CEO TargetInternet, Host of Digital Marketing Podcast, CIM Faculty, Imperial College Lecturer, Author of Mobile Marketing, Digital Branding & Digital Culture

Bailiwick of Jersey
Joined August 2008
Sometimes your business has evolved way past what its branding currently represents, and it's time for a change. On this episode, we are joined by Wildish & Co (team behind our rebrand), giving us the low down on their tried and tested branding process: targetinternet.com/resources…
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We're back with another #DigitalMarketing News Update for March 2024! Read (or listen to AI Daniel), to our article for our full news update or swipe through the key takeaways below. What digital marketing news has caught your attention the most? Let us know 👇🏽

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Pushing search results even further down the page, SGE is the most radical change Google has made to their interface in 25 years. But, with notable negative feedback from users, is it something marketers should be concerned about? Latest episode out now: bit.ly/3SLmSUr
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Today we're introducing the first of our #DigitalMarketing News Updates 👀 Bi-weekly, we'll be taking a 5 minute dive into the latest news that you need to know, to keep you up to date. If you'd rather listen, just hit the player and our AI CEO @DanielRowles will read it to you!

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We are back with another trends episode for 2024! In this episode we focus on how to prepare for a cookie-less future, the rise of voice, image and video search and (of course) our AI and ChatGPT predictions. Tune in here: targetinternet.com/resources… #DigitalMarketingPodcast #AI
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You've reviewed your competitors - but what actionable insights are you taking away from it? On our latest podcast episode, we are joined by UX expert @jlovattyoung, for a hot discussion on how to use insights to outperform your competitors. targetinternet.com/resources…
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As #AI continues to grow rapidly, so do its vast ethical concerns. In this podcast episode, we discuss the challenges of content and training data, as well as their societal impacts and the balance between innovation and deception. Check it out here: bit.ly/40T8fSz
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Rather than being opinion-based like many other studies, the Digital Skills Benchmark assesses the skills of thousands of individuals and the results are then combined into an annual report. Read the report: bit.ly/3Qer6Cy Assess your own skills: bit.ly/3FyET22
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Want to get more from your digital marketing efforts? Then join us at Digital Marketing Day, where @DanielRowles will show you how during his session 'Supercharge your Digital Strategy'. Find out more & explore the Digital Marketing Day programme here: a-m-a.co.uk/digital-marketin…
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Although improvements in the latest #DigitalMarketing Skills Benchmark Report have been minor, we are still a long way from having the level of #marketing skills across all disciplines that our organisations really need. Dowbnload the full report here: bit.ly/46TWddg
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Without #digitaltransformation, you risk falling behind competitors who are leveraging digital technology to become more agile. Our complete guide to digital transformation, compiled of seven resources, will help you understand and implement and digital transformation strategy.

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In times of fast change, if you're standing still, you're moving backwards. In our latest episode of the Digital Marketing Podcast, the team share some of the latest insights and findings from our 2023 Digital Marketing Skills Benchmark Report Tune in: bit.ly/46j9NHB
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We know that there are a lot of tools available to you in #digitalmarketing. In this episode we discuss how to ensure the tools you use are streamlining your workflow AND announce the winners of the Digital Marketing Toolkit Awards! Watch it here: bit.ly/3t9Oc5s
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It's fair to say the new Google Analytics 4 differs greatly from the previous version, but the real power is in its customisation. Join us in this episode of the #DigitalMarketing Podcast to unlock the potential of custom reports within #GA4: bit.ly/44XcCwt
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Side-by-sides of DALL•E 3 and Midjourney Since Midjourney currently doesn't support text (that's coming in the v6 update) I removed the text call-outs from the prompt when running in MJ. Here's 7 comparisons:
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In today's podcast episode, we're flipping the script and looking at the problems that plague the digital marketing landscape, including the controversial "grift culture" sacrificing authenticity for short term gains. Not one to be missed! bit.ly/3EG5z0d
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With @Meta's launch of Llama 2 and social media's recent drastic changes (we can't shy away from Twitter, or X!), there's lots to address in this week's update on the #DigitalMarketing Podcast. We also have an exclusive giveaway and discount for you... bit.ly/3r4gkXc
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DanielRowles retweeted
X (I still can't get used to that) has changed the appearance of ads to make them less noticeable as ads (they now say 'Ad' in the top right corner rather than the more noticeable 'Promoted' label at the bottom)
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I've just listened to this episode of the Digital Marketing Podcast to understand cutting-edge SEO & AI tools that will skyrocket your content above the competition where they discuss Ai vs human or a nice combo balance… open.spotify.com/episode/0bQ… @ciaraniow @DanielRowles
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Good luck to the following tools who have been shortlisted in the #ArtificialIntelligence category of the Digital Marketing Toolkit Awards: @OpenAI's Chat GPT @competitorsapp @eyequant Jasper.ai @midjourney @vidyoai Vote online here: targetinternet.com/awards/
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