Working to improve the accessibility, user experience, performance, consistency, and reliability of email markup

Worldwide
Joined October 2021
For the first time, the 2026 Email Accessibility Report audited newsletter and marketing platforms with built-in email builders. We analyzed: • 6,909 @Substack emails • 2,189 @beehiiv emails • 1,468 @Shopify Email campaigns
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100% triggered at least one automated accessibility failure. These findings indicate that platform defaults and generated markup have enormous influence over accessibility outcomes at scale.
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The 2026 Email Accessibility Report is now live We analyzed 376,348 HTML emails across industries, geographies and platforms • 99.88% triggered Serious or Critical issues • Only 8 emails passed all automated checks • Most failures were basic, machine-checkable issues
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Proton Mail (@ProtonPrivacy) noticed that some of their data on "Can I Email?" was outdated, and took the initiative to update it themselves. As a result, our 2025 Accessibility Report now reflects a much more accurate picture of Proton Mail’s strong accessibility support.
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For years, email developers have relied on invisible spacing hacks to influence what appears alongside the subject line in the inbox. But there can be a cleaner, more consistent approach: a simple meta tag.
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Our latest blog post explores how preview text could be standardized using a metadata-based solution, which aligns with how Google's Gmail and Yahoo Mail already support Schema structured data in emails today. emailmarkup.org/en/blog/2025…
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No need to reinvent the wheel. Just a shared, interoperable way to explicitly set the preview text. #Interoperability #standards #EmailClients
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Sign the EMC supporters list and show the industry Email Accessibility matters! Add your name: emailmarkup.org/en/supporter… #a11y
Accessibility in email is hard enough. When email clients block even the most basic accessibility features, they’re not limiting creativity; they’re limiting access.
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Accessibility in email is hard enough. When email clients block even the most basic accessibility features, they’re not limiting creativity; they’re limiting access.
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Respecting user preferences is non-negotiable for inclusive digital communication. It's time email clients enable developers to build more accessible HTML emails.
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In celebration of #GAAD, we have published our annual email accessibility report. Accessibility in HTML emails remains critically under-addressed in 2025. Across the ecosystem, accessibility failures are systemic, widespread, and largely preventable. emailmarkup.org/en/reports/a…
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If you believe in the importance of accessibility in email, join 200+ industry professionals and add your signature: emailmarkup.org/en/supporter…
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This is a fun frontend challenge. You don't have to be interested in email to find this interesting and discuss it with us.
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