Social advertising continues to evolve. Snapchat’s latest ad format offers more flexibility to direct audiences to a primary brand destination while also linking to important disclosures. See what the update could mean for #healthcare advertising: bit.ly/4wJ9Oko
As patients turn to social media for health information, #healthcare organizations are prioritizing trusted influencers to build credibility and meaningful engagement. Learn more on the impact influencers can bring to the healthcare industry: bit.ly/4xqMtog
#Healthcare organizations are increasingly using social listening to better understand the patient experience. Learn how these real-world conversations can help inform more patient-centered care: bit.ly/44G1DK9
As more people turn to digital platforms for health information, delivering credible, accessible and evidence-based communications has never been more important. Explore the evolving role of #AI, social media and patient trust in healthcare: bit.ly/4vjhOaQ
As AI continues to reshape #healthcare & #pharma marketing, personalization remains a key opportunity and challenge. Learn why generic AI solutions often fall short in healthcare and what it takes to drive more meaningful, compliant & relevant engagement: bit.ly/4og97fO
Health conversations are happening online first and trusted creators are helping make complex medical topics more approachable. As misinformation grows, learn how authenticity and credibility matter more than ever in #healthcare communications: bit.ly/4eWnQtH
As #pharma expands its use of influencers, increased regulatory focus is raising expectations for compliance & transparency. Learn how this shift creates an opportunity to strengthen collaboration with MLR & build more responsible social strategies: bit.ly/48ngBXE
Researchers. HCPs. Patients. Communicators. It takes all of us to move health forward.
This #WorldHealthDay, we’re proud to stand with science—translating complex data into clear, human stories that people can understand and act on.
#StandWithScience
HCPs are turning to AI, social, and streaming for information, but trust still lies with peer-reviewed sources. Learn how this shift creates an opportunity for #pharma marketers to drive engagement and guide clinicians to credible, evidence-based content: bit.ly/4lV4vKR
This past #RareDiseaseDay reminds us that behind every condition is a story waiting to be heard. For rare disease communities, creative storytelling that reflects real patient experiences can foster understanding, connection, and trust. Read more: bit.ly/4u9CCTc
From Happy Valley to the Big Apple! It was a pleasure to represent MCS Health at PSU’s Success in the City. Thank you to everyone who stopped by our booth to chat about our growth. We are looking for bold thinkers at all levels to join our team. Apply at [email protected].
Digital success is often measured by clicks, views & downloads, but those numbers don’t always show how meaningful the experience truly was. By shifting to experience-led measurement, teams can understand not just what users did, but why. Learn more here: bit.ly/406iinD
This year’s Super Bowl commercials showed that health and pharma brands are using game day as a starting point for broader digital campaigns. These advertisements kicked off conversations that continue long after the final whistle, serving as a launchpad for sustained, trust-building communication. Read More: bit.ly/4tsLbbd
Paid media is a key driver of #HCP engagement, reaching professionals where they seek timely, relevant info. Integrated into an omnichannel strategy, it delivers personalized, data-driven experiences. Learn how smarter paid media can boost HCP impact: bit.ly/4k6qr4A
AI is playing a growing role in #healthcare, and OpenAI’s launch of ChatGPT Health shows how people are turning to technology for faster health insights. By securely combining personal data with AI support, it raises questions around trust, privacy and care. Read more: bit.ly/45snxkP
The MCS Health team kicked off the new year with a fun outing filled with friendly competition, great energy and new faces! A perfect way to reconnect and start the year strong. Here’s to teamwork and a successful 2026!
MCS Health is hiring! If you’re inspired by meaningful work and a collaborative, independent agency culture, we’d love to hear from you. We’re hiring across levels for those ready to make an impact.
Send your resume to [email protected] and let’s connect.
MCS Health is expanding capabilities, welcoming new clients, and building a collaborative, high-impact team. If you want to grow with an independent agency accelerating into its next chapter, send your resume to [email protected]. After 40 years, we’re just getting started.






