@Metaforce5

Brilliant strategy and breakthrough activation

 Global
metaforce.com
Joined November 2018
  • Tweets185
  • Following4
  • Followers153
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Explore the path to success through consumer experience with Allen Adamson! Learn how to redefine your brand at our “Seeing the How: Gaining Market Advantage Through Experience Disruption” session on Thursday, 10/26. Don't miss out and sign up bit.ly/46DKeAF! 🌟
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"Companies can no longer row back to an era when they were neutral on #social and #political issues doing so may run the risk of creating forgettable #brands that don’t resonate with anyone" I chat with the @WSJ @DollyDeighton @PatrickCoffee @Metaforce5 conta.cc/3N1h4n1
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Congratulations to Metaforce founder @adamsona on the launch of his new book Seeing The How: Transforming what people do, not buy, to gain market advantage #Marketing #Advertising #branding allenadamson.com/seeing-the-…
Allen Adamson@adamsona2 May 2023
It's finally launched... #marketing #advertising #branding @Metaforce5 allenadamson.com/seeing-the-…
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Co-founder @adamsona weighs in on @lululemon dig "Forget comedy. @chrisrock should get into the #brand consulting business... @DailyHive @irishmae101 conta.cc/3mwBgmN
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Forget comedy. Chris Rock should get into the brand consulting business ... "I saw a sign at the athleisure clothing store Lululemon decrying racism and hatred. Who gives a f–k?,. You're just selling yoga pants!" lnkd.in/eHiyYrnE
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By changing the experience of how new parents get the baby gear they need when they need it @Loop_rental baby gear rental service removes the hassle, cost & environmental impact of owning - Co-founder @adamsona talks to CEO Ali Weiss #marketing #branding #advertising
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“Successful #advertising must be unexpected, relevant, & #socialmedia shareability & Tito's nails all three" Co-founder @adamsona chats with @Digiday @julianexcalibur about Martha Stewert & Tito's Vodka campaign conta.cc/3IESpUv #branding #marketing #dryjanuary
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“When people are planning a #wedding, there’s usually a small window to get them and help them figure out who will be their partner-being top of mind during the #engagement season is important” co-founder @adamsona chats with @Digiday @kristinaMonllos conta.cc/3uA2TfJ
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“There’s the short-term profits of selling shoes, and then there is the long-term equity of the @Adidas #brand" co-founder @adamsona tells @ADInnocenzio @AP #branding #marketing #advertising conta.cc/3SALAVo

Adidas ends partnership with Ye over antisemitic remarks

Adidas has ended its partnership with the rapper formerly known as Kanye West over his offensive and antisemitic remarks. The German sportswear company said Tuesday in a statement that it “does not...

apnews.com
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Replying to @kanyewest
@kanyewest agrees to buy Parler reut.rs/3VxQ41M Co-founder @adamsona talks to @Reuters about why media being polarized by very influential & wealthy individuals is making it increasingly difficult for #Information to get out in an objective non-biased manner #marketing
The #marketing playing field equals when it comes to what is shared on #socialmedia - people don't share ordinary they share stories about how something fits into their lives - co-founder @adamsona's latest @Forbes conta.cc/3RBnjOj #branding #advertising @Metaforce5
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Co-founder @adamsona chat about BeReal and much more with @BobKnorpp @TheBeanCast & @jaffejuice #marketingideas #Advertising #branding #MondayMotivation
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If you can’t keep your story simple it doesn’t matter if it’s good because no one will hear it Co-founder @adamsona chats with @TalkWithKiet #Marketing #Advertising #branding linkedin.com/video/event/urn…
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"Businesses can avoid losing relevance by being willing to shift when it's advantageous" co-founder @adamsona talks to @cmswire @kathleenschaub about not being complacent #branding #marketing #ThursdayMotivation conta.cc/3M7tzwt

Marketing Career Lens: Lessons I’ve Learned About Earning Relevance

Do we even really hear what others are saying? Here are some lessons learned about relevance after years in marketing.

cmswire.com
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Since 2014 @Aerie’s use of un-retouched photos & #UGC content continues #MarketingStrategy“aligned with #GenZ’s social consciousness...it’s now baked into the company” co-founder @adamsona chats with @kristinamonllos @Digiday #advertising #branding conta.cc/3eVxVKt
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Co-founder @adamsona's take on #corporate culture @Forbes "It's not will we or won't we be back in the #office? It's how to make the #workplace a shared experience even if untethered from a physical space" #shiftahead #remoteoffice #creativity #branding conta.cc/3ByWB4f
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With #Federer joining #Williams retiring from Tennis (although Serena has recently teased fans with a potential return), both are likely to focus on building their brand for advertising endorsements. I thought some of the brand l…lnkd.in/e8fdsrKA lnkd.in/enPGDRh

#federer #williams | Allen Adamson

With #Federer joining #Williams retiring from Tennis (although Serena has recently teased fans with a potential return), both are likely to focus on building their brand for advertising endorsements....

linkedin.com
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#remote, #hybrid, or something else all together? Co-founder @adamsona's latest @Forbes on why companies that #Shiftahead to build & actively reinvigorate #corporateculture now will experience a softer landing & more robust #brand #MondayMotivation conta.cc/3ByWB4f
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