I design mobile apps and websites | Mason @cribconnectapp | Contributor @superteamng
Pluto
Joined January 2020
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Tumawen retweeted
Onboarding
Subscription screens are a lot more than presenting prices.
You're influencing how people perceive value and make purchasing decisions.
The subscription page is easily the most important page on any app at all, but it doesn't seem to get enough love in many cases.
It's a small interaction, but I think these are the kinds of decisions that make interfaces feel more intentional.
When you set a default offer, you are literally making a suggestion on which of the offers you want your Users to go for. Thats what you are doing.
Some offers present more value to the User, some other offers present more value for the business. How do you pick your defaults?
Just like the design of literally anything else, designing pricing interfaces is mostly a game of moderation and deliberate emphasis where and when needed.
Sure, you wanna give your users options so they can have some kinda anchor price to make a choice, you do not want to overload them with options.
You you have to show them the list of benefits, but do not let that become a blocker. Users should not have to scroll to find the checkout button.
People buy in different ways and not everyone wants to have a logical soliloquy before making a purchase.
Some just want to click click click, and making them have to scroll by all means is def going to make you lose quite some sales.
The less effort required to move from making a decision to acting on it, the better.
One thing I've come to appreciate about pricing interfaces is that presenting options is only half the job. The other half is helping people make a decision.
Tumawen retweeted
dirty laptop, clean graphics 😇
route is now live in @ravnexchange’s meta/bridge aggregator.
every swap checks route’s price alongside the other aggregators, and wins whenever we have the best route. all RAVN users and integrators now get route pricing automatically.
Tumawen retweeted
Search is not the same feature everywhere.
You could search for the same thing on Google, Netflix, Amazon, and Spotify, and get four completely different experiences.
And that's intentional.
Google would show you what other people are searching for, even before you've finished typing.
Netflix would show you a title it doesn't have and recommend something similar instead.
Amazon can suggest products you didn't explicitly search for, but they do have.
Spotify can turn a single search into an entirely new listening experience, while ranking songs you've recently listened to.
...
People search for different reasons:
to find something they already know,
discover something new,
understand what's possible within a system,
acquire information,
compare alternatives,
make decisions,
complete tasks,
revisit previous discoveries,
find inspiration,
solve problems,
monitor changes,
or investigate subjects in greater depth,
and each of these intentions should influence how a product designs its search experience.
...
Another thing to consider is the minimum parameters a user needs to make a successful search.
Searching for an item on a jumia store needs just one parameter (item name), while booking a ride needs at least 2 (pickup and destination).
...
In summary;
Search should be designed around what users are trying to achieve and what the product exists to help them accomplish, rather than simply matching keywords to results.
Ultimately, good search design isn't just about returning accurate results; it's about helping users reach meaningful outcomes, even when those outcomes differ from what they initially searched for.
Attached is a fragment of a search experienced i designed for Prysm - A game community app.
Tumawen retweeted
Brand Focus — Figmetric
How do you communicate the importance of knowing what actually lands in your account to salary earners?
