@Opendorse Co-Founder - Helping athletes, athletic departments, and advertisers navigate the multi-billion dollar NIL industry. Follow for insights and doodles.

Support 150K+ athletes at
Joined April 2009
Opendorse was named to Fast Company’s Most Innovative Companies list for 2026. Pretty surreal to see our name on a list alongside companies like Google, NVIDIA, Adidas, Nintendo, and Airbnb.
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Blake Lawrence retweeted
Thinking about working with college athletes? Here's how it works on Opendorse, from pitch to payment.
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This is one of the best startup publications I’ve seen. Open Range just released Open Book, featuring 40 Nebraska startups. openrange.org/open-book The quality is unreal. 🧵
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So many friends, partners, and companies I admire are featured. It made me incredibly proud of our Nebraska roots and the Silicon Prairie startup community. Opendorse is lucky to be part of it.
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If you have any interest in startups or entrepreneurship, read this. You’ll find inspiration everywhere. openrange.org/open-book
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Blake Lawrence retweeted
We have spent years helping athletes nationwide create better content at our NIL Media Days. But why stop there?
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Blake Lawrence retweeted
After facilitating thousands of deals, one thing became clear: there had to be a better way to create content at scale. That’s why we created NIL Media Days. So, how does it work?
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Your favorite college team is losing recruits for a very specific reason.
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Blake Lawrence retweeted
Football makes up 65% of the $4.5 billion NIL market we projected back in June. Our latest report “The State of College Football: The NIL Report” breaks down exactly where the money is going, position by position. DOWNLOAD: biz.opendorse.com/the-state-…
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Blake Lawrence retweeted
Football's back. So is the data. We broke down NIL compensation by position, including growth from last season. Download the full report to see the complete breakdown: biz.opendorse.com/the-state-…
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I told investors we need to break the law. They gave me $5 million.
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In 2021, that became a reality, opening up the floodgates for college athletes to monetize their NIL — and for Opendorse to realize its full potential.
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