CEO & Founder - Poppins Agency. Creating brands, digital products and experiences that shape culture. Investor. Advisor. Health and fitness addict.
LDN 🇬🇧
Joined January 2007
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I find this so interesting, especially as we navigate the nascent stages of AI.
I think it’s critical to deliberate on AI’s role in shaping realistic beauty standards, especially through image generation (articles and the written word can have a big effect too) with the aim to foster inclusivity and diversity.
I do think addressing these concerns enables us to redefine beauty norms, ensuring they mirror the richness of human existence all over the world not just what “Silicon Valley” thinks it should be.
Harmonising technology with our deepest values is so important.
marketingdive.com/news/dove-…
Mr. Safa retweeted
Can’t wait to hear Meyers Manx 2.0 EV’s #5WordSpeech 🤩! They’re in 1st place, VOTE: vote.webbyawards.com/PublicV… #Webbys
Ah, the infamous "pop-up," an innovation that manages to be both the bane of our online existence and a prime example of how not to enhance user experience. Whether you're casually browsing or deep in concentration, it never fails to intrude, annoy, and distract.
Fantastic concept - Excited for the truly Immersive customer experiences that will be coming.
Hey @elonmusk, I have some ideas on purchasing a Cybertruck (or any Tesla) using the Apple Vision Pro.
The visual feedback here on the Vision Pro Keyboard is really impressive. Fantastic attention to detail 👌🏽
Attention to details is crucial, especially when it comes to interactions.
👇🏼Here's a little breakdown of the keyboard interaction and visual feedback in visionOS.
1. Look at how the keys get highlighted when hovering with the fingers over them. ❤️
2. Pressing a key pushes it downwards on the Z axsis.
3. Additionally a little circular pulse expands outwards for visual confirmation.
Just looking at this is so satisfying, but typing in Vision Pro must be another level of satisfaction.
Perfectly said. Embrace It. Learn how to drive efficiency In your business with It. It's not going away.
Introduction of ChatGPT is so similar to HTML and the Internet early days. Everyone knew it would be impactful but we made it seem far more complicated that it was. Any kid that learned html and built websites for businesses was considered a tech genius. It’s the same with using ChatGPT/LLMs. It will go from being perceived as difficult, to being recognized as being fundamental and used by everyone. It’s easy to try and experiment with. If you haven’t. You should.
Mr. Safa retweeted
Apple has sold ~2B iPhones.
With a clear understanding of human psychology, Apple designed its packaging to make these ~2B new iPhone unboxing experiences very memorable (and prob why you can't get rid of the box).
Here's a breakdown 🧵
Very proud of the Poppins team! Onwards and upwards
Very proud to be a late member of @Poppins_Agency – and for them to be nominated and recognised by @TheDrumAwards as a finalist in the Start-Up agency of the year category. Big congrats to the Poppins team, and to our wonderful clients! cc @Safatopia
Looking forward to this 🎶
I'm discussing “The Creative & The Professor with Master & Dynamic” with @Safatopia, @MatteoAtti, and AD Industry Disrupted. Today, May 6 at 1:00 PM EDT on @joinclubhouse. Join us! joinclubhouse.com/event/M6EQ…
Poppins work has been nominated for The Drum Design Awards! The project involved creating a children's book to help parents talk to children about COVID in a language they could understand with specially designed characters. Incredibly proud of the team!
poppins.agency/case-study/th…
Incredible - technology doing what is does best
Helen was diagnosed with motor neurone disease last year and her speech deteriorated rapidly. But thanks to her appearance on Tipping Point in 2019 they were able to use audio recordings to reconstruct her voice.
@benshephard | @CharlotteHawkns
Excited to announce that we’ll be talking to @Mark_Penn, Chairman & CEO of MDC Partners / President of The Stagwell Group with Deirdre McGlashan, Chief Media Officer MDC Partners for this weeks AD Industry Disrupted CH panel. Wednesday 7th April at 1pm EST | 6pm GMT on ClubHouse.
We spend 87% of our lives indoors - how we design our world has a drastic effect on the way we feel and the way we perform.
