What creates 40% reduction in cost per lead and 2x lead-to-sale conversion rates, yet 54% of companies don’t track? #Marketplace transactions. Mature ecosystem marketplaces drive revenue growth, but are clearly underutilized. Learn more: hubs.li/Q03lxYKJ0 #Catalyst25

Bridge Partners welcomes Jeanine Wright to our Board of Directors. A seasoned COO, CFO, and Board Director, her guidance strengthens our ability to deliver bold growth strategies for the leading tech and cloud companies, while creating opportunity for our clients and each other.

Partnerships pay. If those stats caught your attention, you'll want to join us at #Catalyst25 in Seattle—just three weeks away. Get a complimentary preview of the Ecosystem Compass Report: hubs.li/Q03jZz5D0 Get tickets to Catalyst: hubs.li/Q03jZF6X0

#UltimatePartnerLIVE at the @Microsoft campus is happening—and we are ready to collaborate, connect, and tackle real challenges. This event equips attendees with the tools and insights to lead through change and drive measurable results in FY26. See you there!

Thank you to all who joined us to share ideas, build connections, and strengthen what’s possible together at our salon-style breakfast at Google Cloud Next ’25, co-hosted by Bridge Partners and Ultimate Partner®.

When thoughtfully architected, the #partnerjourney becomes a strategic growth lever—accelerating onboarding, deepening engagement, and compounding ecosystem value. More from Penny Byron in @ChannelExperts "The Global Channel Leader’s Playbook 2025": hubs.li/Q03gF9Sc0

Big news: Bridge Partners is heading to #GoogleCloudNext—and we’re bringing an exceptional team with us. From April 9–11, you’ll find us in Las Vegas, discussing all things growth, #Googlepartner ecosystem, and #GTM strategy. Will you be there?

Not all #partnerships are created equal. Recognizing the unique contributions of multiple partners is essential to orchestrating high-performing #partnerecosystems. We break down how to align partners with #customerjourney stages:hubs.li/Q03cbLQw0 #gtm #partnermarketing

Data matters. If you’re responsible for #growth, revenue, or market expansion, the Ecosystem Compass report helps you turn #partnerstrategy into a business driver—not just a supporting function. Download to see what the best in the business are doing: hubs.li/Q039vv6_0

Your #partnerecosystem is an untapped growth engine—if you manage it right. New research from @Canalys highlights a major shift: #b2b buyers experience ~28 touchpoints before making a purchase decision—and partners play a pivotal role in most of them. hubs.li/Q039763F0