What had the world’s attention this week — Decades ago. What mattered. What didn’t. What we forgot. The half-life of attention.
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How much of the news you obsess over today will you remember in 10 years?
Probably less than you think.
Every day, something is THE story.
Markets panic. Wars dominate headlines. New technologies promise to change everything. The world obsesses.
Then we move on.
Friday = the fun side of What We Forgot.
Today: 10, 20, 30, 40, 50 and 100 years ago.
📺 The night Game of Thrones made history
👗 Deepika before Bollywood
📡 India vs MTV
🏏 Cricket’s impossible tie
👑 Queen takes over Hyde Park
🎾 And what people were reading in 1926
Let’s rewind. 🧵
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10 YEARS AGO — 2016
On Sep 18, Game of Thrones won 3 Emmys, including Outstanding Drama.
That took its lifetime haul to 38 — passing Frasier to become the most Emmy-winning scripted series ever at the time.
Jimmy Kimmel joked: if your show didn’t have a dragon or a white Bronco, go home.
televisionacademy.com/featur…
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🇮🇳 WHAT WE FORGOT: INDIA
What was India thinking about 10, 20, 30, 40, 50 and 100 years ago?
Today:
GST is born.
India learns to move.
States discover credit ratings.
Renewables — in 1986.
3 Airbuses transform aviation.
And India’s first woman film director.
🧵
10 YEARS AGO — 2016
India was preparing to rewrite its tax system.
GST had just become part of the Constitution. On Sep 16, its key provisions came into force.
The first GST Council meeting was only days away.
On Sep 17, the government said it was working “overtime” to get GST ready.
indianexpress.com/article/bu…
What did the future look like 10, 20, 30, 40, 50 and 100 years ago?
Today’s #WhatWeForgot is TECHNOLOGY & SCIENCE.
DNA in space. Trees as fuel. Cold War rivals living together in orbit. The race for an AIDS drug. Star Trek becoming real.
And a very strange week in 1926.
🧵
🌍 WHAT WE FORGOT — SEPT 15
Iran. China. Russia. War. Peace. Shipping lanes. Great-power rivalry.
Today's geopolitical headlines feel unprecedented.
They aren't.
Let's rewind 10, 20, 30, 40, 50 — and 100 years.
A Tuesday thread 🧵
What did business look like 10, 20, 30, 40, 50 — and now 100 — years ago?
Today’s Monday rewind takes us from Jio’s price war to the Sensex at 12,000, India’s Licence Raj economy…and all the way back to the roaring markets of 1926.
A century of capitalism 👇
10 YEARS AGO — 2016 📱
India’s telecom war had begun.
On Sep 14, Reliance Jio was publicly fighting Airtel over what Airtel called a “tsunami” of free traffic.
Jio had launched free voice + ultra-cheap data.
Within a few years, India would become one of the world’s cheapest data markets.
indianexpress.com/article/te…
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We spent this week looking backwards.
10 years. 20. 30. 40. 50. And 100.
Across business, geopolitics, technology, India, sport and culture.
Put all those old headlines together and some strange patterns emerge.
🧵 7 things we learned from Week 1 of What We Forgot:
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Friday = sport, movies, music & culture.
We usually rewind 10, 20, 30, 40 and 50 years.
Starting today, we’re adding one more window:
100 YEARS AGO.
So what was the world watching, playing and listening to back then?
Let’s rewind ↓
10 years ago today: Stan Wawrinka beat Novak Djokovic to win the US Open.
It was his 3rd Grand Slam — and made him a perfect 3–0 in Slam finals, each time beating the world No.1.
A decade later, his career has just come to an end.
usopen.org/en_US/news/articl…
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🇮🇳 WHAT WE FORGOT: INDIA
Every Thursday, we rewind India — 10, 20, 30, 40 and 50 years.
Robots in banks. Data in cricket. Trading by satellite. India’s telephone problem. And compulsory sterilisation.
Five very different Indias. 🧵
🇮🇳 10 YEARS AGO — THE ROBOTS ARRIVED
ICICI Bank became the first Indian bank to deploy “software robots”.
200+ robots were already processing 10 lakh transactions every working day.
Long before today’s AI-agent boom, Indian banking was automating the back office.
economictimes.indiatimes.com…
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What We Forgot: Technology & Science 🔬
Five snapshots from the past.
10. 20. 30. 40. 50 years ago.
Not just what happened — what people thought it meant at the time, and what actually happened next.
September 9, 2026. 🧵
TUESDAY — THE WORLD 🌍
Every Tuesday, we rewind the same week across five decades.
What was the world worried about 10, 20, 30, 40 & 50 years ago?
Wars that disappeared. Crises that never did. Stories that changed history.
Let’s rewind. 🧵 1/11
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