
Founder @asksuzybiz š» šAuthor #1 Bestseller Generation AI https://xitter.cf/t.co/nO9shW2pX4 š¢Keynote Speaker š°Gen Z /Alpha Expert šš¼.
Manhattan, NY
Joined June 2008
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- Following1.2K
- Followers9.6K
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Next in our Symbaloo Summer Reading Series: Generation AI by @MattyB.
A compelling look at how AI is shaping the next generation and what it means for education āļø
Discover more reads in our '2026 Top Books for Educators' Webmix: zurl.co/NS4jJ
#books
Matthew B. Britton retweeted
New jobs will be created as work changes quickly. Roles and skills in art, science, creativity, problem-solving, and critical thinking are less at risk. Great insight from @MattyBĀ - What is mundane and what is human?
Matthew B. Britton retweeted
Great conversation with @MattyB on @Adweek ās āThe Speed of Cultureā podcast.
We discussed building a platform now serving 51% of the Fortune 100, what it takes to make AI native to how teams actually work, and why generative search is changing how brands reach consumers.
From rearchitecting Zeta around artificial intelligence back in 2017 to our recent launch of Athena, we discussed how that foundation has us truly set to be the disruptor in a rapidly shifting martech landscape.
@ZetaGlobal $zeta
LG ššš
podcasts.apple.com/us/podcasā¦
Matthew B. Britton retweeted
AI is reshaping entry-level jobs faster than ever and the Class of 2026 is stepping right into it.
Matt Britton cuts through the panic with a clear takeaway: those who know how to build with AI will define the future, not fear it. Drawing on his expertise in Gen Z and emerging technology, he outlines what young professionals need to succeed in this shifting economy.
Visit our website to learn how @MattyB can bring this perspective to your next audience. hubs.ly/Q049h4D-0
Matthew B. Britton retweeted
Is the knowledge economy over? @MattyB, #CEO of @AskSuzyBiz, says #AI is shifting us from "what you know" to "what you can create."
1ļøā£ Creativity > Knowledge
2ļøā£ #GenAlpha's AI-natives rule
3ļøā£ #Reskill... or else
šListen here: podcasts.apple.com/us/podcasā¦
#FutureOfWork #Podcast
Matthew B. Britton retweeted
AI is quietly becoming the new gatekeeper in consumer decision making. Nearly half of shoppers now use AI most or every time they shop, and 80 percent expect to rely on it even more by 2026 according to McKinsey. A quarter of AI users already delegate everyday purchases to assistants, from beauty products to streaming choices per Gartner.
For CMOs this means visibility now depends on how well brand content is interpreted, ranked, and recommended by AI agents. At the same time human storytelling still drives trust in categories tied to emotion, identity, and wellbeing.
The next phase of marketing belongs to brands that can win with both machines and people.
#MarketingStrategy #AIforCMOs #CustomerExperience #BrandGrowth
Matthew B. Britton retweeted
āHome is a lifestyle.ā
On The Speed of Culture podcast, Jennifer Wilson shares how changing family dynamics, pets, and long-term living are reshaping @Lowes marketing strategy. A clear conversation on Loweās brand transformation, modern home improvement brand marketing, and how brands stay culturally relevant as consumer expectations evolve.
š§ Listen here: suzy.news/288d0a
#SpeedOfCulture #Lowes #RetailMarketing #BrandStrategy @Adweek
Matthew B. Britton retweeted
.@MattyB thinks OpenAIās ad moves could reshape the entire industry.
He calls $META and $GOOGL a duopoly in the ad space, naming $AMZN as the most likely retail destination.
However, ChatGPTās ad model could break up the entire space, he says.
For more market news, tune into: SchwabNetwork.com/?CID=SM:Twā¦
Matthew B. Britton retweeted
AI expert Matt Britton shares how AI is reshaping the knowledge economy and the new workplace skills needed for members to take the next step forward in their career and business at #NARNXT.
Matthew B. Britton retweeted
AI expert Matt Britton shares how AI is reshaping the knowledge economy and the new workplace skills needed for members to take the next step forward in their career and business at #NARNXT.
