Susan Groeneveld (@GroeneveldSusan) header
Susan Groeneveld (@GroeneveldSusan) profile picture

Susan Groeneveld

@GroeneveldSusan

Outcome marketing strategist for all facets of agriculture and food, co-founder @simplyWS_ , co-founder @cat_healthy. Inspired by the best in all of us.

 Calgary, Alberta
simplyws.com
Joined December 2011
  • Tweets1.1K
  • Following513
  • Followers350
Susan Groeneveld retweeted
Buitengebieden (@buitengebieden) profile picture
Buitengebieden
@buitengebieden2 Feb 2024
Therapy dogs waiting to start their shift at a children’s hospital.. 😊
Image from Buitengebieden (@buitengebieden)
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Have you wondered what your cat is thinking? These app developers have, too cbc.ca/news/canada/calgary/t…
Have you wondered what your cat is thinking? These app developers have, too | CBC News

Have you wondered what your cat is thinking? These app developers have, too | CBC News

Cats’ emotions can be harder to read than their tail-wagging counterparts, but a made-in-Alberta app is working to change that. 

cbc.ca
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AI use in breast cancer screening as good as two radiologists, study finds theguardian.com/society/2023…
AI use in breast cancer screening as good as two radiologists, study finds

AI use in breast cancer screening as good as two radiologists, study finds

Preliminary results from major trial show use of technology almost halves human workload

theguardian.com
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Susan Groeneveld retweeted
AltaML (@altaml_com) profile picture
AltaML@altaml_com2 Jun 2023
AltaML venture sylvester.ai & @AskVet247 have teamed up to deliver meaningful care options for cats. "Pain recognition is a powerful tool for pet parents," said @GroeneveldSusan, Sylvester.ai CEO. Read about the partnership here: bit.ly/3NarWAc
Image from AltaML (@altaml_com)
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When ⁦@timnitGebru⁩ mentions cat identification in #ai - she has my full attention Sylvester.ai #inventures2023 #yyc #aiethics #models
Image from Susan Groeneveld (@GroeneveldSusan)
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Susan Groeneveld retweeted
Aakash Gupta (@aakashgupta) profile picture
Aakash Gupta
@aakashgupta12 May 2023
"Software will eat the world," Marc Andreesen said in 2011. Now in 2023, it's "AI will eat the world." And Andreesen is investing in it. A16Z's recent AI investments 👇
Source: @JordiCabot

ALT Source: @JordiCabot

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Susan Groeneveld retweeted
AltaML (@altaml_com) profile picture
AltaML@altaml_com6 Apr 2023
Replying to @GroeneveldSusan
@GroeneveldSusan Founder of AltaML's venture company @sylvester_ai, spoke about using #AI to improve the lives of cats alongside AltaML's Head of Ventures @craighaney! “We’re giving deep comfort to cat parents,” Groeneveld said. Read all about it here: bit.ly/3GigLRY
Image from AltaML (@altaml_com)
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Susan Groeneveld retweeted
Peter Zeihan (@PeterZeihan) profile picture
Peter Zeihan
@PeterZeihan21 Dec 2022
Why Canada cannot be trusted.
Image from Peter Zeihan (@PeterZeihan)
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When I travel for SylvesterAI- my sign posts are clear. #purposedriven #startup #tably #cats
Image from Susan Groeneveld (@GroeneveldSusan)
Let’s goooooo! @albertabeef @simplyWS_
Canadian Agri-food Marketers Alliance (@CAMA_ACAM) profile pictureCanadian Agri-food Marketers Alliance@CAMA_ACAM4 Nov 2022
BEST OF SHOW- DIGITAL- Congratulations to @albertabeef for How Do You Burger by @SimplyWS_ #BOC2022
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And congratulations to @simplyWS_ such an excellent campaign ‘How do you burger?”
Senator Rob Black, P. Ag. (Hon) (@SenatorRobBlack) profile pictureSenator Rob Black, P. Ag. (Hon)
@SenatorRobBlack4 Nov 2022
I was delighted to present @albertabeef with the Food Day Canada Event award at the Best of @CAMA_ACAM 2022. Congratulations to all of tonight’s #BOC2022 winners!
Image from Senator Rob Black, P. Ag. (Hon) (@SenatorRobBlack)
Image from Senator Rob Black, P. Ag. (Hon) (@SenatorRobBlack)
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Three incredible WS’ers. Congratulations to all of you! @simplyWS_ #bestofcama
WS | Marketing With Soul (@simplyWS_) profile pictureWS | Marketing With Soul@simplyWS_3 Nov 2022
We are at the gala dinner. Came say hi. #bestofcama #boc2022
Image from WS | Marketing With Soul (@simplyWS_)
new religion just dropped
Image from Dont Show Your Cat (@DontShowYourCat)
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What a perfect day to experience the latest in agricultural technology first-hand, and connect with our farmers face-to-face. The largest outdoor ag event in Western Canada, @AginMotion runs until July 21. @UPLCanada #AIM22 #agtech
Image from WS | Marketing With Soul (@simplyWS_)
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⁦@TowerOfLondon⁩ when gift giving was serious business #history #horses #empirebuilding #london
Image from Susan Groeneveld (@GroeneveldSusan)
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Especially from customers. Separating the startup noise from real customers is key. #Focus #startups #scale
Aryan Kochhar (@aryan_kochhar) profile pictureAryan Kochhar
@aryan_kochhar7 May 2022
Feedback is oxygen for startups.
Startup founders rarely feel confident pricing their product 😬
Image from Dago | Recovering perfectionist (@dagorenouf)
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“Minimum loveable product” puts the customer squarely in control. #feedbackloop #agtech #saas #MarketingStrategy
Shane Thomas (@ShaneAgronomy) profile pictureShane Thomas
@ShaneAgronomy17 Apr 2022
“Time is your friend when you are compounding gains.” Amazon CEO Andy Jassy’s 2021 letter to shareholders is worth the read: aboutamazon.com/news/company…
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The stats are alarming - 68% of #farmers are more susceptible than the general population to #chronicstress which could lead to physical + #mental illnesses. 35% meet the classification for #depression + 58% for #anxiety. We appreciate & support @domoreag for leading the conv....
Image from WS | Marketing With Soul (@simplyWS_)
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We're pleased to welcome Saeed Zaman to our ever-growing team at WS as Chief Digital Officer! Saeed brings a diverse and vast wealth of knowledge to this new role and will be responsible for leading the ultimate digital user experience. simplyws.com/wonder/marketin…
Image from WS | Marketing With Soul (@simplyWS_)
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