Dale Casto (@WrightDS) profile picture

Wright Design drives increased sales of branded and private label consumer products - in supermarkets, club stores, natural food and specialty stores.

Joined May 2011
Five time-tested pieces of advice on how to be a good packaging design client bit.ly/10-ways-part-1
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Wholesale club store package design is a specialty bit.ly/ClubCompetition
If you�re concerned that your product isn�t capitalizing on its selling environment click here bit.ly/Clubeffective
Turn Club Store Disadvantages into Advantages wrightds.com/blog/winning-th…
Selling off a pallet is not ideal for most products turn a negative into a positive! bit.ly/Clubeffective
To evaluate product opportunity, learn about the category, competition and consumer bit.ly/food-brand-part-1
Specify the deliverables give specifics to set clear expectations wrightds.com/blog/eight-tips…
Want to improve package design? First, fix your strategy bit.ly/Make-a-Brand-Better
Here are some great tips on how to remember names. bit.ly/Remembering-Names
Package design for clubs is totally different than for supermarkets bit.ly/ClubCompetition
Bar Codes are available for $39.00. We e-mail your Bar Code & your certificate of authenticity within 24 hours bit.ly/UPCBarCodes
Funding and co-packing are only 2 challenges to product development bit.ly/ChefPackages
5 ways a supermarket package was improved for club stores bit.ly/ClubCompetition
Eight Tips for �Newbie Designer� not overly structured & a free flow of ideas wrightds.com/blog/eight-tips…
Key element #2 - Product name that clearly establishes its identity wrightds.com/blog/package-de…
Prime example of how important it is for the designer to take the selling environment into consideration bit.ly/Clubeffective
The flow of ideas & the design team�s ability to meet your requirements is facilitated by . . . . bit.ly/10-ways-part-1
Get a UPC Bar Code for $59.00 and we�ll provide a high-quality graphic image free of charge bit.ly/UPCBarCodes
Securing UPC barcodes is confusing, complicated, exasperating, and expensive bit.ly/UPCBarCodes
Some ideas on where to find funding to develop a food product bit.ly/ChefPackages