about it openly. Our guest is Eran Tzayzler, VP of R&D, Product & Support at Cymulate. He's led his teams from traditional development to building with AI at the core, and he'll share what changed and how it moved the business forward.
Over dinner we'll cover:ย
๐น Why adding AI tools to an old development process stallsย
๐น Getting AI out of pilots and into productionย
๐น Making R&D a driver of product speed and revenue, not a cost centerย
๐น The metrics that show it's working
It's off the record, with no slides, and seats are limited.
๐๏ธ ๐ช๐ฒ๐ฑ๐ป๐ฒ๐๐ฑ๐ฎ๐, ๐๐ฒ๐ฐ๐ฒ๐บ๐ฏ๐ฒ๐ฟ ๐ญ๐ฒ | ๐ญ๐ต:๐ฌ๐ฌ-๐ฎ๐ฎ:๐ฌ๐ฌ
๐ '๐ฎ' ๐ฅ๐ฒ๐๐๐ฎ๐๐ฟ๐ฎ๐ป๐, ๐๐ฒ๐ฟ๐ฒ๐ฐ๐ต ๐ ๐ฒ๐ป๐ฎ๐ฐ๐ต๐ฒ๐บ ๐๐ฒ๐ด๐ถ๐ป ๐ญ๐ฎ๐ญ, ๐ง๐ฒ๐น ๐๐๐ถ๐
Save your seat ๐ eu1.hubs.ly/H0zKNpc0
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re:Invent is the perfect place to find solutions to your AI needs. But the expo floor isn't the perfect environment. That's where Automat-it's Meeting Suite at The Venetian comes in.
Book a 20-minute meeting between November 30 and December 1 with our experts away from the noise. We provide the setting, the coffee, and the expertise.
Secure your time: eu1.hubs.ly/H0zHBZ90
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Your GenAI feature is live. Your AWS bill keeps climbing. Can you prove itโs paying for itself? ๐ธ
Most teams canโt. McKinsey surveyed 1,700+ business leaders, and only 6% of companies say AI drives 5%+ of their operating profit.
Part of the problem: the fastest model, the cheapest model and the most accurate model are rarely the same one. A public leaderboard wonโt tell you which fits your workload. Every pound spent on the wrong model is runway you donโt get back.
In this Automat-it webinar, Aleksandra Jovovic, Senior AWS Solutions Architect at Automat-it, and host Boaz Ziniman will show you how to:
โ
Benchmark models on your own data, not someone elseโs
โ
Route each task to the right model for cost and quality
โ
Report AI ROI in numbers your finance team trusts
๐๏ธ Cloud Costs: Where Architecture Meets the Commercial Layer
๐๏ธ Monday, 23 November ยท 3pm CET ๐ Live on Zoom - Canโt make it live? Register and weโll send you the recording.
๐ eu1.hubs.ly/H0zG3-20
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Every AWS service charges you for something. Networking bills for movement. Compute bills for potential. AI bills for context. Databases bill for ๐๐๐ฎ๐๐ฒ, and thatโs the one thing nobody wants to touch.
In his new blog, โ๐ง๐ต๐ฒ ๐ฅ๐ฒ๐น๐ฎ๐๐ถ๐ผ๐ป๐ฎ๐น ๐ ๐ผ๐ป๐ฒ๐ ๐ฃ๐ถ๐โ, Tamir Kafri-Djerassi, FinOps Analyst at Automat-it and AWS Gold Jacket owner, breaks down three RDS and Aurora cost traps and how to fix them without risking reliability.
Start with a quick self-audit:
1๏ธโฃ ๐๐ ๐/๐ข ๐บ๐ผ๐ฟ๐ฒ ๐๐ต๐ฎ๐ป ~๐ฎ๐ฑ% ๐ผ๐ณ ๐๐ผ๐๐ฟ ๐๐๐ฟ๐ผ๐ฟ๐ฎ ๐๐ฝ๐ฒ๐ป๐ฑ?
2๏ธโฃ ๐๐ผ ๐๐ผ๐๐ฟ ๐ฑ๐ฒ๐ ๐ฎ๐ป๐ฑ ๐๐๐ฎ๐ด๐ถ๐ป๐ด ๐ฐ๐น๐๐๐๐ฒ๐ฟ๐ ๐ป๐ฒ๐๐ฒ๐ฟ ๐๐น๐ฒ๐ฒ๐ฝ?
