Content Partnerships @ Google. Building at the intersection of AI and the creative professional. Ex-YouTube, Ex-WME. Early bird & cheering for LA sports.
Los Angeles, CA
Joined February 2010
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- Following219
- Followers5.6K
- Likes15.3K
Jeffrey Greller retweeted
Which platforms dominated the livestreaming industry in Q4 2025?
🥇 YouTube Live
🥈 TikTok Live
🥉 Twitch
Looking for a breakdown of each individual platform?
Read more:
➡️ streamscharts.com/news/q4-20…
Jeffrey Greller retweeted
#MadeOnYouTube Most updates to live ever!
📱 Vertical/Horizontal multi-aspect streaming: One stream, one link, one chat! On the watch page and can also be in the Shorts feed!
😊 React live: like collabs for live streams! Starting on mobile, go live and react to other lives
✨ AI suggested Shorts: finish a vertical live, get 3 suggested Shorts you can post right away
✏️ Practice Mode: not sure about live? Start in a safe, simulated environment, and then go public when you’re ready
💰 Side-by-side ads on mobile: no more interruption!
👾 Games on Live: Plane delayed? Want to hang with your stream? Pick a playable, go live vertical, and connect!
Jeffrey Greller retweeted
Yes! It’s true! Thumbnail Test & Compare (A/B Testing) is rolling out over the coming weeks to all creators with Advanced Features enabled! 🎉
Lauren has your details!
youtu.be/1KAYAhIWsdY
Jeffrey Greller retweeted
New Creator Insider Podcast! @TheEmilyDBaker joins me and YouTube's director of fan funding, Bangaly, for a powerful discussion on growing community, building memberships, and providing value to your audience!
youtube.com/watch?v=ZnHD6_fW…
Jeffrey Greller retweeted
📣 streamers: you can now see user chat history & other moderation activity in streams w/ Channel activity
check if viewers have been naughty or nice 🎅 you’ll see # of mod actions taken, chat msg history, & more
desktop to start, w/ mobile soon! more: goo.gle/3RSEK0f
Jeffrey Greller retweeted
creators, it’s gifting season 🎁 now gift memberships free of charge
every month eligible creators can gift 10 memberships to give viewers access to channel membership perks like custom emoji & much more 🥳
start gifting in live chat w/ steps here: goo.gle/3RhYyc8
Jeffrey Greller retweeted
Hello streamer buds - if you plan on streaming on @YouTube too (since you can all now multicast while on @Twitch), make sure you have your settings correct to be able to accept redirects from other channels! (That's YT Raiding).
support.google.com/youtube/a…
Jeffrey Greller retweeted
Not sure if you’ve noticed our new look 👀 @LeoOlebe stopped by to see if creators are rocking with it 🎸 @fuslie, @Sykkuno, @LudwigAhgren, @Swagg, @TheBoiSantana, & @JSmooth all had beary good things to say! Let us know what you think 😎
RT @CouRageJD: Joining YouTube Gaming in 2019 was the greatest decision of my entire career.
Reminder:
-YouTube has gifted members
-YouTu…
This quoted post is unavailable.
Jeffrey Greller retweeted
Wondering if your long-form audience is into Shorts or Lives? Vice versa?
Check out this hot new Studio > Analytics > Audience panel to find out — and help out with your content strategy!
ALT Formats that your viewers watch on YouTube Last 28 days Videos Nobody watches Everybody watches Shorts Nobody watches Everybody watches Live Nobody watches Everybody watches
ALT Formats your viewers watch on YouTube Last 28 days Videos Nobody watches Everybody watches Shorts More than usual g Nobody watches Everybody watches Live Nobody watches Everybody watches
Jeffrey Greller retweeted
Today marks Animal Crossing: New Horizons’ 3rd anniversary! It seems new villagers wanted to join the celebration, including friends like @Valkyrae’s Mika & @Sykkuno’s Bimbus 🥺 💝
ALT Illustrated cards depicting Valkyrae's Mika and Sykkuno's Bimbus as villagers in the Animal Crossing art style.
Jeffrey Greller retweeted
As of today:
🤬 All curse words no longer treated the same
✅ Moderate profanity any time can get the green icon
⚠️ F-bomb in first 7 seconds, or repeatedly can receive limited ads
🎵 Background music with profanity can now get ads
🛑 Profanity in title/thumb still can't run ads
Jeffrey Greller retweeted
Some highlights of what we are working on:
1) Gifted Memberships coming to mobile
2) Remix Clips into Shorts
3) See Clips made from your videos in Studio
4) Easily recompose landscape videos into portrait Shorts
5) Discovery: Live rings on more surfaces
