We are here for you! 🫵 Schedule a meeting with us so we can learn more about each other. The time to join our growing team of athletes is right NOW. Visit our website for more info: powernil.com #PowerNIL

☘️🏈 A MODERN-DAY RUDY STORY AT NOTRE DAME! 🏈☘️ More than 50 years ago, Rudy Ruettiger inspired generations with his determination, heart, and dream of playing football for the Fighting Irish. Today, PowerNIL athlete @mattwilliamsND is carrying on that same spirit as a walk-on running back at the University of Notre Dame! Matt's journey is a reminder that being part of something special isn't always about scholarships, playing time, or the spotlight. It's about dedication, sacrifice, and hard work that happen when nobody is watching. Notre Dame Football recently gave fans a behind-the-scenes look at Matt's journey in its Day in the Life of a Notre Dame Football Walk-On video, showcasing the commitment it takes to pursue a dream at one of college football's most storied programs. While every athlete's journey is different, Matt embodies the same determination that made Rudy's story legendary. Check out the video and see what a day in the life of a Fighting Irish walk-on looks like by following the link below! youtube.com/watch?v=hrj4_Fsg…

We want to send a big shout out to PowerNIL’s very own Marlo Mellish! In Saturday’s road match against Pitt-Bradford, Marlo delivered an impressive performance, recording 21 assists and 9 digs across five sets helping Penn State Altoona to a thrilling 3-2 victory! Her ability to create scoring opportunities for her teammates while contributing defensively showcases her versatility and dedication on the court. Keep up the great work, Marlo! We're proud to support you! Are you a brand that would like to partner with Marlo? We would love to speak with you! Follow the link below for more information! powernil.com/request-info/br… #PowerNIL #PennStateAltoona #WomensVolleyball #StudentAthlete #NIL

Its game day! Good luck to our PowerNIL athlete Kaden Long as Knoxville Central High School takes on the Knoxville Halls tonight at 7pm! Go show out @KadenLong_6! We are cheering for you!

At PowerNIL, we're kicking off a new educational series exploring one of the most important conversations in college athletics today, Revenue Sharing vs. NIL. As the landscape of college athletics continues to evolve, understanding the difference between revenue sharing and “true” NIL is more important than ever. Throughout this series, we'll break down key distinctions, explore why personal branding still matters, and highlight how student-athletes can position themselves for opportunities both during and beyond their playing careers. We're starting with a fundamental question: Is revenue sharing really NIL? Let's dive in! Revenue sharing provides compensation tied to an athlete's participation in college athletics. “True” NIL is about creating value through an athlete's name, image, likeness, reputation, and personal brand through partnerships with outside businesses and brands. While schools may also use affiliated NIL arrangements to supplement revenue sharing, those arrangements are different from independent, third-party NIL opportunities. Here's the bottom line! Revenue sharing can provide financial opportunities today. Building a personal brand creates opportunities that can extend well beyond an athlete's playing career. At PowerNIL, we believe athletes need to understand both, because their value shouldn't end when their playing days do. Stay tuned as next time we will break down why building your brand matters more than ever in today's college athletics landscape! Learn more about how we're empowering athletes at powernil.com #NIL #RevenueSharing #StudentAthletes #AthleteBranding #BeyondTheGame

At PowerNIL we are excited to be an official partner of Rise Above: Friends of Penn State Adaptive Athletics, an all-volunteer 501(c)(3) nonprofit committed to advancing elite opportunities for adaptive student-athletes. This initiative is focused on raising the funding necessary to provide scholarships, training resources, equipment, and travel support for adaptive athletes competing at the highest level. Unlike traditional Division I athletes backed by major athletic budgets, these athletes rely on external support to access the same level of opportunity. The gap is real, and this partnership is built to close it. We are actively engaging corporate partners, sponsors, and individual donors who want to align with these high-performance athletes and directly impact these athletes’ ability to train, compete, and succeed. Partners and donors are invited to engage now! For more information, email [email protected] #PennStateAdaptiveAthletics #AdaptiveAthletics #StudentAthletes #SportsPartnerships #CorporatePartnerships

👀 All eyes on your brand! 👀 Imagine your product in the hands of a college athlete your customers already follow and trust. - That coffee? Your brand here. - That apparel? Your brand here. - That protein bar? Your brand here. - That local business? Your brand here. At PowerNIL, we connect businesses with elite athletes to create authentic partnerships that drive awareness and real results. The next successful NIL campaign should have your product featured in it. Your brand. Their influence. Real impact. Ready to collaborate with a PowerNIL athlete? Follow the link below to schedule a meeting and let's build your next successful campaign. powernil.com/request-info/br…

We are excited to welcome the newest athlete to the PowerNIL family, Zachary Taylor! @zactaylor73 is a powerful and versatile offensive lineman from Phillips Academy in Andover, Massachusetts. The 6’5”, 310-pound junior plays both offensive tackle and guard, bringing impressive size and an 83-inch wingspan to the line. A 2025 NPFC Honorable Mention selection, Zachary also gets it done in the classroom with a 3.4 GPA. This is your chance to collaborate with a rising star. Don’t miss it. Follow the link below to schedule a meeting! powernil.com/request-info/br…

It is Game Week! PowerNIL’s Zach Wilcke has officially taken the starting QB reigns at Northwestern State. The past 2 weeks @Wilcke1_ has thrown for 545 yard and 6 touchdowns! Join us in wishing Zach good luck this week as the Demon’s take on Lamar tomorrow night at 7 pm! Go show out Zach! We are cheering for you! #PowerNIL #GameDay #CollegeFootball #Northwesternstate #NILAthlete

