Cofounder @RumiLabs_io | Prev adventures: COO @OmniFDN @harvardHBS @BCG @Amazon @Spotify @IBMwatsonx
Manhattan, NY
Joined August 2017
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Some news that's been weighing on my heart: I've stepped down as Co-founder and President of Rumi Labs. A thread on what we built, and what's next. 🧵
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Congrats @DAnconia_Crypto and @MoneroMahesh on closing Venture Fund II 🙌
Since co-leading @RumiLabs_io’s pre-seed, @EV3ventures has supported us far beyond capital: always showing up w/ real conviction & hands-on help.
Grateful to have you in our corner, and excited for all the founders you’ll back next
Today @RumiLabs_io is opening the gates for everyday computers to join the 1st-ever distributed Vision-Language Model network for Media.
We’re launching the Rumi Desktop App, running our proprietary SOTA edge VLM optimized for understanding complex multi-modal narratives.
If you want to be early on Vision Mode and help build the Narrative Intelligence Layer for AI, download the Rumi extension at rumi.io
Rumi just entered its next phase,
The Desktop App is live.
With it, Vision Mode is unlocked, giving users access to our most powerful and highest earning mode yet with 8x points.
This release marks Rumi as the first ever distributed Vision-Language Model network for media.
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This unlocks the Vision Mode for Rumi nodes – our highest rewards tier – enabling frame-by-frame visual analysis alongside our existing audio and metadata capabilities.
The Desktop App works synchronously with Rumi’s Chrome extension, which indexes content as users stream and sends data that requires GPU processing to the App
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Rumi's research paper is live! 📜
We're providing the 1st ever architecture allowing AI to transform any video into an interactive, personalizable, and shoppable experience.
And @RumiLabs_io is already beating SOTA VLM narrative understanding 👇
Imagine watching your favorite content with "Media co-pilot": able to answer any question about video, help you shop on-screen items, change commentary, bring characters to live, personalize narratives, etc.
It's not possible with existing approaches: cloud-based
models violate IP protection, local processing lacks real-time efficiency, and systems cannot ground queries in viewing moments.
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Rumi envisions the future where every video becomes interactive, personalizable & shoppable
But existing tech cannot support our vision: AI lacks context, VLM querying takes minutes, and content we watch is behind IP wall
Solution: @RumiLabs_io Video Intelligence Architecture🧵
Problem:
To equip AI agents with deep understanding of media and ability to augment it in real time, we had to address 3 challenges:
1. Live video interactivity demands low latency. Processing raw video with VLMs at query time is infeasible for interactive use
2. Pre-processing cannot be performed centrally due to IP restrictions
3. Even the most comprehensive pre-processed video index is insufficient for live interactivity without awareness of the current viewing moment
Rumi built the 1st architecture Rumi that solves all three
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If you're curious about how AI will change Media, Entertainment and Advertising, check out this podcast 👇
Thank you @depinday & @fluence_project for hosting 🙏
📺 What if your TV could understand context, suggest smarter choices and reward you for watching?
In the latest episode of the #DePINedPodcast, we talk to @mattporeda, co-founder of @RumiLabs_io, about building the decentralized infrastructure enabling AI-powered media
We cover:
• What Rumi is and how it works
• How node operators contribute to media indexing
• The rise of AI remotes and second-screen agents
• Incentive design, airdrops, and the future of contextual advertising
• Why contextual media is the future of advertising
🤖 For devs, builders & media rebels — this one’s a must!
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Rumi is coming to @monad 🔥
Why Monad?
- Best tech: as if SOL x ETH had a baby
- e2e Web3 integration support, so Rumi's engineering can focus on AI
- Most engaged & authentic community
Thanks to @keoneHD @intern @0x3van for all the support 🙏
We're excited to announce Rumi is coming to @monad!
Rumi’s visual language model watches with you, turning what you stream into data that earns points for watching your favorite shows and movies.
Soon, those points, and the stories behind them, will live on-chain.
Netflix is presumably dumbing down scripts because we're all on our phones anyway. TV became the second screen in "second screening." 📺
@RumiLabs_io keeps you caught up when you get lost on TikTok or Hinge—just ask what you missed ✨
theguardian.com/tv-and-radio…
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As @bhorowitz says 👇, AI has the compute but needs the network layer
Using a decentralized network opens brand new opportunities for AI
At @RumiLabs_io, we're building the network that allows AI to watch billions of hours of content to enable:
* Content interactivity/ augmentation/ personalization
* Contextual agentic advertising
* Superior viewership analytics helping creators/ advertisers truly understand their audiences
Web3 rails will allow Rumi to orchestrate AI inference across millions of nodes that can earn for sharing their unused compute while watching TV 📺
The future of AI isn't just bigger models, it's better networks
Ben Horowitz: Computing has always needed two pillars, machines and networks. AI has the machines but not the network.
Crypto is the missing layer, giving AI money, identity, provenance against deepfakes, and a decentralized registry of truth.
