Menswear founded on fit, built on service, and focused on style. However you fit, Bonobos fits you. Questions/comments? Email us at [email protected]!
NYC
Joined December 2008
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Bonobos started in 2007 with one mission: fix men's pants. Then in 2012, the online brand did something unexpected. It opened stores.
There are now 48 across the U.S. And today, every one of them and Bonobos.com runs on @Shopify.
Every store, every stylist, and every size working from the same system. We handle all of that, so Bonobos can keep doing what made them great in the first place.
Welcome to Shopify, @Bonobos.
Jack Quaid Talks Starring In Bonobos' Fall Campaign, Post-'The Boys' Roles. forbes.com/sites/oliviasingh…
Jack Quaid Jokes He’s a Supermodel After Starring in New Bonobos Campaign: ‘I Guess I Can Add That to My Resume’ variety.com/2026/film/column… via @variety
CMO Joe Berean details how the social-first series, “The Weekday Warrior Show,” showcases the retailer’s “wry smile” brand positioning. marketingdive.com/news/why-b…
Never underestimate the power of 'they don't look like shit' as a value proposition.
John Mulaney says SNL paid him $27,000 for three primetime episodes in 2008 while his rent was $800
“I remember Steve Higgins, Shoemaker and Seth Meyers saying, ‘You’re all gonna get $9,000 an episode times three episodes’”
“I still remember walking home going, ‘I’m set. I’m set. I don’t have to do anything ever again. And my rent is $800. I’m good’”
“I went and bought new pants. There was a brand of pants called Bonobos that had just come out and they looked nice. That was their selling point. They go, ‘These pants don’t look like shit’”
Bonobos Launches Cooler in Linen: The Sweat Stakes Starring @TheBasementYard Podcast Hosts Joe Santagato and Frank Alvarez
prnewswire.com/news-releases…
New bar, new wardrobe. Carl Radke talks opening his new non-alcoholic Soft Bar in Brooklyn and styling linen in new campaign with Bonobos.
people.com/summer-house-carl…
“We wanted this campaign to capture the energy of summer in the city in a way that felt authentic to Bonobos. Carl and Ben did exactly that,” Jesse Alpern, VP of design at Bonobos, told @wwd
wwd.com/pop-culture/new-fash…
We are thrilled to officially announce the launch of "Cooler in Linen" starring Carl Radke and Ben Waddell.
prnewswire.com/news-releases…
Our newest campaign star Nicholas Braun opens up to @people about fit, tailoring, and why the right pair of chinos makes all the difference. Read more.
people.com/nicholas-braun-st…
Great to see our latest campaign and product story featured in @wwd.
wwd.com/menswear-news/mens-r…
Still the Best Seat in Town, a new campaign starring actor Nicholas Braun, questioning why men continue to settle for pants that simply don't fit.
prnewswire.com/news-releases…
At the very least, @jonstewart, thank you for pronouncing our name right.
Jon Stewart looks at the fallout from Trump's conviction and makes a plea to the media. Full piece here: youtu.be/qmxzQJt80XI
