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@EASPORTS @EASPORTSFC @EA_DICE @EAStarWars @EA your attempts to pit Mass Effect, Dragon Age and Star Wars fans against one another are as transparent as they are disgraceful. Corporate PR cannot disguise corporate greed. Dividing communities will not silence them. If anything, you’ve given them a common cause. We may love different franchises, defend different stories and fight for different futures. But we are not each other’s enemies. Mass Effect, Dragon Age and Star Wars fans are communities, not corporate bargaining chips. Our loyalty belongs to the worlds we love, not EA’s boardroom. You mistake ownership for loyalty and financial power for public support. You may control the intellectual property, but you do not control the people who made it valuable. You haven’t divided us. You’ve united us. And no amount of corporate spin can buy back lost trust. Mass Effect, Dragon Age and Star Wars fans are not enemies. Your corporate greed and divisive PR won’t turn us against each other. You own the franchises, not our loyalty. And that should concern every executive sitting in your boardroom. You can restrict replies, close comment sections and attempt to drown out the voices demanding accountability. You can release as many carefully manufactured PR statements as you wish. You can dismiss our concerns, question our motives and attempt to undermine the credibility of this movement. But understand this: every attempt to silence criticism only strengthens our determination to be heard. Whether the division is deliberate or simply the consequence of corporate mismanagement, the result is the same. Communities that should be celebrating the worlds they love are instead being forced to defend their futures. And if anyone believes that misinformation, manufactured controversy or attempts to discredit this movement will make us disappear, they have fundamentally misunderstood the people they are dealing with. We are not asking for the impossible. We are demanding that the future of Mass Effect, including Mass Effect 5, be given the respect, commitment and opportunity it deserves. We will not abandon that cause. We will continue to speak, organise, question and hold those responsible accountable through every legitimate avenue available to us. No amount of corporate influence will purchase our silence. Because money is not everything. Community. Passion. Integrity. Honour. Loyalty. These are not commodities to be bought, sold or discarded when they become inconvenient. They are the foundations upon which these franchises were built, and they carry a weight that no corporate balance sheet can ever measure. EA may own the franchises, but it does not own the loyalty of the communities that made them successful. We will not stop advocating until Mass Effect’s future is secured, its community is heard and the next chapter of the franchise is given the chance it deserves. You can control the intellectual property. You can control the budgets. You can control the corporate narrative. But you cannot control our passion, our unity or our determination.And that is something money will never buy. And to EA’s new Saudi-backed ownership: understand that financial power does not grant moral authority. BioWare built its legacy on freedom of choice, individuality, diversity and acceptance. Mass Effect and Dragon Age gave people the freedom to love whom they chose, embrace their identities and find belonging in worlds where differences were celebrated rather than condemned. Saudi Arabia’s record on LGBTQ+ rights stands in stark contrast to those principles. That contradiction cannot be ignored, nor should the communities who helped build BioWare’s legacy be expected to surrender their values to accommodate corporate ownership. No acquisition, regardless of its financial magnitude, should become a licence to diminish representation, compromise creative freedom or dismantle the cultural legacy of these franchises. #SaveMassEffect #SaveBioWare