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Mike Black

@MikeBlackWriter

VP of Marketing @Profitero. Sharing insights and intelligence on #ecommerce and #artificialintelligence

 Boston
profitero.com
Joined November 2012
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Photo by Mike Black (@MikeBlackWriter)Photo by Mike Black (@MikeBlackWriter)Photo by Mike Black (@MikeBlackWriter)Photo by Mike Black (@MikeBlackWriter)Photo by Mike Black (@MikeBlackWriter)Photo by Mike Black (@MikeBlackWriter)Photo by Mike Black (@MikeBlackWriter)Photo by Mike Black (@MikeBlackWriter)Photo by Mike Black (@MikeBlackWriter)Photo by Mike Black (@MikeBlackWriter)
Interesting data from @Profitero: Amazon is making a power play in grocery, decreasing prices by 2.3% in Q3, the lowest among major US grocers. businessinsider.com/amazon-i…
New data shows that Amazon is using its underpricing strategy to take online business from grocery...

New data shows that Amazon is using its underpricing strategy to take online business from grocery...

Amazon's pricing strategy reflects the company's continued focus on growing share in the competitive grocery space by undercutting competitors.

businessinsider.com
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Mike Black retweeted
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Profitero@Profitero19 May 2020
"You have to be discoverable. You have to be found. You have to be on page 1. Investing in search across your retailers will be one of the best marketing investments for your brand as more shoppers buy online." Great quote from Laura Hyland at @Henkel
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Mike Black retweeted
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Profitero@Profitero19 May 2020
According to Halee Patel at @CalifiaFarms, "Having a DTC offering has really helped our business float to the top during COVID-19. We have full control of listings and supply chain and this has helped us to be seen as a reliable brand and build loyal customers for years to come."
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69% of consumers will purchase brands if their preferred one is not available ... 85% say brand names don't matter in times of crisis. Between out of stock issues and an economic downturn, CPG brands are facing their biggest threat…lnkd.in/efy9fkZ lnkd.in/eBQr-Vj
The latest study in @Profitero's Price Wars series shows that Amazon beats other U.S. online retailers on price by 20%, on average, across key product categories. Read more: okt.to/mqrRLo #Amazon #eCommerce
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Our new holiday shopping survey shows that many U.S. consumers plan to hold out for #online deals until Black Friday and Cyber Monday. Find out what this means for brands in @Profitero's latest blog. #eCommerce #retail. okt.to/YkvbUm
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With #PrimeDay2019 in full swing, don't miss @Profitero's recap webinar for a 360° breakdown of this year's activities. Register your free seat now: okt.to/9s7PCt #ProfiteroPrimeDayWatch #eCommerce #Analytics
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.@Profitero predicts #PrimeDay 2019 will be a bonanza for every category, from gadgets through to grocery. Read more in our latest blog: okt.to/7kBKJy #Amazon #growth #eCommerce
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More than half of Prime members who purchased last Prime Day (56% U.S., 53% U.K.) expect to spend more this year. Read more of @Profitero's #PrimeDay 2019 predictions: okt.to/lRPfbd
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Online candy & snacks sales are growing at a rate 15x that of brick-and-mortar sales. Check out @Profitero's #eCommerce infographic to learn the 5 strategies your brand needs to win on #Amazon: okt.to/B0jMSY #NCA #performance #analytics
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Fix your #Amazon blind spot. Join @Profitero's webinar on 5/9 as we preview AMZ Maximizer, the most complete and precise analytics solution for boosting Amazon performance and fixing sales leakages. okt.to/4iyx79
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Looking forward to speaking at the Pet Food Forum next week on the topic of "Pets ... should they be part of your eCommerce team?" #amazon #ecommerce #pets lnkd.in/dsBx-wu
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Heading into 2019, beauty companies are far outpacing the industry when it comes to #ecommerce staffing & job creation. This according to Profitero's latest LinkedIn analysis lnkd.in/eKxDFvX lnkd.in/e63fZeT
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What a year for #ecommerce job growth!!! In our latest interactive bubble chart, we reveal which manufacturers led the pack in 2018 for eComm job creation, globally. lnkd.in/eKxDFvX lnkd.in/eqG_tpA
. @Profitero investigated the hype behind Cyber 5: while #BlackFriday may be the big selling event in brick and mortar, #CyberMonday wins on #Amazon. Read more: okt.to/w2bAJF #ecommerce #analytics
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2019 is set to be the year of #eCommerce analytics. Are you among the 73% of brands spending some of their budget on data analytics services? Download the report from @Profitero and @KantarConsult  okt.to/k0sS8a
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We've seen #eCommerce headcount grow by 83% YOY at leading CPGs. Download the results of the @Profitero and @KantarConsult #eCommerce Benchmarking survey to learn more: okt.to/lkFPjR #CPG
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. @Profitero and @KantarConsult surveyed 200+ #eCommerce decision makers to get a pulse on how brands are evolving to tackle the digital opportunity in 2019. Find out what we learned: okt.to/6fVdAg #CPG
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Find out how @CalifiaFarms is using @Profitero to drive #eCommerce results. Read more in our new blog: okt.to/DlnObo #analytics #performance
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It's been a great #PrimeDay for Amazon's #Wag private label pet food. It rocketed up the Pet Best Seller rank following a 30% discount on all their 5lb bags. Clearly a play to gain trial. #ProfiteroPrimeWatch lnkd.in/eefYKi9
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