
Beautifully crafted thinking for ambitious brands. A strategic brand and design consultancy—and typographic workshop @thecounterpress
United Kingdom
Joined March 2018
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We had fun with the language for our rebrand of Awon Golding, which suited the people wearing the hats.
See more on our website:
counterstudio.co.uk/work/awo…
New work for hat maker Awon Golding.
Awon’s creations have graced the heads of global icons, but the brand needed a glow up to compliment the hats.
We designed an elegant & joyful visual identity inspired by the hats, with a playful tone of voice. Topped off with a new logo.
Here are some little details to whet your appetite though! Just look at those letters! And drawn on fabric folds too!
Beyond a new symbol, we introduced an identity system to be used across stationery, members’ handbook and invites. The new look balanced crisp, modern typography and a strong graphic structure with expressive letterpress printed type from our collection.
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counterstudio.co.uk/work/wyn…
Named after the father of Fleet St, The Wynkyn de Worde Society is dedicated to excellence in all forms of printing. Last year, as honorary designers, we created an updated version of their sun identity using the WDW initials.
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counterstudio.co.uk/work/wyn…
This year, our client Ava Investors hosted their second Masterclass, where they were joined in conversation with world leading economist & ex-world leader Mario Draghi.
As Ava’s long-term brand partners, we created the comms for the event—from digital invites to venue graphics.
We’ve enjoyed working on the new Haute Dogs logo, because who doesn’t love dogs in hats for charity?
Go and grab yourself a calendar for 2024 : indiegogo.com/projects/haute…
New Work: naming, strategy and identity for WeAre – the world’s first social network and publishing platform dedicated to family history and genealogy. A place to collect, organise and share the story of who we are…
Each job we do starts in a different place, so inspiration comes from different places too. For our rebrand of Cyprus Kitchen, we looked to founder Nick’s Cypriot heritage and discovered a world of pottery from 11th–4th Century BC.
See more on our journal
counterstudio.co.uk/journal/…
Over on Instagram we’re delving into our logo library each week.
We’re biased, but this is still one our favourites for our letterpress workshop and private press @thecounterpress
































