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#Brand #Strategy expert; CMO @SeeMonterey; speaker/writer/consultant; formerly a strategist behind Vegas' WHHSH campaign; tweets are my own

Monterey Las Vegas
Joined February 2009
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Now is the Moment to visit #MontereyCounty! The national campaign breaks Monday. An early review calls the campaign "a little trippy". After a year of COVID, definitely take that as a compliment... lnkd.in/gdy3fU7
#Monterey County is taking a leading role in getting single-use #plastics out of the #meetings industry! lnkd.in/gAkaXXA lnkd.in/gpfKMK6
Enjoying some remarkable content and memorable great times w/ at Visit California Outlook Forum. #CaLove #Monterey lnkd.in/gpb3xGX
#Destination #Sustainability isn't a place, its a journey. #Monterey just took a step towards measuring with #ICCAWorld / GDS Index - and the next step comes in Barcelona at #IBTMWorld... lnkd.in/gUTBcVs
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When a #DMO is targeting long distance travelers - air service is really helpful... New #non-stop from #Dallas and #AmericanAir to #Monterey lnkd.in/g4TnkQc
Why go to meetings/conferences? #1 reason: new ideas/thinking. Most important ingredient for new ideas? #Inspiration. #Monterey inspiration drives #innovation lnkd.in/gfnpe-Y
Attending ANA Masters of Marketing - love some of the programs they support. #ANAmasters seeher.com
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Looking forward to attending ANA's Masters of Marketing Week - great schedule of events and an opportunity to catch up with some brilliant folks... #marketing lnkd.in/g-Cej7V
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Is there a #brand campaign that says 'be like everyone else' more than this???@BudLight -The #beer for #sheeple! lnkd.in/gK5c3DU
Aight guys 70 isnt bad especially if I have the @snkrtalkgroup on my side @akiratomo13 @washedio @skarahx @spicy_and_icy
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Been in #tourism biz for 20+, still amazes - the power of tourism. To inspire & unite people of all backgrounds. Inspired by #CAOutlook – at Anaheim, CA
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#Google’s Gopi speaks words to the wise. #CAOutlook. #travel
Solid discussion on using #content as part of #crisis communication plan. @VisitCA Outlook. – at Anaheim, CA
Did something haven’t in while - took a cab. Instead of Uber. Amazing how they cleaned up b/c of Uber. Clean car, shirt ( tie). Polite. – at Anaheim, CA
#Monterey County found itself in Vogue.com - branded #content by way of #BigLittleLies.  As said, Monterey an uncredited star!  #travel lnkd.in/eEku5iW lnkd.in/ejgv_xP
Hey @1DelishJourney - look who is showing off #culinary and #golf mad skills in #Monterey! @attproam great time to be there xitter.gq/attproam/status/961293… – at Paradise, NV
.@Chef_Keller is showcasing two of his talents today... First with his culinary expertise, & later with his golf skills at the Million Dollar Hole-in-One for Charity presented by Facebook! 👏👨‍🍳⛳️