i’m long recovered from merch buying fever exactly bc i can’t unsee everything said in this article. once you see it, you stop caring about them coming up with another bs product, bc you’re not the target audience anymore . t shirts and cds last longer
today i saw discussions about dvds, but the reason for this is entirely the scarcity model that hybe has newly introduced and seems like they are testing this hybe 2.0 scarcity model on bts.
this model is basically designing and testing an integrated online and offline experience based on creating artificial scarcity such as limited access, vip only events, or restricted content to drive up prices, maximize revenue, and enhance the perceived value of fan experiences.
the issue is not just about bighit, this strategy is something expected to spread directly across all of hybe.
🔗 musicbusinessworldwide.com/a…
You guys cannot make peace with the fact that bts actually has a favourable relationship with hybe. You cannot accept that they benefit mutually and hence bts like their workplace while maybe not agreeing with everything hybe does because that is how human collaboration works
someone said a chaebol’s mom who doesn’t want her son to marry a commoner 😭
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i remember myself leaving korea after a few weeks without the food i was used to and i asked for mashed potatoes first thing when i came home 😭😭😭
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this still gets engagement months later even tho my other are posts are dead. i got it, i need to get my ass back to sope
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oks⁷ retweeted
you'll be having the worst month of your life and the dj will spin ddaeng and cypher pt 3 back to back
don’t get too excited, they introduce a new anti-scalpers law every month and so far nothing changed. it will change when they overhaul the full ticketing system and actually make it more ppl oriented, like tm
So glad Korea is moving! No more the same ppl at barricade for multiple days! Hope they do the same in other countries!
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