Switch - Digital & Brand

When you've been in business for years, tweaking and refining your processes for better results, there comes a point where you have to look at everything you've done so far and see whether there's any more road left to travel. More on our bold move here: switch.com.mt/revolution-or-…

Our intern, Ryan, talks about what his internship with us has been like so far: lots of surfing, lots of travelling, and lots of food. Read his story here: switch.com.mt/switching-it-u…

No, AI won’t take your job - unless you let it. Like social media, Excel, and Google, it’s just another tool to make the most of your business. But while it won’t take your job, it can definitely make it easier for you to finish your work. switch.com.mt/using-ai-tools…

Mel writes about her experience of Vistage and taking the Switch values before a group of business leaders to showcase how a human-led brand leads to better business - and how to get there. switch.com.mt/how-to-leverag…

“We have a responsibility to leave a legacy of functional beauty. Beautiful outdoor spaces add value to the lived experience of all those who make use of them. This is what great cities do.” Read all about the wisdom of Catherine Barratt from Furnitubes: switch.com.mt/value-based-br…

In 2024, no business can get by without understanding their data - and no business can understand their data without some form of business intelligence software. But as advertising trends change yearly, tech trends do too. switch.com.mt/business-intel…

We regularly speak about the trends that will shape the business landscape but we rarely take a moment to share the way we watch and integrate trends within the running of Switch itself. Here’s some insight into our trend integration. switch.com.mt/trends-that-wi…

Year in, year out, the trends that we focus on change - but what doesn’t change is the deep-seated drive to tell each other stories. Brand narratives are stories dictated by what is happening in the world today. Here’s what they could shape into for 2024. switch.com.mt/brand-storytel…

As businesses lean hard into optimising their operations using AI, here’s why what makes your business valuable isn’t your ability to adapt to the changing environment - it’s your employees, yourself, and the human element. switch.com.mt/ai-the-big-res…

Ongoing discontent, global crisis, and a heap of new technologies are changing the way businesses function - and the way they communicate with their audiences. Here’s what’s happening for businesses in 2024: switch.com.mt/business-trend… #businesstrends2024

More than in previous years, brands have to put their purpose where their profits are - and get ready to make some hard decisions as the year rolls into 2024. Here are some trends that can help make those decisions easier. Read via the link below. switch.com.mt/consumer-behav…

If your boardroom does not *get* brand, there is a strong chance that your organisation is not growing or that it is slowly sliding backwards. Find out how your leadership can act to increase your most valuable asset - your brand’s equity. switch.com.mt/brand-is-not-m…

Interns always teach us just about as much as we teach them. Here’s what Ranson, our latest intern, took away from his experience with us. switch.com.mt/ransons-requie…

Writing content where you’re not sure how much your audience knows about your business isn’t easy - but you can make it easier with the right content. Read the article via the link below for 10 tips that will help you get the most out of your content. switch.com.mt/10-content-mar…

For the past few months, we’ve been working with a German intern on the next phase of Switch. Here’s how Fabian's experience is going. switch.com.mt/my-journey-as-…

The internet’s full of opinions about the Twitter rebrand. Let’s talk about Twitter’s journey into X - from the beginning. switch.com.mt/rip-twitter-or…

Looking for ways to make your brand shine? Our Head of Design shares his design tips for effective brand communication and reveals the (not so) secret sauce his team uses on a daily basis to achieve eye-catching designs that hit the mark every time! blog.hubspot.com/marketing/b…

Lucy Makeup Store’s latest pop-up sale was a huge success, surpassing three Black Friday sales we’ve done so far. Here's how we did it: switch.com.mt/how-we-beat-bl… #ecommercemarketing

Starting a new payment system in Malta is an even thornier issue, but iPaymix had a solid product and an already-invested audience. They just needed to widen their reach. Here’s how we helped them achieve their local influence. switch.com.mt/portfolio/ipay…

Madrid was a very good experience. Part of it was the coffee. A big part of it was the food. But what made the Switch Trip for 2023 memorable was this: for the first time since the pandemic, we were all together in one room again. Here’s how it went: switch.com.mt/madrid-maratho…