Brian Mahony (@BrianMahony) header
Brian Mahony (@BrianMahony) profile picture

CEO Trender Research, President- OTT Executive/Social Video Communities (Magazines, Summits, Content Marketing, Consulting), bio: https://xitter.gq/t.co/9cbjjA0cJF

Westford, MA
Joined January 2009
Photo by Brian Mahony (@BrianMahony)Photo by Brian Mahony (@BrianMahony)Photo by Brian Mahony (@BrianMahony)Photo by Brian Mahony (@BrianMahony)Photo by Brian Mahony (@BrianMahony)Photo by Brian Mahony (@BrianMahony)Photo by Brian Mahony (@BrianMahony)Photo by Brian Mahony (@BrianMahony)Photo by Brian Mahony (@BrianMahony)Photo by Brian Mahony (@BrianMahony)
Check out our new Communities & Creator Economy Playbook-- a compendium of insights from 50 industry leaders. The Playbook is packed with strategies to improve monetization and viewer engagement in the age of AI. us.list-manage.com/159HNVdHj…
70
Check out the 8 trends in this "2024 OTT Trends" white paper. A quick overview of the major ones including AI, bundling, communities, etc. api.robosoftin.com/static/da… @Robosoft #ott @SocialVideoLive @OTTExec
1
129
Just in time for the Super Bowl, check out this awesome white paper on Streaming Live Sports: api.robosoftin.com/static/da…… @Robosoft #SuperBowl📷 #ott #streaming @OTTExec
2
64
If you really love your TV/streaming viewers and want them to have the best user experience you'll join us on Valentine's Day for the 2023-2024 OTT/Streaming UX Study read-out webinar-- Wednesday, February 14th at 1 PM EST. us02web.zoom.us/webinar/regi… @Robosoft @SocioPunk
44
I’m reading this white paper about how to improve streaming app downloads and titles watched by up to 1,000%. Sounds incredible but read it for yourself. Download here: ottexec.com/wp-content/uploa… Also, check out my podcast with Steven Harnsberger, youtu.be/S5EjivcELDw
29
Hi everyone, who's headed to The StreamTV Show (Denver, CO June 12-14)? I'll be there and would like to invite our OTT Executive Community to meet up. If you are going, would you like to meet up-- if so, what format is best for you? I was thinking of host…lnkd.in/eKZSiyqJ
50
Curious George teaching Engineering? Yup. Learn all about PBS Kids in my latest OTT Executive Podcast-- this week featuring Sara DeWitt, General Manager for PBS Kids. Sara shares her vision for non-profit, educational kids content…lnkd.in/egMGyRVA lnkd.in/e7-w7XWW
50
Still trying to finalize my NAB plans-- quick questions for my network: 1) Are you going? 2) Do you want to meet up? 3) Do you need my help with any projects? Please drop me a line. Brian
10
Kicking off Season 2 of OTT Executive Podcast with the "Churn Episode"-- featuring the brilliant and illustrious Mike Bloxham, EVP at Magid. We talk about Magid’s brand new study and highly predictive model of streaming subscriber churn. I guarantee you'l…lnkd.in/eD8yv_Vn
1
70
Kicking off Season 2 of OTT Executive Podcast with the "Churn Episode"-- featuring the brilliant and illustrious Mike Bloxham, EVP at Magid. We talk about MAGID's brand new study and highly predictive model of streaming subscriber…lnkd.in/e6J4ejUf lnkd.in/e2E5zhEE
1
13
Today at Noon EST: Register for the OTT Experience Webinar: lnkd.in/eQTauq7a Below is a sample survey question from the study. Be sure to tune in to see the results on topics ranging from viewer acquisition to content discovery, engagement, retention, and monetization.
1
Next week!!! Join us for the OTT Experience Study Webinar-- Wednesday, August 10th at 12 noon (New York time), when we'll review the results from the Study. So far we have over 90 responses representing OTT services including Netflix, Disney+, Amazon Prim…lnkd.in/egKvzvZ5
Trender Research/OTT Executive are conducting an OTT/Streaming Experience Study: surveymonkey.com/r/QBMRR2R You can also register for the results read-out webinar which is August 10th: us02web.zoom.us/webinar/regi… #ott #streaming #video #TV
2
Take our OTT/Streaming Experience Study (background and experts involved can be found here: ottexec.com/research/). Also register for the results read-out webinar which is August 10th: us02web.zoom.us/webinar/regi….
Trender Research/OTT Executive are conducting an OTT/Streaming Experience Study (background and experts involved can be found here: lnkd.in/gZkfQtMS). Please take 5 minutes to fill it out, or assign to someone on your team (all responses are anonym…lnkd.in/eZUAfQC7
***OTT Exec Summit Recap and VOD/Preso links*** This note provides a recap and links to the VOD recordings and presentations from last week's 9th annual OTT Executive Summit (OTTexec.com). We're grateful to the almost 1,500 attendees from aro…lnkd.in/eymamEwD