IABTechLab is a global nonprofit consortium engaging a member community to develop foundational tech & standards for growth/trust in the digital media ecosystem

New York, NY
Joined September 2014
AI agents are only as smart as the data behind them. Discover how brands, publishers, and platforms are using LiveRamp's data collaboration infrastructure to power autonomous agents and drive superior marketing outcomes. Register today: okt.to/tJqpBl
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**BREAKING NEWS** Due to overwhelming demand, we're extended the Public Comment period for AAMP 3.0 and OpenProposal until Tuesday November 10, 2026: okt.to/NAr9RX #AgenticAdvertising #AAMP #OpenProposal
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CTV is growing up, but isolating streaming spend in a silo holds back true campaign impact. At #IWantMyCTV on November 12 you’ll learn from Ogury's Nadav Perry on how unifying CTV with cross-channel audience strategies drives better full-funnel outcomes: okt.to/lyLe4I
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Ready to scale next-generation CTV ad formats without the technical headaches? At #IWantMyCTV on Nov 12 in NYC, learn how to seamlessly plan and implement emerging formats while bypassing common deployment gotchas from Index Exchange's Catherine Cho! okt.to/laFKf6
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Just 2 weeks away from #IABTechLab's #InternationalSummit on November 5 where we'll dive headfirst into the Agentic Web and AI’s impact on CTV, Privacy, and RTB. Grab your pass now: okt.to/dynLxQ
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We kicked off our October #AgenticBootcamp with Head of Agentic, Matthew Jacobs, discussing the future of AI-driven media buying and selling followed by Sigma Software's Bryan Szekely showing their upcoming AAMP donation including live demos of buyer & seller agent interactions.
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Moving to server-to-server requires a foundation built for scale and sub-millisecond speed. We’re excited to have Fastly's Simon Wistow share how leveraging edge cloud platforms helps eliminate client-side latency, secure consent chains, and more: okt.to/hyAV1X
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The ability to collaborate on viewer data securely without compromising user privacy is becoming a core mandate for streaming growth. At #IWantMyCTV, Databricks will share how to maximize audience yield and attribution in a privacy-first world: okt.to/bzZKAG
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Join #IABTechLab's UK Agentic Bootcamp on Tuesday, 3 November! We'll break down the latest AAMP updates, deliver live demos of Buyer & Seller Agent SDKs, and show you how to deploy these protocols in your business! okt.to/dSnfgY
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Agentic AI is the next frontier for programmatic media. Don't miss #IABTechLab CEO Anthony Katsur at the IAB Sweden's Programmatic Day 2026 on October 21 where he'll share how AAMP establishes open, trusted standards for AI-driven buyer and seller agents: okt.to/iqTa65
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Cross-platform impression measurement for CTV is still harder than it should be. Vinod Panicker from Amazon Ads, joins us at #InternationalSummit on November 5 to look at how OM SDK can standardize impression measurement across streaming platforms: okt.to/NAhU7d
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Programmatic CTV offers endless data signals, but making sense of them remains a massive challenge. At #IWantMyCTV on Nov 12 Philo’s Kyle Turner will tackle how to tame massive data volumes so buyers can extract clear, actionable intelligence: okt.to/XU4eka
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Programmatic CTV efficiency starts with shared accountability. OMG's Ben Hovaness will break down the practical application of these standards and share how establishing shared business norms helps drive effectiveness. Register now: okt.to/AY8wml
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Achim Schlosser, VP Global Data Standards at Bertelsmann, has spent his career shaping standards for data use, privacy and AI. Hear how Content Monetization Protocols (CoMP) give publishers a path from scraping to usage-based revenue: okt.to/ZkvmMW
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At #InternationalSummit, join identity expert Anna Schenk from ID5, a leader in privacy-centric identity infrastructure to dive into identity in the agentic era and reveal how standardized adaptive frameworks can bridge AI, digital, & offline touchpoints: okt.to/H9Kefd
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