A veteran of the printing/publishing industry, BoSacks has always been an innovator who regularly electrifies the media
Joined October 2008
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The Great Copyright Reckoning: HT @BoSacks Publishers must trade the training-data dead end for recurring access and usage revenue in the AI era. creativelicensinginternation…
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Hi friends - with the news industry cutting back/laying off, I'm so happy to be the bearer of good news: @usnews is thriving and hiring! Check out this listing for a new managing editor for news. Please share with your networks (DC-based preferred) linkedin.com/jobs/view/39103…
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Want to really know what is happening in the publishing industry. Try subscribing to the legendary BoSacks Industry Newsletter. It is free bosacks.com
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I Missed this. It's an easy call that songwriters are about to get raped. Music Licensing Giant BMI Sells to Private Equity Firm nytimes.com/2023/11/21/arts/…
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Print publications seem so old-fashioned, but print still has a place in the publisher's toolbox. In today's video I mention some of the benefits of print.
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Here's the article @BoSacks distributed about Publishing in 2033. inpublishing.co.uk/articles/…
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This is fascinating. I've never seen someone analyze the opening of a letter in such detail. linkedin.com/posts/rogerover…
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Innovation isn't a goal in itself, it needs to be directed towards solving customer problems. This short video summarizes Damian Radcliffe's 12 points for publishers.
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Can publishers learn anything from improv? Quite possibly. There's a silly exercise called "Remember that time we went to Mexico" that highlights the creativity-boosting effect of saying "Yes, and ..."
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Website engagement is often a proxy for other things that drive your business. How do you calculate it in a meaningful and accurate way? Listen to this short video to find out.
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"Gall's Law" tells us that complicated systems designed from scratch never work. You need to start with something simple that works. I discuss the idea in today's podcast.
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"Hire more weird people" says Amy Kean in an article by Peter Houston. Weird people look at the world differently and can provide a new perspective. Otherwise, according to Kean, you're stuck with the influx of "really average people."
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Can the publishing industry survive if the FTC and others clamp down on their "dark patterns"? @bmorrissey discussed this in a recent email, and on the "people vs. algorithms" podcast. I offer a few of my thoughts here.
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Jeff Jarvis says the era of mass media is over, and it's time to rethink the value proposition in media. Mass-produced media won't cut it anymore. We need to personalize.
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Publishers, are you curious about #paywalls? Here's a success story from ELLE, along with an overview of different paywall strategies.
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Yes, it's true. We underground press publishers were the jungle drums of the rising counterculture. Sharing the right to publish each others' content was a great way of spreading the word among the most active and curious among us.
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BoSacks retweeted
Where are we in the Gartner cycle of hype with AI? #Renewd23
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