Matthew Turner (@MbtHawk) profile picture

Entrepreneur - 15 years of E-Commerce. Sharing the real journey and playbook, Faith, AI, ADHD founder life. DMs open.

USA
Joined June 2012
Photo by Matthew Turner (@MbtHawk)Photo by Matthew Turner (@MbtHawk)Photo by Matthew Turner (@MbtHawk)Photo by Matthew Turner (@MbtHawk)Photo by Matthew Turner (@MbtHawk)Photo by Matthew Turner (@MbtHawk)Photo by Matthew Turner (@MbtHawk)Photo by Matthew Turner (@MbtHawk)Photo by Matthew Turner (@MbtHawk)Photo by Matthew Turner (@MbtHawk)
Matthew Turner retweeted
Looking back at early work can be uncomfortable. The first version is rarely polished. The first attempt usually exposes how much you still have to learn. I’ve said, done or believed things that I see differently now. That can feel embarrassing, but it can also be evidence of growth. If your past self never makes you cringe a little, you may not be changing very much. Growth comes with the humility of seeing where you were wrong, and it comes with the hope of knowing you don’t have to stay there.
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Matthew Turner retweeted
My faith shapes how I think about my own imperfections and the imperfections of others. Christianity teaches me that I’m flawed and will always have blind spots. That changes the way I try to receive feedback. Instead of immediately defending myself, I try to ask: What can I learn from this? Where might there be truth in what I’m hearing? It also changes how I try to respond when other people fall short. Grace is central to the Christian faith. I’ve received grace I didn’t earn, so I want to be someone who extends it to others. I won’t always get either of those things right. But my faith continually reminds me to be more open to correction for myself and more generous with grace for others.
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Matthew Turner retweeted
The McRib is back on 10/27. BTC historically goes up >2x after the McRib returns. Don't fade the McRib. Not financial advice.
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Matthew Turner retweeted
FBI Headquarters once had a typist pool of over 200 women. Larger field offices once had 100+ typists. The PC eliminated 100% of these positions, but created many more jobs. AI is going to be so much more transformative than the PC.
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Matthew Turner retweeted
cmon man
Everyone blames screens for the decline of reading. Nobody blames the consolidated corporate publishing industry that made books pricier, more generic, and harder to find. jacobin.com/2026/10/books-pu…
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Someone who really read everything Lewis ever wrote would have remembered that he said, "nothing can be more disastrous than the view that the cinema can and should replace popular written fiction. The elements which it excludes are precisely those which give the untrained mind its only access to the imaginative world. There is death in the camera."
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Matthew Turner retweeted
YTD 2026: I've spent ~60 days on the road & attended ~60 ecom events. ~30 weren't MDS events. ~$20K on travel. Almost $0 on tickets. FREE tickets have become an epidemic. And they're destroying ecom events. Someone's still paying. Guess who the real customer is.
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Matthew Turner retweeted
When you are performing well everyone wants to be your friend. When you aren’t performing well, you learn who really cares about you. The entire point of the Christian faith is that God loves you and cares about you when you are unable to perform.
Ben Affleck tells Travis and Jason Kelce the moment he realized there are NO FRIENDS in Hollywood was when his movies started FLOPPING and suddenly nobody would answer his calls, only for EVERYONE to come back once he started making hits again 😲👀 “Don’t get overinflated, and don’t get yourself too attached to how the world treats you. One day it treats you one way, and the next day another, you have to keep an even keel.”
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Matthew Turner retweeted
If you have to ask if something is "worth a chat?" in an email, then the answer is no, it's not worth a chat. Its's never worth a chat.