Source: @bhorowitz at Columbia Business School (@Columbia_Biz)
F1:
Follows exactly the same plot and character arcs as thousands of stories before it, from bible tales, through Shakespeare, to Star Wars
This is a universal story arch, and arguably the most “realistic” - hence pretty much every human resonates with it, and movies that follow it are the most likely to succeed in the box office
But it also makes such movies “boring”, as they’re extremely predictable, and one can guess what exactly will happen scene by scene
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TV Companion Apps have been around for ~10yrs
Love Island USA is the latest such app, giving audience a way to interact with the Reality Show - vote, play along contenders, and of course - shop 🛍️
App's 5M+ users prove that viewers want to participate, not just observe
People want to be more than just watchers - we want to be players
@RumiLabs_io will give us all a controller🎮
With Rumi, Audience will be able to:
a) talk live to their favorite contestants’ AI twins about what those contestants are doing on the screen at that exact moment
b) influence the real contestants' actions, while cooperating and socializing with other viewers
truly making each and every fan a player in the show
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🧵 24-year-old asked me for career advice
Top business school, Goldman internship - convinced she should do McKinsey, BCG, or Investment Banking
But the ladder she was supposed to climb is missing all the bottom rungs
Here's why, and what to do instead 👇
Huge congrats to our CSX cohort friends (and SF office mates 😊) @chynaqqq & @castorhat on their Seed funding 🔥
@PrismaXai is building a decentralized network for acquiring robot training data 🤖
Like Rumi, they care about decentralized AI future ❤️
PrismaX is proud to announce our $11M raise, backed by incredible partners including @a16zcrypto CSX, @VoltCapital , and @theBBFund, @StanfordSBA , and @virtuals_io
blog.prismax.ai/a16z-csx-bac…
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Rumi Season 2 has just begun with opening the floodgates to our Beta 🔥
Go find your referral code through our amazing partners and KOLs, or by signing up to waitlist 👉rumilabs.deform.cc/waitlist/
The Rumi Private Beta just expanded.
If you received an invite, install the extension.
Watch deeper.
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Thanks for covering Rumi @CipherResearchx 🙏
Really cool video 🎥🔥
What if you could earn while watching your next show?
@RumiLabs_io is a watch-to-earn network that pays you to watch and helps train the next generation of AI-driven interactive media.
Here’s how it works, visually explained 👇
(P.S. Early access codes below 👀)
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It was so much fun to discuss @RumiLabs_io story and the future of AI-powered media on @Proof_Coverage podcast 📺
Thank you for hosting us @richhomiecon and @danconia_crypto 🙏
Check out the full episode below 👇
1/ New episode – Building a DePIN-powered Shazam for Media with @MattPoreda + @nikoCunningham from @RumiLabs_io
Hosts: @richhomiecon + @danconia_crypto
We discuss:
- Announcing their $5M pre-seed round led by @a16zcrypto + @ev3ventures
- How to stream TV and earn points via their browser extension
- Powering personalized ads and AI agent apps for your favorite shows and sports teams
Timestamps:
00:00 - Introduction
01:56 - What is Rumi?
03:50 - Niko's Journey and Early Influences
08:33 - Mateusz's Background and Career Path
13:16 - Rumi's Supply Side and Community Contribution
14:04 - Transforming Media Consumption
18:01 - Privacy and Data Handling
20:05 - Maximizing Points and Engagement
22:04 - Exploring Demand for Rumi
27:08 - Unlocking New User Experiences
29:07 - Nielsen vs. Rumi: A New Era of Analytics
34:39 - Advice for Founders on Fundraising
38:26 - How to Get Involved with Rumi
Watch on all platforms below ⬇️
Super grateful to our incredible backers from @a16zcrypto, @EV3ventures, @ContangoDigital, @solana, @monad_xyz, @virtuals_io, @elizaOS, @0xPolygon, @OmniFDN and others 🙏
Media revolution that @RumiLabs_io is starting wouldn't be possible w/o you ❤️
Thrilled to announce Rumi’s $4.7M pre-seed raise, led by @a16zcrypto CSX and @EV3ventures.
We’re building alongside some of the sharpest minds in tech, with founders and leadership from @virtuals_io, @elizaOS, @solana, @monad_xyz, @Polygon, and @OmniFDN helping shape the vision.
This is our runway. Now we build.
Launching @RumiLabs_io from NYC’s fav office space @monad_xyz’s Studio 🚀
Grateful for your incredible hospitality @keoneHD 🙏❤️
Netflix and chill… with AI?
Yeah. Your agent can now stream, chat, and order pizza.
Consumer AI meets the real world.
Join our space this week, featuring:
@Mr_Grover__ – Founder, @Byte__AI 🍕
@keccak256ex – Co-Founder, @TryNectarAI 🤖
@MattPoreda – Co-Founder, @RumiLabs_io 📺
with your VV cohosts @theshikhai & @0xalevator
⏰ Wed 9pm EDT
👇 Link below
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