Policy and Public Affairs Manager at VisitBritain/Visit England. Championing the visitor economy. Retweets are not an endorsement - views are all mine.
United Kingdom
Joined November 2024
- Tweets72
- Following76
- Followers14
- Likes40
Helen retweeted
Huge privilege to be at opening of historic Bayeux Tapestry exhibition @britishmuseum, our heritage, culture huge #tourism drivers, & great to speak with PM @andyburnham @10DowningStreet about our work to drive growth & catch up with industry colleagues cc: @patriciayatesVB
Helen retweeted
🇰🇷This week, we're welcoming South Korean media from leading travel and lifestyle titles to experience the highlights of Bath, the Cotswolds and Oxfordshire.
📰Working with international media, we're getting more of Britain in the spotlight to drive visits and boost tourism.
Helen retweeted
My coast has the most... Smiles! 😁
You can find them all on the faces of the people who visit, as they race to see who can spot the Blackpool Tower first, or are handed ice creams covered with sprinkles and flakes or fish and chips to walk down promenades with. As they pose for a selfie with incredible artworks, watch the incredible sunsets or even hurtle down the tracks of The Big One 🎢
You'll also find miles of smiles in the shops, attractions and accommodation providers, as the business owners and hospitality staff who keep the county's visitor economy going welcome you to our beautiful coast in Lytham, St Annes, Blackpool, Cleveleys, Fleetwood, Morecambe, Lancaster, Carnforth and Silverdale, as well as the miles in between.
We're proud to be joining @VisitEngland's My Coast Has the Most celebration, and prouder still to be shining the spotlight on the incredible things you can do and see on the Lancashire Coast
If you haven't discovered it yet, there's never been a better time than now. Come and see what we're proud, find it all on the Lancashire Coast 🌊
#MyCoastHasTheMost #LancashireCoast #VisitLancashire #VisitEngland #DiscoverEngland #Allonthecoast #Englandscoast @england_coast
Even the orcasare getting involved with @VisitEnglandBiz new campaign #allonthecoast visitbritain.org/get-involve…
Orcas. Right here in UK waters.
When we heard they were seen off the Cornish coast, we dropped everything and raced out to sea in the hope of finding them.
Full film now live on my YouTube
youtu.be/swc29s8H68I?is=geIY…
Huge thanks to George Morris
Pictures taken by Steve Truluck
Helen retweeted
Tourism is vital to Torbay. I met with Rachel Farrington and Helen Hill from VisitBritain this week to discuss their upcoming 'My Coast has the Most' campaign to promote domestic tourism.
We also spoke about the impact of the tourist levy on coastal communities that rely on tourism. Our hospitality industry needs all the help in can get, especially after the damaging NIC hikes and Business Rates.
The Liberal Democrats are calling for a 5% VAT cut for hospitality venues as Ireland has slashed their VAT on hospitality from 13.5% to 9%.
#Tourism #Hospitality #Torbay #Torquay #Paignton #torbayweekly #TorbayHour #BoostTorbay #brixham #CommunityMatters #southdevon
ALT Helen Hill and Rachel Farrington from VisitBritain with Steve Darling MP in Parliament
Helen retweeted
📰Great to read the fantastic splash in @TheSunTravel @TheSun @lisaminot @s_swietochowski on our 'Awards for Excellence' winners #VEAwards26, showcasing #tourism #excellence @patriciayatesVB @backborwick @DCMS bit.ly/3PSYl2q
Helen retweeted
Here is your summer wish list - do try our VisitEngland Awards for excellence winners !
📰Great to read the fantastic splash in @TheSunTravel @TheSun @lisaminot @s_swietochowski on our 'Awards for Excellence' winners #VEAwards26, showcasing #tourism #excellence @patriciayatesVB @backborwick @DCMS bit.ly/3PSYl2q
This is very very cool (Britannia)!
