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X Italy

@XItaly

X in Italia: ultime informazioni e aggiornamenti 🇮🇹

business.x.com/en/campaign/webinars/emea/the-house-of-real-time-influence
Joined June 2024
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X Italy retweeted
Cris Nulli (@crisnulli) profile picture
Cris Nulli
@crisnulliJul 8
Il concerto di Ultimo @ultimopeter ha generato in una settimana 880k+ singoli post, creando molto di piu' di un trending topic, ma una storia che ha accompagnato l'hype prima dell'evento, i contenuti in real time durante e le emozioni post evento, e le storie di chi ha partecipato. Il potete straordinario degli eventi live e l'impatto che hanno online. Il lavoro di @comuneroma @unitorvergata @VivoConcerti e tutti gli attori coinvolti ha creato un evento multipiattaforma, straordinario, partendo dall'evento live. Grazie a @florencebest per l'analisi e gli insights. – at Milan, Lombardy
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We analyzed how major cultural events are transformed by real-time conversations. #Sanremo2026 on @X: 111M video views +74% YoY Driven by Gen Z & Millennials Real-time video is no longer optional. Full report link: pressato.it/report/sanremo @Brandwatch @crisnulli
Image from Diego Moriondo (@diego_moriondo)
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Our analysis on @X saw impressive video metrics during the Winter Olympics, reaching 1.2B global views. With a 1 in 10 impression view ratio, engagement skyrocketed up to 10X that of text only posts. Read the full report here pressato.it/report/wintero… @Brandwatch @crisnulli
Image from Diego Moriondo (@diego_moriondo)
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The record-breaking cultural event that united Italy

The record-breaking cultural event that united Italy

Article · @XBusinessEurope
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X Italy retweeted
Music (@Music) profile picture
Music
@MusicFeb 10
🚨 Bad Bunny took over the timeline on Super Bowl Sunday 🚨
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Over the last few months, we scoured the world for the top posters in every niche & country We've compiled them into a new tool called Starterpacks: to help new users find the best accounts—big or small—for their interests ⬇️ Reply below with a topic you're most interested in We'll be rolling out to everyone in the coming weeks.
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X Italy retweeted
Safety (@Safety) profile picture
Safety
@SafetyJan 20
We’re excited to share that, starting today, advertisers can now measure ad placements on X Profiles using post bid measurement from @integralads (IAS). Brand Safety remains a top priority at X, and we’re proud to make this product enhancement widely available to all X and IAS clients. Expanding IAS measurement across X’s Profiles further strengthens transparency, advertiser confidence, and measurement consistency across the platform. This launch represents another step forward in delivering industry leading brand safety performance at scale!
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X Italy retweeted
Business (@XBusiness) profile picture
Business
@XBusinessJan 19
Awards Show season is officially underway, and the 2026 #GoldenGlobes owned the conversation: › 7.3M posts › 2.2B impressions › 311.9M video views When cultural moments break, audiences gather on X.
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X Italy retweeted
Creators (@XCreators) profile picture
Creators
@XCreatorsJan 16
We’re trying something new: we’re giving $1 million to the Top Article of the next payout period. We're doubling down on what creators on 𝕏 do best: writing. In 2026, our goal is to recognize high-value, high-impact content that shapes conversation, breaks news and moves culture.
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Ladies and gentlemen: We’re giving $1 million to the top article posted on X. You have 2 weeks. It's time to write.
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Hey Grok! How can I effectively test and scale my ad campaigns to maximize performance?

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X was the place to be for all things Paris Fashion Week SS26! Our collaboration with @lefty_io reveals key insights: › 37M posts globally (+48% YoY) › Top mentioned brands: @Dior, @celineofficial, @LouisVuitton, @MaisonValentino, and @CHANEL Stay tuned for the full report
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Image from Business (@XBusiness)
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Act on industry trends before anyone else. With Premium Business, use Radar Pro to visualize conversations and sentiment around anything in real time.
Image from Premium Business (@PremiumBusiness)
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Handles are coming... Join the waitlist at handles.x.com
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The FIFA World Cup is almost here⚽️🏆 Activate your brand this peak season and score big with fans on X! 9 in 10 X users are planning to follow content about the 2026 World Cup.
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X is where fandoms thrive! Leverage the moment and engage your brand with the passionate @FIFAWorldCup audience this season. 4 in 5 X users are excited for the 2026 FIFA World Cup
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Hey Grok! How do I reach a specific target audience when advertising on X?
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Get ready for Stockton Street! Tennis legends @serenawilliams and @Venuseswilliams co-host their new podcast, streaming exclusively on X.  Episode 1 is out now—tune in every other Wednesday for must-watch conversations with the iconic Williams sisters!

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Sei alle prime armi con la pubblicità? 🫨 Partecipa al primo webinar X Ads per Principianti in Italia e impara da zero a creare campagne efficaci.

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Join us now for a live update and AMA on advertsing with Elon and the X Ads team 👇 xitter.gq/i/events/1960811944878…
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X Ads Update + AMA with Elon

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