The NCAA's proposed 5-for-5 eligibility model is generating plenty of discussion throughout college athletics, sports media outlets, and the national news. From recruiting and roster construction to transfer portal activity and NIL opportunities, the potential changes will have a major impact on athletes, coaches, teams, and brands alike. In topic 8.0 we dive into the rise of the veteran athlete! As athletes spend more years on campus, we’re seeing the rise of the “veteran athlete.” These athletes have had more time to build their reputation, grow their audience and become comfortable representing themselves beyond the game. For brands, that can mean partnering with an athlete who already understands how to communicate, handle appearances and connect with a community. As NIL continues to evolve, experience could become an even bigger advantage. Proven athletes who have built credibility and established their personal brand may find themselves standing out to businesses looking for the right partnership. Sometimes the most valuable NIL asset isn’t just talent, it’s time, trust and experience. Check out our full NILegally Speaking where we break down what the 5-for-5 rule is and explore how it could reshape the future of college sports! You can view the full article now by following the link below! powernil.com/post/episode-19…

⭐️POWERNIL ATHLETE SPOTLIGHT ⭐️ Our athlete spotlight series is designed to highlight some of the incredible Student Athletes in the PowerNIL family. Next up is Cincinnati Linebacker Evan Weinberg! Evan is a freshman linebacker at the University of Cincinnati from Springboro, Ohio. A three-star recruit and Top 150 edge rusher, Evan finished his senior high school season with 78 tackles, 11.5 sacks and an interception, earning First Team Division I Southwest All-District defensive honors. He brings a combination of athleticism, toughness and playmaking ability to the Bearcats as he begins his college career. Interested in partnering with Evan or any of our other PowerNIL Athletes? Follow the link below to set a meeting! powernil.com/request-info/br… #powerNIL #NIL #cincinnatti #big12football #collegefootball #athletemarketing #cincinnattifootball

Its game week! Good luck to PowerNIL Athlete Brock Feinberg as Presbyterian takes on Marist this Saturday at 12:00 pm. Go show out @FeinbergBrock! We are cheering for you! #PowerNIL #GameDay #CollegeFootball #PresbyterianFootball #NILAthlete

At PowerNIL we are excited to be an official partner of Rise Above: Friends of Penn State Adaptive Athletics, an all-volunteer 501(c)(3) nonprofit committed to advancing elite opportunities for adaptive student-athletes. This initiative is focused on raising the funding necessary to provide scholarships, training resources, equipment, and travel support for adaptive athletes competing at the highest level. Unlike traditional Division I athletes backed by major athletic budgets, these athletes rely on external support to access the same level of opportunity. The gap is real, and this partnership is built to close it. We are actively engaging corporate partners, sponsors, and individual donors who want to align with these high-performance athletes and directly impact these athletes’ ability to train, compete, and succeed. Partners and donors are invited to engage now! For more information, email [email protected]

A special shoutout this week goes to PowerNIL’s own Ben Lavelle with the Dayton Flyers! @1Ben_Lavelle1 currently sits atop the FCS (Football Championship Subdivision) for punting average. Currently Ben is coming in at a blazing 48.56 yards per punt. Big Leg. Big Season. More importantly, Ben is just getting started. Keep it rolling Big Ben! 🏈

Why are more brands turning to athletes over traditional influencers? One of the answers is simple! Influencer marketing often focuses on the moment. Find the right audience, create the post, generate some attention and move on to the next opportunity. Athlete partnerships can offer brands something different, the chance to build a relationship that grows over time. When a brand partners with an athlete early and continues that relationship throughout their career, fans see that brand become part of the athlete’s journey. They see it through big games, milestones, community involvement, personal growth and everything that comes next. As the athlete’s platform grows, the value of that relationship has the opportunity to grow with it. When you partner with an athlete to help you reach your brand’s goals you do not just sponsor the post, you become part of the journey! If your business wants to connect with the next generation, partner with the people they're already looking up to. At PowerNIL, we help brands connect with athletes who align with their mission, audience, and goals. You can check out our full roster of athletes your brand can partner with by following the link below! powernil.com/our-athletes #AthleteVsInfluencer #NIL #NILMarketing #AthleteMarketing #BrandPartnerships

Its game week! Good luck to PowerNIL Athlete @Ben_Lavelle1 as Dayton takes on Eastern Kentucky this Saturday at 6:00 pm. Go show out Ben! We are cheering for you.

The NCAA's proposed 5-for-5 eligibility model is generating plenty of discussion throughout college athletics, sports media outlets, and the national news. From recruiting and roster construction to transfer portal activity and NIL opportunities, the potential changes will have a major impact on athletes, coaches, teams, and brands alike. In topic 6.0 we dive into how to appropriately build a 5-Year Brand Strategy! Your first NIL deal shouldn’t be the finish line. It should be one small part of a much bigger plan. The athletes who create lasting value understand that NIL success isn’t built overnight. It comes from consistently building your reputation, creating quality content, getting involved in your community and developing relationships that can open doors down the road. Think beyond the next sponsorship. Where do you want your brand to be in five years? The most valuable athletes don’t just chase deals. They build trust, grow their audience and create a brand that businesses actually want to be associated with! Check out our full NILegally Speaking where we break down what the 5-for-5 rule is and explore how it could reshape the future of college sports! You can view the full article now by following the link below! powernil.com/post/episode-19…

We remember the lives lost on September 11, 2001, the families forever changed, and the first responders, service members and everyday Americans who showed extraordinary courage in the face of unimaginable tragedy. Twenty-five years later, we honor their memory and the spirit of unity, service and strength that followed. We will never forget.