marketing manager @KaitoAI @kaitostudio_ | prev @lunarstrategy brand comms, storytelling and intent-based crypto marketing
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Joined August 2015
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I joined @KaitoAI as Marketing Manager.
for the past two months, i've been helping shape how Kaito’s story gets told. this role brings together so much of what I love.
but more importantly, it feels like play to me, because i truly believe that the intersection of crypto, AI, and data will shape the next chapter of the attention economy.
very grateful to @Punk9277 @Tianqi_Wang5 @blingoh, and the rest of the team for this incredible opportunity to create my best work while working on the industry-defining product.
Nick retweeted
$HYPE’s mindshare on Kaito doubled in the past 24 hours, reaching ~7.9%.
The spike followed Stan Druckenmiller’s backing of trade[XYZ] and ICE’s plans to operate regulated US markets built on Hyperliquid.
Intercontinental Exchange (ICE) and trade[XYZ] have announced their plan to use Hyperliquid as the infrastructure layer to deploy perpetual futures markets for US traders across crypto, equities, commodities, foreign exchange, and other real-world assets, subject to regulatory approvals. ICE operates NYSE and some of the largest exchanges and clearing houses globally.
In this structure:
+ Hyperliquid serves as the underlying technology infrastructure via HIP-3*
+ trade[XYZ] designs and implements the markets
+ ICE operates the regulated market and clearing structure
Existing trade[XYZ] HIP-3 markets will remain unchanged.
Hyperliquid is a neutral infrastructure layer with the goal of supporting large parts of the financial system. As with HIP-3, HIP-3* deployers are independent operators who use Hyperliquid as the onchain infrastructure layer for their own markets, while retaining control and responsibility over their deployment.
Nick retweeted
Pull up a seat in the Creator Lounge.
We want to hear from you: how your campaigns are going, what’s working, and what you’d like to see next on Studio.
Join us today at 18:00 UTC.
Set a reminder ↓
Nick retweeted
Started playing around with UGC content on Instagram for @KaitoAI about 3 months ago with @Seymirel and @ballanutsa, stats be wilding.
Month 1: 100K+
Month 3: We just crossed 500K views this month alone
and this is just the beginning
lots of observations, ask me anything
Nick retweeted
$875K+ paid to 701 creators since October 1.
Creators are getting paid on Kaito Studio.
Nick retweeted
Our spending problem looks pretty good in 226 creators’ earnings dashboards.
Over $123,000 paid out in just 21 days.
Nick retweeted
A closer look at Kaito Select in practice.
@jumperapp’s campaign attracted 2,065 applications, with 62 creators publishing 119 eligible posts.
Together, they generated 764K+ impressions at an $18.90 CPM.
The full breakdown on @KaitoStudio_ ↓
Nick retweeted
“Hey St3cu, how is @KaitoAI going so far?”
Here is a piece that was essentially few months in making
During the initial conversation with @jumperapp‘s team I knew their @KaitoStudio_ campaign would come out amazing.
In first 30 minutes when the team asked me how many creators applied it was 300
Over then next few days we reached over 2000 creators interested in joining.
This was not a typical creator campaign, @arjunnchand and @deanfluence among other @jumperapp team members made sure they onboarded as many community members as possible.
If you are a marketer/ growth person interested in creators as a part of your gtm, give it a read / dm me :)
Nick retweeted
A new Katalyst campaign with @bagel_win is live, with 8,800 USDC in rewards for creators.
Bagel brings Polymarket markets to mobile, with one-tap copying of top predictors.
Full terms and applications on Kaito Studio ↓