Matthew B. Britton retweeted
Everyone is recording everything these days, but most are only using the basics (notes, summaries.)
@MattyB takes call recordings to a whole other level, turning 25,000 hours of sales calls into a fully automated GTM team across sales, ops, and marketing.
In this ep of How I AI we see
- how to use @zapier to build complex automation workflows off a single asset
- using AI as a coach, admin, and quality check
- long tail marketing tactics that would NEVER be possible before AI
I hadn't thought of half the ideas Matt has implemented w AI, and now I want to steal all of them.
This is a must-watch for founders, CMOs, CROs, and CEOs out there who are tired of hearing about vibe coding and want some practical ways to drive revenue with AI.
As always, a massive thanks to our sponsors:
š¤ @brexHQ - the intelligent finance platform built for founders
ā”ļø@zapier - the most connected AI orchestration platform
Matthew B. Britton retweeted
WWSG speakers Matt Britton and Segun Oduolowu came together for a special live edition of "The Speed of Culture Podcast" at the Generation AI book launch in New York City. Together, they explored how artificial intelligence is reshaping consumer behavior, marketing strategy, and the next generationās relationship with technology.
Book @MattyB and @seguntheprogram for your next event to deliver powerful insights on innovation, storytelling, and the future of AI-driven culture.
hubs.ly/Q03RyxSR0
Matthew B. Britton retweeted
What makes great creative work in todayās fast-moving world?
In the latest Speed of Culture episode, @MattyB sits down with BBDO Worldwide Chairman Andrew Robertson to explore the power of emotional resonance, AIās impact on creativity, and why bold brands must manage riskānot chase certainty.
Listen now, and book Matt Britton to bring future-focused insights to your next event through WWSG. hubs.ly/Q03GS5v50
Matthew B. Britton retweeted
I spoke with Matt Britton, author of Generation AI. He emphasized that coding was never meant to be a human skill. It's computer language, and AI now excels at it.
The future isnāt coming; itās here.
š§ New Episode ā bit.ly/3HU2Rtl
Matthew B. Britton retweeted
āThis technology is coming whether we like it or not. We must learn to navigate a world in which AI companies like Meta have greater and greater power over our brains.ā Suzy CEO @MattyB on superintelligence. Read what other AI experts had to say: thefp.com/p/mark-zuckerberg-ā¦
Matthew B. Britton retweeted
They had AI in the 1950s?!
@MattyB joined the show this week to break down the future of artificial intelligence.
Matthew B. Britton retweeted
We can shape AIās future, as long as we donāt lose control of the systems behind it.
@MattyB, author of Generation AI, joined us to break down the future of artificial intelligence and answer all our questions.
Matthew B. Britton retweeted
Donāt go into debt to go to college. Itās better to spend your time mastering AI according to @MattyB.
Matthew B. Britton retweeted
Whatās next for consumer behavior in the age of AI?
Watch WWSG exclusive speaker Segun Oduolowu interview marketing visionary Matt Britton at the Generation AI Book Launch in NYC. Their conversation covers the future of branding, content strategy, and how AI is transforming the consumer landscape.
@MattyB delivers sharp insights on marketing innovation, while @seguntheprogram brings his signature energy and perspective to every stage.
Donāt miss this powerful exchangeāand contact WWSG to host these dynamic thought leaders at your next event.
hubs.ly/Q03nDSjj0
Matthew B. Britton retweeted
Generation AI by WWSG exclusive speaker Matt Britton is now a #1 Amazon best seller in multiple categories.
In this timely and provocative book, Britton explores how artificial intelligence is reshaping consumer behavior, branding, and the future of marketing. A must-read for business leaders, marketers, and innovators navigating the new digital landscape.
As a speaker, @MattyB brings the insights of Generation AI to lifeāhelping audiences prepare for whatās next.
Contact WWSG to bring Matt Britton to your next event.
























