Chris Mercer (@ZChrisMercer) profile picture

Work with baby boomer business owners on issues related to ownership succession & business valuation. CEO of Mercer Capital.

Memphis, Tennessee
Joined January 2009
Photo by Chris Mercer (@ZChrisMercer)Photo by Chris Mercer (@ZChrisMercer)Photo by Chris Mercer (@ZChrisMercer)Photo by Chris Mercer (@ZChrisMercer)Photo by Chris Mercer (@ZChrisMercer)
Take a look at Mercer Capital’s 2023 Benchmarking Guide for Family Businesses. lnkd.in/eTzyrmV2
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The “It Principle” at Work. Some appraisers seem to think that control premiums are caused by greater or lesser degrees of control. But if “it” doesn’t affect expected cash flow or growth, and if “it” doesn’t affect risk and discou…lnkd.in/esRM__zz mer.cr/3PoIztu
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Professor @AswathDamodaran espouses an "It Principle" which goes as follows: " "If "it" does not affect the cash flows or alter risk (thus changing discount rates), "it" cannot affect value." My corresponding "It Principle," which I've been repeating for…lnkd.in/ezsGxb9j
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At this point, I walk because I walk. June 14th marked 3 1/2 years into my walking journey that has turned into a walking and pickleball journey. Five miles per day minimum on average every week. This post tells a bit about the…lnkd.in/ehumM9zt mer.cr/3XbAf1P
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This morning I played at the world class pickleball facility called Pictona (Pickleball in the Daytona area and actually in tiny Holly Hill. FL). The Z in my name stands for my first name, Zeno. My father was a Zeno and my son is also a Zeno. It is a fair…lnkd.in/e4eKRAc5
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I've been walking regularly since December 15, 2019 with a daily goal of 5 miles (or more) per day (at Day 1240 now). After all this time, upon reflection, I have changed the goal from daily to weekly, with a minimum of 35 miles p…lnkd.in/d9ZFncuv mer.cr/42pKFwH
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My colleague @JeffKDavis1 speaks on Bloomberg about insights into first quarter bank earnings releases. If you are interested in the banking sector, this is an informative listen. lnkd.in/eXx7Hw2q
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My post last week suggesting no marketability discounts for controlling interests of companies generated lots of interest. In this post, I extend the analysis to suggest further that no discount for illiquidity should be applied e…lnkd.in/eHYREa4H mer.cr/3My6h4S
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This short video was done some time ago, but the ideas in it are timeless. I discuss six important thoughts about how to think about the buy-sell agreement of your business or of your clients' businesses. lnkd.in/e7wDkTRC
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My colleague, David Harkins, CFA, ABV, has written a review of Asbury Automotive Group, one of a handful of publicly traded automobile dealership entities. It is a good read and will inform you a good bit about the auto dealer industry. lnkd.in/eD92Cqmn
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Silicon Valley Bank was closed by the FDIC on March 10, 2023. Many have written about aspects of the failure. Writing for Mercer Capital's Family Business Director Blog this week, I discuss four lessons to be learned from the SVB f…lnkd.in/ef_BHpiq mer.cr/3KasmUa
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What about the "marketability discount" for controlling interests? There is no such thing as a "marketability discount" for controlling interests in companies in FMV determinations. All business cash flows are valued and sold in…lnkd.in/ec_eG9xr mer.cr/3SWrcjn
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My colleague Matt Crow writes a fascinating post seemingly about RIAs and investment managers, but the thesis has relevance to all businesses and all of us. It provides a roadmap for looking at potential transactions of many kinds. Your ROI for time spent…lnkd.in/eBT-Xmt2
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We started doing the National Economic Review in 1985 and have prepared the NER on a quarterly basis since Q1 1990. Take a look. It might be just for you. lnkd.in/esSfX-DD
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Did you ever have one of those days when you really didn't know how it would go? That was me last Wednesday when I had a big birthday. It was a great day for me personally and at the office. mer.cr/3YtJdaB
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My colleague, Atticus Frank, CFA, ABV, has written an interesting post that weaves the story of 84 Lumber King into an important post on management succession. mer.cr/3HzUgJz
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