Topping up my football knowledge with @GarethSouthgate! What could be better for our American visitors than experiencing the match day atmosphere in the home of football @GreaterTogether @VisitBritainbiz
Helen retweeted
Great to see comments from @VisitBritainBiz CEO @patriciayatesVB @Daily_Express as part of a wider splash @ExpressGilo on importance of our US visitors, comes as we look ahead to #GreaterTogetherLA, largest ever UK Gov supported trade mission to the #US 🇬🇧🇺🇸
Helen retweeted
Time for a (domestic) holiday break @KITKAT with Easter🐣on the run; #takeabreak from the headlines, choose a holiday at home with its ease, convenience and certainty of budgeting. Ideas @VisitEnglandBiz's Easter survey: bit.ly/4bP3yzc
Helen retweeted
As if winning the Visit Worcestershire award this weekend wasn't enough, the Battle of Evesham''s Mick Hurst has today been declared @VisitEngland Tourism Superstar for 2026.
Congratulations Mick for helping put Evesham and Worcestershire firmly on the tourism map 👏
visitbritain.org/news-and-me… – at London, England
Helen retweeted
What a privilege to be with #PeakyBlinders creator Steven Knight in #Birmingham today as a @WMmetro tram is named in his honour, before premiere screening of #PeakyBlinders: The Immortal Man #StarringGREATBritain @patriciayatesVB @WMGrowth Ed Cox CEO @WestMids_CA
Such a cool video from such a great city (@LivUni alumni here 👋), highlighting how important tourism is for growth across the country. #tourism #growth #liverpool
Our new Chair Harris Bokhari speaks from brilliant #Liverpool, where he’s hosting his first board meeting of the British Tourist Authority @patriciayatesVB @DCMS @LCRMayor @DestinationLCR
Helen retweeted
WATCH: Our CEO @patriciayatesVB speaking from Beijing as part of the Prime Minister's official delegation to China this week @10DowningStreet @biztradegovuk @DCMS, showcasing our visitor offer, driving growth in visits & spend from China, boosting our economy through tourism.
Helen retweeted
NEWS: Driving growth in visits from China, promoting our tourism offer, in spotlight as our CEO @patriciayatesVB joins Prime Minister’s delegation @10DowningStreet @ukinchina @biztradegovuk @DCMS. 1/3 Press release: bit.ly/4a5x1E7
Helen retweeted
Creating opportunities for buyers to experience Britain first-hand drives sales & boosts inbound tourism. Our Hosted Buyer Programme brings influential buyers to Britain this week - getting more of Britain's nations & regions on international itineraries. Stay tuned for updates
ALT Of the £562 million in additional spend we generated for the UK economy in 2024/25, almost £100 million was through our work with travel trade. VisitBritain logo and graphic of money
ALT Our trade events in 2024/25 generated 4456 business leads for British tourism suppliers. VisitBritain logo and graphic of hands shaking
ALT Our work with travel trade gets more Britain's destinations on itineraries. 64% of tourism product featured destinations outside of London. VisitBritain logo and graphic of a map
ALT Find out more about our work with travel trade and upcoming opportunities at visitbritain.org. VisitBritain logo and graphic of binoculars
🚨The 'Economic Value of Tourism' report published today by @VisitBritainBiz shows clearly that tourism is one of the UK’s most powerful engines for growth📈worth over *£147 billion* to the UK economy. 🚨
Helen retweeted
Great to speak to @SimonCalder for his @IndyTravel podcast as we publish our major 'Economic Value of Tourism' report, tourism one of our most valuable industries, worth £147 BILLION, about 5% of GDP - but challenges too. @patriciayatesVB.
shows.acast.com/11a7f7fa-c58…
Helen retweeted
📰NEWS: Our CEO @patriciayatesVB speaks from Manchester as we publish our major new report, the 'Economic Value of Tourism' - showing tourism is worth £147 BILLLION annually to the UK economy – that’s 5% of GDP! @DCMS. Press release: bit.ly/4r6auOs
Helen retweeted
Great to meet with UK Ambassador to China @PeterWilson during our China trade event #DBCNEA,
highlighting our work to boost visits & spend to #Britain, tourism’s importance in showcasing our welcome & driving investment, delivering growth for Britain @VisitBritainBiz @ukinchina