3๏ธโฃ ๐๐ฟ๐ฒ ๐๐ผ๐ ๐๐๐ถ๐น๐น ๐ผ๐ป ๐ด๐ฝ๐ฎ ๐ผ๐ฟ ๐ถ๐ผ๐ญ?
If you answered yes to any of them, youโre probably paying to keep idle state warm. Tamirโs guide shows you how to stop, with Terraform and CLI fixes you can use right away. ๐
eu1.hubs.ly/H0zFVnn0
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Don't wake up on December 2 with FOMO. Add your name to the guest list for Startups After Dark - the can't miss party of re:Invent 2026.
We are taking over the OMNIA Terrace above Caesars Palace for the rooftop party with a difference. You'll be with AWS execs, founders and tech leaders, with handcrafted cocktails and the Las Vegas Strip below you.
Get on the guest list before it fills up: eu1.hubs.ly/H0zD8zk0
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Black tie, big ideas and a room full of innovators. That was the Spicehaus Grรผnderball Zurich 2026. ๐ฅ
As sponsors, we joined around 200 founders, investors, and partners shaping Switzerlandโs startup scene.
Over the night we talked through what Swiss startups are building in AI, robotics, climate tech, MedTech and more, met new faces from the local ecosystem and caught up with familiar ones.
Thank you to Spicehaus for hosting a standout evening, and to our AWS friends for joining us at the table. ๐จ๐ญ
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Everyone is talking about Jev! Join our Breakfast & Learn on November 16 and learn why and where the typed decision model wins on speed, cost & predictability.
๐ฏ "๐ก๐ผ๐ ๐๐๐ฒ๐ฟ๐ ๐๐ด๐ฒ๐ป๐ ๐ฆ๐๐ฒ๐ฝ ๐ก๐ฒ๐ฒ๐ฑ๐ ๐ฎ๐ป ๐๐๐ : ๐ง๐๐ฝ๐ฒ๐ฑ ๐๐ฒ๐ฐ๐ถ๐๐ถ๐ผ๐ป๐ ๐๐ถ๐๐ต ๐๐ฒ๐"
Stop paying LLM latency and cost for what's really a label. Learn the 6 patterns that power it: Route, Judge, Rank, Filter, Control, Map.
๐๏ธ With Gili Nachum (Principal AI SA, AWS) & Nir Shney-Dor (VP Global SA, Automat-it)
๐
Monday, November 16, 2026 | 9:30 AM โข Limited seatsย
๐ก Bring one real decision from your product. The session is built around live examples.
๐ Register: eu1.hubs.ly/H0zzcGJ0
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Question: Where's the best place at re:Invent 2026 to talk about taking AI into production at?
Answer: Automat-it's Meeting Suite at The Venetian
Find some calm away from the expo floor, grab a coffee, and talk with experts about your plans, AI ambitions, and potential hurdles.
Book your space between Nov 30 and Dec 1: eu1.hubs.ly/H0zwZNw0
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10,000 users. A 4,000-token system prompt...Thatโs 40 million identical tokens you pay Bedrock to read again every day. ๐คฏ
Tamir Kafri, FinOps Analyst at Automat-it and AWS Gold Jacket owner, calls this the โAmnesic Prompt Tax.โ Itโs one of three patterns he keeps finding when he looks at GenAI bills on AWS.
The other two:
- ๐ข๐ป๐ฒ ๐ณ๐ฟ๐ผ๐ป๐๐ถ๐ฒ๐ฟ ๐บ๐ผ๐ฑ๐ฒ๐น ๐ณ๐ผ๐ฟ ๐ฒ๐๐ฒ๐ฟ๐๐๐ต๐ถ๐ป๐ด. Teams send intent classification and JSON extraction to the same top-tier model that writes the final answer.
- ๐๐ฃ๐จ ๐ฒ๐ป๐ฑ๐ฝ๐ผ๐ถ๐ป๐๐ ๐๐ต๐ฎ๐ ๐ป๐ฒ๐๐ฒ๐ฟ ๐๐น๐ฒ๐ฒ๐ฝ. Internal and batch workloads often run on SageMaker real-time endpoints that sit idle more than 70% of the month.
