Building brands from truth with natural and universal principles
Calgary, Alberta
Joined December 2016
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Hear from Nicholas on Mar. 10 at #ElevateMarketingSummit on how to build that foundation for truly authentic #content. Learn the processes to source your own unique #brand, and come out with a lean methodology that will “true up” your business, culture, and customer experiences.
Join us on Mar. 10 for #elevatemarketingsummit, a virtual marketing conference for #smallbiz. The theme for this month is all about #content marketing: how to create it, curate it, and collaborate on it for exponential results. Sign-up for FREE at bit.ly/3awOO6E
BrandisTruth retweeted
Handcrafted by real people. 💚 @Boaz_Pharm proudly cultivates homegrown and handcrafted cannabis in #Alberta. Meet their team at #Hempfest #Edmonton March 2 & 3 at the Edmonton Convention Centre! buff.ly/2RWGR0T #licensedproducer #craftcannabis
BrandisTruth retweeted
“Most clients hire agencies, not because they want to tell you what to do, but because they want you to tell THEM what do do. Be brave.” @ryangillshares of @cultgathering #TheGathering2019
BrandisTruth retweeted
A great time once more...
#thegathering2019
Banff summit welcomes pro skateboarder Tony Hawk to talk brands | Calgary Herald calgaryherald.com/news/local…
BrandisTruth retweeted
What a Two-Tiered SERP Means for Content Strategy - Whiteboard Friday
mz.cm/2NpBgiQ via @willcritchlow #WhiteboardFriday
“Cult brands listen to their customers rather than thinking of themselves. And in terms of B2B vs. B2C, in either case it's about having a clear, inspiring purpose and living that in all you do.” – at Calgary, Alberta
Quote revised and trued up by Greg Perotto, VP of Brand & Corporate Communications for @hootsuite @gtperotto Graphic Recording by @confdood #TheGathering2019 – at Calgary, Alberta
“Unicorn earth protectors!” - Kendra Peavey, VP Global Communications for @swellbottle @cultgathering Graphic Recording by @ConfDood #TheGathering2019 – at Calgary, Alberta
“We believe in the chatter.” - Bill Neff, Marketing Director for @yeti @cultgathering Graphic Recording by @confdood #TheGathering2019 – at Calgary, Alberta
“Be afraid of not trying new things.” - Chris Kneeland, CEO of @cultcollectivelp @ckonbrands @cultgathering Graphic recording by @confdood #TheGathering2019 – at Calgary, Alberta
“Acting more human in your work is getting rid of this notion of ‘they’.” - Tom Herbst, Head of Global Marketing for @thenorthface @cultgathering Graphic recording by @confdood #TheGathering2019 – at Calgary, Alberta
“Defy category norms.” @orangetheory @cultgathering Graphic Recording by @confdood #thegathering2019 – at Calgary, Alberta
“A brand doesn’t have to be a person, but a brand needs a personality.” @tonyhawk @cultgathering Graphic recording by @ConfDood #TheGathering2019 – at Calgary, Alberta
“Broad #brand ownership requires listening, trusting and sometimes letting go of the reins.” - Theresa Holland, Vp of Marketing for @calgarystampede @cultgathering Graphic recording by @confdood #TheGathering2019 – at Calgary, Alberta
BrandisTruth retweeted
“We’d been creating accidental activists for years, but realized that we needed to intentionally use our platform to achieve our mission.” Kendra Peavy of @swellbottle #thegathering2019
BrandisTruth retweeted
“Build your purpose around something that matters to your customers and employees alike and then inspire from the inside out by living that purpose in everything you do,” @gtperotto on building a cult brand. #thegathering2019
Cult Brand Lessons from @gtperotto on behalf of @Hootsuite at @cultgathering #TheGathering2019 with customer service and brand #love at the core 💕💕💕
