When working: Design lead at Cancer Research UK. When playing: martial arts, guitar, motorbikes, writing, art and Kidderminster Harriers fan
N 51°31' 0'' / W 0°25' 0''
Joined August 2008
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Dylan retweeted
Here's the 4 sketchnotes I made from the main room talks at #campdigital yesterday in one place. Once all the recordings come out I'll endeavour to make a full set of them all when I have time. Thanks to all the speakers for the awesome talks.
#DigitalTransformation #inclusion
Dylan retweeted
She was groomed by dark-money lobby groups working for Big Tobacco, Big Oil and foreign oligarchs. Now Liz Truss is in office and trashing this country on their behalf.
Dylan retweeted
Having a leadership role = being reminded on a daily basis of all the power dynamics you've inadvertently created and contributed to, and why on a good day you can perhaps help with the solution but you're also constantly part of the problem.
Dylan retweeted
More work in progress: Why we are not setting the why on fire link.medium.com/h9uJn4cNjsb
Dylan retweeted
Harriers friends….. as you probably know, the v talented England u19s are coached by our own Ian Foster! All our #U19EURO games are on iPlayer, starting tomorrow @ 7pm against Austria and I know he’d appreciate your support 🦁🦁🦁
@khfcofficial
Dylan retweeted
Yoshitaka Ito and Jon Keilson of @AMC_TV share how their product and platform teams use experimentation to test ideas. #Opticon20 Europe
Dylan retweeted
Best practice: "Shorter copy is better!"
Insights from #experimentation:
Durex - short and sweet copy rules
Scholl - users need more information, so longer copy wins
Test your assumptions.
#Opticon20 #abtesting
Dylan retweeted
Pleased to have introduced a mountain biking metaphor to conversations around planning with Product colleagues; ensuring that we're looking down the trail (further ahead) rather than at our front wheel (sprint to sprint) as the latter is too late; you've already hit the stump.
Dylan retweeted
Today, my dad cried over the phone, he wanted one week where he could use his computer without my help.
He's blind.
Each inaccessible webpage tells him, "you aren't welcome in this world."
If you don't know whether your website or app is accessible: it's not.
Start learning.
Dylan retweeted
.@LisetteHuyskamp hosts our first customer panel, where Dylan Bartlett from @CRUKresearch discusses how they used Optimizely to shake off the title of "Digital Dinosaurs", to become leaders in digital #experimentation #OpticonEurope
Dylan retweeted
"Three quarters of companies report that digital revenues increase by 5% because of experimentation." @Hazjier discusses how to drive #ROI through experimentation at #OpticonEurope
Dylan retweeted
This is a useful illustration to think about the difference between designing for user experience and approaches to designing services i.e. if you’re designing to transform how a service works this will increasingly impact organisation design decisions, ways of working, tech + UX
Dylan retweeted
Outcome isn't what you do but what your customers do, says ,@jeffpatton at @ProductCampPl
Dylan retweeted
#Charity people, whether you call yourself 'digital' or not! I'm putting together the invite list for our second #digitaltransformation unconference, which will be open for everyone in the sector. July 9th. Who wants in? (It's free of course) medium.com/cancer-research-u…
Dylan retweeted
Dear big tech companies, please stop offering shiny new solutions (a free app! a free website!) to charities. If you really want to help (and not to get free data), please lend us your engineers one day a week to solve the problems we actually have and teach us how to fish.
Dylan retweeted
Hey devs of all kinds! Want to do some good in the world and work in a fantastic organization with some amazing people? Today's your lucky day! Our engineering team is looking for people to help us deliver our Technology strategy and beat cancer sooner:
cancerresearchuk.wd3.myworkd…
Dylan retweeted
If anyone's on the hunt for a new job this bank holiday weekend we're looking for a senior content strategist to come join us at Cancer Research UK (CRUK). lnkd.in/eNh3u5b
Dylan retweeted
If anyone’s interested in hearing what the next phase of digital devolution looks like for @CR_UK, @julia_kate_4 has written a great post about her experience of embedding agile ways of working in teams as part of our micro hub model. bit.ly/2T7nyCF
Dylan retweeted
Have you been to a really excellent #unconference recently? Would love to hear people's experiences of what worked well, but also the bad & the ugly of what didn't :)
Dylan retweeted
When the client says "We don't need research, we know our users. 🧐" > #ux #uxdesign #research #design #productdesign #designthinking #cx #customers #users #designresearch #productdesign RT moonemotion #userresearch