Cultural Insights & Strategy | London, Amsterdam, New York, Singapore, Sydney, Stockholm. Part of the STRAT7 group.

Joined July 2008
Breaking out of the parent trap: brands can't ignore the child-free any longer – a view from Andy Crysell, @CrowdDNA buff.ly/42OAa6c
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Across Asia, tensions between traditional and global cultures are giving rise to a desire to embed history within newer cultural expressions, according to qualitative research from @CrowdDNA #mrx research-live.com/article/fe…
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Crowd DNA retweeted
'Creating culturally charged commercial advantage' This #TheNewAbnormal podcast features Andy Crysell, Founder & CEO of @CrowdDNA the cultural insights & strategy consultancy who have offices in London, Amsterdam, NYC, Singapore, Sydney, Stockholm and LA.apple.co/3faOfCG
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Crowd DNA retweeted
It was lovely to host the session today alongside Delilah from @CrowdDNA Not only does she LOVE insight and really know her stuff, she also now loves fencing 😂 looking forward to the second instalment tomorrow!
BF LEARNING WEEK – SPEAKER ANNOUNCEMENT! Delilah Brierley will be joining BF Participation Director Virginia Bailey for the first ‘Crowd DNA Insights’ session today at 2pm! REGISTER NOW! event.webinarjam.com/registe…
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Our recent ‘Resetting the Dance Floor’ report found that 1 in 3 music lovers globally have experienced discrimination and a further 84% have witnessed it on the dance floor. This needs to change.
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The legendary @HONEYDIJON discusses the importance of championing diversity and inclusion within music communities across the world. Read more on the significance of including marginalised and underrepresented groups 👇 ballant.ne/RTD #resettingthedancefloor #truemusic
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As dance floors open back up across the world, it’s vital we make them as safe and inclusive as possible. Check the link to find out more from our ‘Resetting the Dancefloor’ report and how to support this positive change. 👇 ballant.ne/RTD
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Is ecommerce the future of retail? Ciara Larkin from @CrowdDNA says that brands need to be connecting to their local communities and rethinking the way they use their physical retail spaces moving forwards - it's going to be a blended experience #retail #hybridlandscape #MISSION
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Crowd DNA retweeted
Replying to @CrowdDNA
@CrowdDNA's Phoebe Trimingham gives us a brilliant session this afternoon at the MRS #Storytelling Summit on telling stories from a distance, and reminding us that what we leave out of the story is as, if not more, important than what we leave in #MRSLive
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Crowd DNA retweeted
Billions of Tweets. Limitless insight. Must-know trends from the talk on Twitter to help you stay ahead of what’s happening. 👇

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Crowd DNA retweeted
Expertise can come in many different forms. Here @CrowdDNA's Andy Crysell shares how he thinks researchers should use experts in their projects. research-live.com/article/ne… via @researchlive
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Expertise can come in many different forms. How should researchers use experts in their projects? By Andy Crysell of @CrowdDNA: research-live.com/article/op… #mrx
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Happy New Year! If you're looking for a fresh start at a growing and innovative company then check out our current roles here, we'd love to hear from you. bonamyfinch.strat7.com/caree… #MRX #MarketResearch #Careers #JobSearch #Hiring
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New year, new start? If you're looking for a new challenge at a growing and innovative company then check out our current roles across #insight #clientservices #data #development. More info here > researchbods.strat7.com/care… #MRX #MarketResearch #Careers #JobSearch #Hiring
Crowd DNA retweeted
"If we're looking further in the future with how young people are going to move forward... They are very much into independent brands and supporting smaller labels. If they can see suburbs developing that have exciting and dynamic brands, that's going to be really attractive."
Crowd DNA retweeted
"Suburbs are undergoing an image revamp. If they offer a more holistic, slower pace of life to city centres where you can also work; that's more aspirational now than being in the rat-race of the city." - Rachel Rapp, @CrowdDNA
Crowd DNA retweeted
"It's been clear in the last year how quickly we can adapt to a smaller world... We know what we essentially need, and it's important that it's easy to access." - Rachel Rapp, @CrowdDNA
Crowd DNA retweeted
"Pop ups offer smaller brands, the smaller independents, the opportunity to trial out #retail space with less financial commitment. I can imagine them being a much more prominent presence on #highstreets." - Rachel Rapp, @CrowdDNA
Crowd DNA retweeted
Here's the panel for next week's event. Register for free now >>> us02web.zoom.us/webinar/regi… - @PatHayes_ (@BeFirstLondon) - @TomBloxhamMBE (@urban_splash) - Rachel Rapp (@CrowdDNA) - Kyle de Bruin (@Leesman_Index ) - @AxonMike (@VectosTP)
Join our growing team! We're recruiting for a Senior Research Executive/ Research Manager and a Research Delivery Director. Visit our website to find out more and APPLY TODAY! bonamyfinch.strat7.com/caree… #MRX #MarketResearch #Careers #JobSearch #Hiring