Localized pricing automation for #MobileApps Push smarter prices to Apple & Google Play 190+ countries | PPP adjustments

Joined February 2026
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- Flo grew 80% in non-English markets with regional pricing, vs 35% in English-speaking ones. PricePush does it for you: 175 countries, App Store and Google Play, in one push.
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- RevenueCat's 2026 State of Subscription Apps: locale-specific pricing tests have the highest win rate of any A/B test type for lifting lifetime value. - Momego ran a 3-month A/B test, localizing everywhere except the US, UK and Canada: +17% trial conversions, +23% revenue.
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Price it for local income and more of them say yes. You earn less per sale there and make it up in volume. The evidence that localized pricing works:
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The App Store and Google Play only convert your US price with the exchange rate. A $19.99 subscription shows up as ₹1,899 in India. That's a US price in rupees, and far fewer people there will pay it.
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THIS APP INCREASES SALES WITHOUT SPENDING ON ADS. No new installs. No new features. It changes one thing: what each country pays.
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The product list next to it flags any move over 75%, so you check those first. #pricelocalize #pricelocalizer #pricepush
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SEE EVERY COUNTRY BEFORE YOU PUSH 🗺️ The Localization impact card in PricePush 2.0 shows a whole Localize all run on a world map before anything reaches the stores. Green where the price goes up, red where it goes down.
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RAISE OR LOWER EVERY PRICE, THEN LOCALIZE 🎚️ New in PricePush 2.0: move all your prices by a percentage before localizing. The same move on both stores, or a different one on each. It applies to that run only, so it never stacks. #pricelocalize #pricepush #paritypricing
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YOUR OFFERS NOW MOVE WITH THE SUBSCRIPTION 🏷️ Cut a plan in Mexico from 235 to 117 MXN and its 50% offer follows. PricePush 2.0 lists a subscription's offers on both stores. Tick one and it's pushed with the plan, keeping today's discount, or give it its own price.
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Thanks Sparsh for the detailed feedback 🙏
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INTRO OFFERS STAY IN THEIR OWN COUNTRIES 🍎 Paid intro offer in some countries, free trial in others? When you push a new intro price, PricePush 2.0 only writes the countries where that intro runs, and the confirm screen names the ones it leaves alone.
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EVERY PUSH ON ONE PAGE 📋 Google Play pushes now show next to the App Store ones on the PricePush Jobs page. A Localize all run is one item: follow it, cancel what hasn't started, retry what failed. On Pro, roll the whole run back in one go.
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Indie games, a cooking app, chess, a rubber duck, fitness, music, PDF tools: every kind of app sells in more than one country. Thank you to every dev who trusts us with their prices. Free for one app: pricepush[.]app #IndieDev #AppStore #GooglePlay #MobileApps
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240 apps now run their prices through PricePush 🎉 5,949 price pushes so far, across 190+ countries on the App Store and Google Play.
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The default preset groups countries into 8 tiers, from 115% of your base price (Switzerland, Norway, Luxembourg) down to 17%, then rounds to .49 or .99, or to whatever ending fits the local currency. Thanks for the honest review, Emilio.
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App Store and Google Play convert your price into local currency and adjust it for tax and exchange rates. They don't adjust it for what people earn.
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"Currency conversion doesn't tell you what people in each country can afford." @emeeliojohann put the whole idea of PricePush in one line.
Most app developers think the store already localizes their prices. Myself included. ...but it does not 😅 It only converts the currency and a converted price still isn't adjusted to what people there can afford.
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PricePush retweeted
Localized my nascam.tv Play store prices using @TryPricePush and got a sale in Bangladeshi Taka the day after!
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PRICEPUSH 2.0 IS OUT 🌍 Localize all: every product of your app, priced for 190+ countries and pushed to the App Store and Google Play in one run. Preview each country's new price, check the impact on a world map, then push in one click.
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