The usual fix for the prompt problem is prompt caching: add a cachePoint to your Converse call, and cached input can cost up to 90% less. But thereโs a catch. Each model has a minimum prompt length for caching. If your prompt is shorter than that, Bedrock skips caching without any error and charges full price, while you assume youโre saving.
๐ ๐ฅ๐ฒ๐ฎ๐ฑ ๐ง๐ฎ๐บ๐ถ๐ฟ'๐ '๐ฃ๐ฟ๐ฎ๐ฐ๐๐ถ๐ฐ๐ฎ๐น ๐๐๐ถ๐ฑ๐ฒ ๐๐ผ ๐๐ช๐ฆ ๐๐ฒ๐ป๐ฒ๐ฟ๐ฎ๐๐ถ๐๐ฒ ๐๐ ๐๐ผ๐๐ ๐ข๐ฝ๐๐บ๐ถ๐๐ฎ๐๐ถ๐ผ๐ป' ๐๐ผ ๐๐ป๐ฑ๐ฒ๐ฟ๐๐๐ฎ๐ป๐ฑ:
- How to tell whether caching pays off with the default 5-minute cache window (the break-even hit rate is lower than most people guess)
- Routing each request to the cheapest model thatโs good enough, with boto3 code
- Why โjust go serverlessโ doesnโt work for GPU models, and what to do instead
If your AI spend went up last quarter and you canโt say exactly why, itโs worth 10 minutes of your time.
๐ eu1.hubs.ly/H0zvMHx0
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Thatโs a wrap on Tech1! ๐
We had two great days connecting with founders, CTOs, and engineering leaders. Most conversations came back to the same question: how do you get more out of the cloud as you scale?
At the booth, we talked a lot about how Automat-it can help deliver:
โ๏ธ Cloud migration without the headaches
๐ธ Cost optimization that extends your runway
๐ค Moving AI from proof of concept into production
A highlight was the roundtable hosted by Oded Harel, โGo-to-Market at Cloud Speed.โ Tech leaders had an honest, peer-to-peer conversation about:
๐ฐ Unlocking AWS startup credits and funding programs
๐ Getting SOC 2 / ISO compliance-ready before your next round
โ ๏ธ Avoiding the architecture and cloud-spend mistakes that kill runway
Thank you to everyone who stopped by. If we didnโt get to talk, or you want to pick up where we left off, get in touch: eu1.hubs.ly/H0zv2vf0
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Automat-it is teaming up with Mashup, SNรCAP and Danske Growth for the Secret Karaoke Club, an exclusive Slush side event in Helsinki! ๐ซ๐ฎ
This event is designed for founders, investors and startup leaders across the tech ecosystem.ย
Join us on Wednesday 18 November at 9pm for a night of great drinks, high-impact conversations and karaoke at ร
ke Karaoke. Expect top-tier people, private karaoke rooms and be ready to grab the mic and unleash your inner rockstar!ย ๐ค๐ถ
Spaces are limited. Register here: eu1.hubs.ly/H0ztPdg0
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The Automat-it team is at Expo TLV today - come find us at the booth ๐
Come meet our team and discover how we help companies scale with confidence, from cloud foundations and FinOps to production-grade Agentic AI workflows on AWS.
Have a question on anything from cost optimizatio to GenAI (or anywhere inbetween) we'd love to chat.
๐ Try our "Crack-the-Code" booth activity. Solve the challenge and win a cool Apple gadget!
๐ Automat-it Booth | Expo TLV
Stop by - we're here all day! ๐ค
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Introducing the winners of our Automat-it Dream Holiday Giveaway, selected from entrants across 10 AWS Summits in 2026โฆtry not to be too jealous! ๐๏ธ๐
Each winner is currently busy designing their โฌ20,000 getaway with the help of Connie, our agentic travel concierge built by Automat-itโs AI experts.
Let's hear it for:
๐ Axel Lindner ๐
๐ Julio Roldรกn of CuidaCasa ๐
๐ Tamir Kahalany of Brinker ๐ย ย
We cannot wait to see where you spend this once-in-a-lifetime trip!
๐ค๐๐ฒ๐๐๐ถ๐ผ๐ป ๐ณ๐ผ๐ฟ ๐๐ต๐ฒ ๐ฐ๐ผ๐บ๐บ๐ฒ๐ป๐๐: Where would you go if you had โฌ20,000 to spend on a trip
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How are you spending December 1?
