fan3

Most artists know their monthly listeners to the nearest thousand. Very few know who their fans actually are. You can’t buy a fanbase with ad spend. It’s built one real fan at a time. The artists who own that connection will still have it when the algorithm moves on.

The biggest fans often end up at the back of the queue. Bots. Resellers. Presales gone in seconds. The people who care most get pushed aside. fan3 helps artists verify the people actually showing up for them, so access and experiences can go to the fans they were intended for. And it works. Fewer than 2 in every 100 fan3 presale tickets end up on resale sites. Real fans. Recognised.

For Frieze Week, @W1curates and @thenightleague turned Michael Craig-Martin’s 'MUSIC' into a club night. The queue went down the street, and Culture Collective members walked straight in on the VIP list with the Pass in their phone’s wallet.

A ticket gets you through the door. Then what? Going to a show shouldn't be the beginning and end of the relationship. fan3 gives artists a direct, verified connection with their fans before, during and after the event: → Presale access before tickets go public → Scanned in, recognised at the door → News and updates direct to your wallet And the more you show up, the more that relationship can grow. One pass. A whole lot more access.

What is fan3? A direct connection between artists and the people who matter most: their verified fans. It starts with a digital pass that lives in your phone’s wallet. Through it, fans can be recognised, rewarded and brought closer to the artists they love. Priority access. Presales. Exclusive experiences. Updates. Rewards. All connected to one simple pass.

Big day. Let’s go