Patrick Coffee (@PatrickCoffee) header
Patrick Coffee (@PatrickCoffee) profile picture

I cover marketing for the Wall Street Journal.

Brooklyn via South Carolina
Joined August 2011
Photo by Patrick Coffee (@PatrickCoffee)Photo by Patrick Coffee (@PatrickCoffee)Photo by Patrick Coffee (@PatrickCoffee)Photo by Patrick Coffee (@PatrickCoffee)Photo by Patrick Coffee (@PatrickCoffee)Photo by Patrick Coffee (@PatrickCoffee)Photo by Patrick Coffee (@PatrickCoffee)Photo by Patrick Coffee (@PatrickCoffee)Photo by Patrick Coffee (@PatrickCoffee)Photo by Patrick Coffee (@PatrickCoffee)
Patrick Coffee retweeted
SCOOP: During a Q&A with employees Wednesday, Sam Altman said he understood why people might not want to live near data centers and at one point mused that OpenAI should put data centers in the *desert*, according to people familiar with the matter.
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Patrick Coffee retweeted
“.. McCormick said she expects there is ‘going to be a lot more review’ of new projects. ‘What I mean by that is to start new data center build-outs today in the United States will be very challenging.’” @WSJ $META wsj.com/tech/ai/meta-preside…
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Patrick Coffee retweeted
The Wall Street Journal now has more than 5 million paid subscriptions, according to News Corp earnings, a 9% increase YoY
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Patrick Coffee retweeted
thank god somebody is finally launching a publication for CMOs
Interesting that Axios is about to launch new verticals based on job titles “We're starting at the top with new verticals for CEOs, CMOs, CCOs, COOs, CFOs and other C-suite executives” It’s always been about going vertical and deep, smart move
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Patrick Coffee retweeted
The most interesting part of the AI shopping hype is tech expectations versus reality. Some brands are proactively sending their catalogs to AI companies. Meta's share price jumped following the Muse rollout. But only 3% of adults would trust AI to complete purchases.
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Patrick Coffee retweeted
Net-Favorability Of: Google: +43% Amazon: +41% Microsoft: +35% Apple: +23% Nvidia: +11% Anthropic: +3% SpaceX: -1% Tesla: -14% Meta: -18% OpenAI: -20% YouGov / Aug 31, 2026
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Patrick Coffee retweeted
NEW: Rep. Krishnamoorthi sent a letter to Polymarket CEO Shayne Coplan today requesting information about its paid influencer partnerships where election denialism was amplified. “Recent reporting has raised significant questions about how election-related prediction markets are promoted and whether existing safeguards are sufficient to prevent the spread of misleading narratives about election integrity.” krishnamoorthi.house.gov/sit…
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Patrick Coffee retweeted
Most Americans do not have the luxury of taking months off of work to heal from mental illness.
Rep. Tom Kean says his absence from the House was due to depression
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Patrick Coffee retweeted
Sara Bareilles just stopped her performance of “Brave” at the Zohran/Bernie rally to explain to the audience that they had to clap on the 2 and 4, not on the 1 and 3.
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advertisement on Amazon for a tent, depicting kids with an open flame on their blanket
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Patrick Coffee retweeted
New York sports right now:
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Patrick Coffee retweeted
Using Kenny Rogers’ Gambler in a Draft Kings ad is perverse. This is not the type of gambling he was talking about. He was talking about Cool gambling
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Patrick Coffee retweeted
listening to music for airports on the bus . i don't give a fuck
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Patrick Coffee retweeted
Kalshi responds to @wsj story on prediction markets loss rates with comps showing their users have better loss rates than day traders in Taiwanese stocks between 1995 and 1999, Indian options traders, sports books and traders of Brazilian equity futures.
WSJ came to us with a profitability analysis of public Kalshi profiles. Which was inaccurate, because the majority of traders keep their profiles private. So we did the analysis ourselves and gave it to the WSJ. Our analysis showed that Kalshi traders win more than they do on day trading, options, sportsbooks, and futures. It’s the first time we’ve given out that data. We debated whether or not to give it out. But we figured it was better than a shoddy analysis that showed people lose a lot more than they actually do. The WSJ included our points. But instead of looking at our data from multiple sides - yes, majority lose, but prediction markets > day trading, options, and sportsbooks - they kept it salacious as possible. This same framing could have been written about real estate investing or day trading back in the day. Guess we just have to wait a few years until we get more balanced reporting?
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Patrick Coffee retweeted
Exclusive: Investors are confident that AI software will change marketing. A new Goldman Sachs-led funding round values one startup at $2.75 billion. on.wsj.com/4tRznik
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Among the 20K workers Citi is firing: “A.I. Champions and Accelerators” who perform their dayjob while trying to convince their coworkers to adopt AI
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Patrick Coffee retweeted
Allbirds, the shoe brand, now says it's an AI compute company.
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Patrick Coffee retweeted
In an email shared with me, WSJ EIC Emma Tucker praised Fortune's use of AI in its journalism, saying "anyone who doesn't get what you are doing at Fortune, or thinks it is 'wrong', should get out of journalism fast!"
Journalist Nick Lichtenberg produced more stories in six months than any of his colleagues at Fortune delivered in a year. His work involves what some view as the third rail of journalism: AI playing a leading role in writing stories. 🔗 on.wsj.com/4bXuf4A
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