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Matthew Turner retweeted
At Accelerate almost every seller I spoke with asked the same SOS question: will Amazon roll back changes or reduce fees? Well the word is, a major fee discussions is happening in the next few weeks among Amazon leadership. Usually, that means increases. But will this time be different? ↓
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Had a great time at Amazon Accelerate. Amazon is underappreciated for the value it provides its sellers. So many individuals running huge businesses that would be otherwise impossible solo. Seller leadership really cares & wants to move fast. Thank you @amznsellerhelp
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Matthew Turner retweeted
SOS campaign at work. A look behind the scenes at Amazon Accelerate. Today, a group of MDS members sat down for a closed-door conversation with Amazon executives and VPs across several departments, including Jenna Owens, Katie Scott, Mary Beth, Sunny, Claire and others. My biggest takeaway: Amazon wants to hear us out. There is a shared interest in helping sellers succeed and grow on the platform, and these conversations are an opportunity to help leadership understand what that looks like from the operator’s side. When we started SOS earlier this year, the goal was to bring more visibility to the challenges being discussed every day inside MDS. Rising fees, increasingly complicated policies, and the difficulty of continuing to grow profitably are influencing how sellers reinvest, launch products and diversify their businesses. We wanted those experiences to reach the people who could act on them. Since then, we’ve seen some tangible progress. Our collective push through the ads boycott helped secure an additional $10,000 in ad credits for affected accounts. At Accelerate, we also heard whispers that Amazon has paused bringing additional accounts into the program that prompted the boycott, a change from the original plan for a blanket rollout by the end of the year. More recently, we raised concerns about a new feature allowing customers to leave negative feedback alongside refund requests. After we brought it to Amazon leadership’s attention, we saw that feature removed within two weeks. Today’s meeting was a chance to build on those conversations. We discussed reviews, competitor attacks, the challenges of successfully launching products, and the impact of increased fees on sellers’ ability to invest and grow. We also talked about creating more effective channels for experienced sellers to flag problems and communicate directly with the right teams at Amazon. That last piece is especially important. Beyond addressing individual issues, we hope to establish an ongoing dialogue where seller feedback can help inform decisions, rather than only reaching leadership after something becomes a bigger problem. We also heard that a broader conversation about fees is coming. We don’t yet know what that will bring, but it is encouraging to have the opportunity to explain how those costs affect real businesses and what sellers need to keep growing. Thank you to the Amazon team for making time for a candid, constructive discussion. And thank you to everyone in MDS who has shared their experiences, supported SOS and helped us bring specific examples to the table. Your support is helping turn conversations inside this community into conversations with the people who can make a difference. There is more work ahead, and we’re going to keep building on this.
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Matthew Turner retweeted
On this exact day in 1780, three ordinary militiamen stopped a stranger on a road, searched him, found treason hidden in his boot, turned down a small fortune to let him walk, and in doing so saved West Point and possibly the whole Revolution. Their names were John Paulding, Isaac Van Wart, and David Williams, and almost no one remembers them. They were not famous soldiers. They were young New York farmers, part of the informal patrols that watched the dangerous no-man's-land north of British-occupied New York City, a lawless strip crawling with raiders and spies from both sides. On the morning of September 23, near Tarrytown, they stopped a well-dressed rider who called himself John Anderson. Here is where luck and character collided. The rider, seeing rough men in mixed clothing, guessed wrong and assumed they were Loyalists like himself, and he let slip that he was a British officer. The instant he realized his mistake, he tried to backtrack, but it was too late. The three militiamen were suspicious now, and they decided to search him. They made him strip, and inside his stockings, tucked into his boot, David Williams found folded papers, detailed plans of the American fortress at West Point, its defenses, its garrison, its weaknesses. They had no idea, in that moment, that the man was Major John André, head of British intelligence, or that the papers had been handed to him by Benedict Arnold himself in a treason plot to sell West Point to the enemy. But they knew they had caught something enormous. And then came the test that made them heroes. André, desperate, tried to buy his freedom. He offered them his fine horse, his watch, and money, and by the account given at his trial, a bribe of a thousand guineas in gold, an almost unimaginable sum for three farmers of modest means, enough to change their lives forever. All they had to do was let him ride away. They said no. Three poor young men, offered a fortune to look the other way, refused it, and instead marched their prisoner to the nearest American officer. That single act of plain honesty unraveled the entire conspiracy. The papers exposed the plot to betray West Point. Arnold barely escaped to a British ship. André was tried and hanged. And the fortress that guarded the Hudson, the linchpin of the American position, was saved. The young nation understood what it owed them. Congress voted the three men the very first military decoration in American history, a silver medal called the Fidelity Medallion, its reverse inscribed with a Latin motto meaning "the love of country conquers." Each also received a lifetime pension and a farm. George Washington himself presented them their medals. Remember Paulding, Van Wart, and Williams. Not generals, not statesmen, just three farmers on patrol who happened to stop the right man on the right morning, and who then proved that they could not be bought at any price. The Revolution was saved that day not by a brilliant plan or a famous hero, but by ordinary men who were simply, stubbornly honest when a fortune said they should not be.
