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https://xitter.gq/t.co/adIvcFuxd6, Inc. is a #WomanInTech owned #Martech firm that provides #IntentData for #ABM, #DemandGen & #B2BSales. @Yvonne_Haendel CCO & President

Boston, MA
Joined April 2019
.@IntentData_io announces an algorithm engine powered by #AI that combines category development with fast activation. bit.ly/34TvJsr #marketing
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The market is evolving a set of hybrid engagement vendors that deliver a broad set of #salestech & #martech services. The boundary between sales and marketing is quickly crumbling. Hybrid engagement services manage both data and workflows. gzconsulting.org/2019/11/04/…
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IntentData.io retweeted
100+ Awesome Women Marketers You Should Follow. A roundup by @alextachalova and @sejournal including @JudithLewis @Spiderworking @wonderwall7 @SEOJoBlogs @cgritmon @selenavidya and more. buff.ly/2VG0IUi #marketing #womeninbusiness #SEO #digitalmarketing
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IntentData.io retweeted
Demand gen marketers are relying on data to identify active buyers to nurture into qualified leads. This helps reduce sales cycles and increase close rates, but where else can you use the data throughout the org? @IntentData_io's @edbmarsh explains: openview.vc/2ZPRo5Z
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Love this point #4 from @peisaacson of @Demandbase! #IntentData is a powerful tool to mine #CI on content your competitors are producing AND what your #ICP is engaging with. The latter will help you focus, and the delta between them will inform strategy. forbes.com/sites/forbescommu…
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Intent data can power a number of marketing, sales and success functions, but activating multiple use cases can be complex. That's why @IntentData_io's recommends bringing it in for a specific requirement and expanding from there: scoremore.co/2nHipal via @OpenViewVenture
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IntentData.io retweeted
Intent data can power a number of marketing, sales and success functions, but activating multiple use cases can be complex. That's why @IntentData_io's @edbmarsh recommends bringing it in for a specific requirement and expanding from there: openview.vc/2PUEIH9
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IntentData.io retweeted
Intent data is generating a lot of buzz, but fully operationalizing it is easier said than done. That's why @IntentData_io's @edbmarsh is sharing best practices across companies that most effectively use intent data: openview.vc/2UKqc3I
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IntentData.io retweeted
Great time talking about why websites don’t convert at #B2bSMX today #conversationalmarketing @drift
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After decades, finally: “I can live a life that speaks to me.” wsj.com/articles/the-freedom… via @WSJ
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