Join Automat-it at the iconic OMNIA in Las Vegas for Startups After Dark - The re:Invent night for leaders building real AI.
Founders, CTOs, and AWS teams. One rooftop. Zero sales pitches.
RSVP: eu1.hubs.ly/H0zlLPv0
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After three days in Barcelona with AWSโs ISV leadership ๐ช๐ธ, here are three takeaways (and one awesome video):
๐ญ. ๐ง๐ต๐ฒ ๐ฏ๐ฒ๐๐ ๐ฐ๐ผ๐ป๐๐ฒ๐ฟ๐๐ฎ๐๐ถ๐ผ๐ป๐ ๐ฑ๐ผ๐ปโ๐ ๐ฎ๐น๐๐ฎ๐๐ ๐ต๐ฎ๐ฝ๐ฝ๐ฒ๐ป ๐ถ๐ป ๐ฎ ๐บ๐ฒ๐ฒ๐๐ถ๐ป๐ด ๐ฟ๐ผ๐ผ๐บ ๐ท
Our โAsta La ISVistaโ leadership dinner at Casa Batllรณ was as iconic as it sounds. ๐ There were no pitches or slides, and some of the best ideas of the week came over dinner. ๐ก
๐ฎ. ๐๐ผ๐ผ๐ฑ ๐ฎ๐ป๐๐๐ฒ๐ฟ๐ ๐ฐ๐ผ๐บ๐ฒ ๐ณ๐ฎ๐๐๐ฒ๐ฟ ๐๐ต๐ฒ๐ป ๐๐ผ๐ ๐๐ผ๐ฟ๐ธ ๐ผ๐ป ๐๐ต๐ฒ๐บ ๐๐ผ๐ด๐ฒ๐๐ต๐ฒ๐ฟ ๐ค
With our AWS partners, we dug into what customers need most, from taking GenAI from prototype to production to scaling efficiently as they grow. Weโre bringing home ideas we can use right away.
๐ฏ. ๐๐ฆ๐ฉ๐ ๐ฎ๐ฟ๐ฒ ๐ฟ๐ฒ๐ฎ๐ฑ๐ ๐๐ผ ๐บ๐ผ๐๐ฒ ๐ณ๐ฎ๐๐๐ฒ๐ฟ, ๐ฎ๐ป๐ฑ ๐๐ ๐ถ๐ ๐ต๐ฒ๐น๐ฝ๐ถ๐ป๐ด โก
On stage, we shared real growth journeys from our customers ๐ and how our agentic offerings are helping others accelerate at scale. ๐ค The response told us weโre meeting the market where it needs us.
Thank you to AWS, our events team, and the Automat-it team in Barcelona and beyond. ๐
Now back to building. ๐
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When your platform scales, rigid systems can be your downfall. You need infrastructure that flexes with demand to avoid skyrocketing storage bills that eat into your margins.
Italian EdTech innovator AITech4t was transforming digital learning with their AI-driven platform, but an inflexible cloud host was holding them back. Expensive storage write operations were driving up their monthly bills, and relying on manual VM updates made rolling out new features a headache.
Automat-it stepped in to architect a fully automated AWS migrationโslashing file-storage costs by ~90% and replacing manual updates with seamless CI/CD pipelines.
๐ฅ The video below breaks down exactly how we optimized their infrastructure for high availability and cut their core stack costs in half...
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Working to scale AI on AWS but not sure what's slowing you down? Bring your roadmap to the ๐๐๐๐ผ๐บ๐ฎ๐-๐ถ๐ ๐ ๐ฒ๐ฒ๐๐ถ๐ป๐ด ๐ฆ๐๐ถ๐๐ฒ ๐ฎ๐ The Venetian at re:Invent 2026.
Our team will be in our exclusive space for two days to support you. Book your time slot to meet with them:
eu1.hubs.ly/H0zfsnX0
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It's official: Automat-it has achieved the AWS Machine Learning Competency ๐
AWS awards this only after vetting a partner's technical work and real customer outcomes across the ML lifecycle. For startups choosing who to trust with their ML workloads, it removes the guesswork.
If your models are stuck in notebooks or your inference bill is scaling the wrong way, we can help.
๐ Learn more: eu1.hubs.ly/H0zdrS90
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