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Matthew Turner retweeted
Hanging out at Amazon Accelerate with these legends. @ShinghiD @MbtHawk @CameronWalkerSZ
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Matthew Turner retweeted
Mr. Vice President @JDVance, The American Ecommerce Business Alliance represents hundreds of American businesses doing billions in sales. aeba.org Across all US ecommerce channels, we are all competing against foreign sellers who are given an advantage against American companies: 1) they don't have to pay US taxes on their sales 2) they have zero liability for harm against Americans OR harm against their American competition (and they abuse this ruthlessly) because there is no registration/bond requirements for them. American brands used to dominate US ecommerce (as they should), but now more than 50% of brands are Chinese. Mr. Vice President, why are we giving foreigners an advantage against our own American small businesses? Can you please look into this? @SecScottBessent @howardlutnick
🇺🇸 JD Vance says the path to getting rich in America should be simple: “𝘉𝘶𝘪𝘭𝘥 𝘢 𝘣𝘶𝘴𝘪𝘯𝘦𝘴𝘴 𝘰𝘳 𝘢 𝘱𝘳𝘰𝘥𝘶𝘤𝘵, 𝘯𝘰𝘵 𝘴𝘵𝘦𝘢𝘭 𝘧𝘳𝘰𝘮 𝘵𝘩𝘦 𝘈𝘮𝘦𝘳𝘪𝘤𝘢𝘯 𝘵𝘢𝘹𝘱𝘢𝘺𝘦𝘳.” Lobbyists across Washington quietly closed their laptops and stared out the window. Writer: Oliver
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Matthew Turner retweeted
I believe that the lionizing of Lindsay Clancy is directly responsible for the new social contagion we are seeing now where mothers feel overwhelmed and then murder their children. Just this week in Illinois, a mother obsessed with the Clancy case, texting in a group thread about it hours before, hung her 2 year old in their garage while her husband was away. Not guilty by reason of insanity for homicide MUST be met with many years of incarceration in a mental asylum. Yes, we must have deep compassion but we must have boundaries to protect children and declare her acts what they are: sick and evil. The fact that Lindsay, if she had been determined not guilty, could have been in a mental hospital for a year and then let go — and further lionized — is a profound mistake. Her lawyer is calling her “so brave, so awesome.” She is a child of God but she is a dangerous, unwell person. She needs compassion but she also needs to be kept in a place where she can never harm another helpless child again. For her own sake and the sake of others. Lord have mercy on us all.
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Matthew Turner retweeted
Hey @FTC How about we focus some effort on PROTECTING AMERICAN BRANDS from vicious, fraudulent, counterfeiting, undocumented, Chinese sellers whom we give unrestricted access to our US ecom markets? Solutions at AEBA.org @mcuban @SecScottBessent @BrendanCarrFCC
Amazon allowed a seller to store counterfeit products at FBA, sell them on my listing and when customers left bad reviews bc they said the products were fake, Amazon just said "too bad". Who TF is running things at @amznsellerhelp bc this is a joke. The seller in question...
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Matthew Turner retweeted
IT’S HERE! Operators Build E001. Why start a brand? What’s the product? How much capital? Who’s the boss? Where can you buy? @mbertulli, @codyplof, @Seanfrank, @mikebeckhamsm + @FitCoachCurtis launch a brand from zero, in public.
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Matthew Turner retweeted
Amazon both increased the WEIGHT of rating only reviews on overall rating AND increased the number of rating only reviews through a negative experience channel (returns). This one-two punch is leading to a crash in ratings for new product launches - the user experience is worse as customers don’t see why there are 1 star reviews and not prompting the other side (customers with positive experiences)
Seen prob 20+ Amazon sellers mention this new UX Issue. Any chance @amznsellerhelp could update us on this? Amazon is basically trying to collect reviews when customers return an item which doesn't seem to make any sense for sellers or Amazon. Sellers are seeing ratings...
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