We work with the world's leading brands to strategically manage uncertainty and disruption. Crisis Management, Business Continuity, & Disaster Recovery Experts.
Shoreview, MN
Joined February 2011
- Tweets5.1K
- Following543
- Followers303
- Likes38
A client built a strong crisis management program with us. Plan, team, training, exercise. All done right.
Then they told us they'd wait a year before the team met again.
That's not a team. Your crisis management team needs regular time together to stay ready.
How often does yours meet?
Listen to the Managing Uncertainty Podcast:
youtu.be/2swbG9W2N7I
Learn more about Business Resiliency with Bryghtpath:
linktr.ee/bryghtpath
Five Dangerous Crisis Myths to Avoid
Relying on a static crisis plan or assuming your crisis team handles everything alone creates dangerous blind spots.
Crisis readiness isn't a one-and-done task—it demands proactive communication and total cross-functional alignment. Discover the five myths Bryghtpath busts to help organizations prepare before disruption arrives.
Learn more about Business Resiliency with Bryghtpath:
linktr.ee/bryghtpath
How to Market Your Resilience Program
Years ago, stepping into a key continuity role made one thing clear: the ability to sell and explain your program is just as critical as the technical details behind it.
To secure genuine leadership buy-in, business continuity and crisis management must be structured to directly support the strategic goals of your board and executive suite. Bryghtpath works alongside leaders to turn resilience into an indispensable business enabler.
Listen to the Managing Uncertainty Podcast:
youtu.be/u79SPP4fnh0
Learn more about Business Resiliency with Bryghtpath:
linktr.ee/bryghtpath
How to Run an After-Action Review
Reviewing a crisis isn't about placing blame; it's about building operational strength for the future.
By aligning key leaders around a clear timeline, teams can uncover critical planning gaps, decide who owns corrective steps, and formalize findings in an after-action report.
Discover how Bryghtpath approaches post-incident reviews to drive lasting improvement.
Learn more about Business Resiliency with Bryghtpath:
linktr.ee/bryghtpath
People Before Operations: Past Lessons in Crisis Resilience
Years ago, enduring high-stakes incidents made one principle undeniable: crisis management is about human lives first.
Protect your people, support them through the aftermath, and only then rebuild operational momentum.
Listen to the Managing Uncertainty Podcast: youtu.be/u79SPP4fnh0
Learn more about Business Resiliency with Bryghtpath: linktr.ee/bryghtpath
People Before Operations: Past Lessons in Crisis Resilience
Years ago, enduring high-stakes incidents made one principle undeniable: crisis management is about human lives first. Protect your people, support them through the aftermath, and only then rebuild operational momentum.
Listen to the Managing Uncertainty Podcast:
youtu.be/u79SPP4fnh0
Learn more about Business Resiliency with Bryghtpath:
linktr.ee/bryghtpath
Make New Mistakes, Not Old Ones
The real goal of a post-crisis evaluation isn’t assigning blame—it’s ensuring your team makes new, original mistakes next time rather than recycling old ones.
Evaluating exercises and real incidents gives leaders the clarity needed to upgrade processes, update checklists, and address critical vulnerabilities before the next disruption hits.
Learn more about Business Resiliency with Bryghtpath:
linktr.ee/bryghtpath
The Role of Continuity in Major Acquisitions
Reflecting on Past Lessons: Integrating Acquired Companies
Years ago, navigating large-scale acquisitions required rethinking the traditional resilience playbook. From pre-deal due diligence to integrating new teams and systems into crisis frameworks, resilience programs must evolve alongside corporate strategy.
Discover how Bryghtpath approaches scaling business continuity and crisis response during major corporate transactions.
Listen to the Managing Uncertainty Podcast:
youtu.be/u79SPP4fnh0
Learn more about Business Resiliency with Bryghtpath:
linktr.ee/bryghtpath
Building Resilience Muscle Memory
A crisis plan sitting on a shelf won't protect your business—practice will.
Conducting regular crisis response simulations allows teams to iron out coordination challenges, test critical communication protocols, and embed a culture of readiness across every department.
Learn more about Business Resiliency with Bryghtpath:
linktr.ee/bryghtpath
What Makes an Effective Crisis Leader?
When unexpected disruption strikes, strong leadership makes the difference between chaos and recovery.
A skilled crisis leader mobilizes the team, builds consensus around difficult choices, and drives execution to protect lives and keep business operations moving forward. Fortunately, crisis leadership isn't just an innate trait—it can be taught and mastered.
Learn how Bryghtpath helps organizations build resilient, capable crisis leaders.
Listen to the Managing Uncertainty Podcast:
youtu.be/u79SPP4fnh0
Learn more about Business Resiliency with Bryghtpath:
linktr.ee/bryghtpath
Why Escalation Protocols Fail
Waiting for teams across your organization to instinctively escalate an incident isn't a strategy—it's an operational gap.
As Bryan Strawser points out, resilience leaders must establish explicit triggers and clear criteria with groups like IT incident management so escalation happens automatically when disruptions hit.
Learn more about Business Resiliency with Bryghtpath:
linktr.ee/bryghtpath
Prioritizing People First in Crisis Management
Looking Back: Lessons From Past Crises
Years ago, working through severe corporate emergencies taught a hard truth: effective crisis management must always start with life safety and protecting your people.
Assets and operational recovery matter, but safeguarding your team comes first. As Bryan Strawser points out, crisis management teams cannot just assemble once a year; they must meet regularly, build trust, and practice with realistic exercises to respond effectively under pressure.
Listen to the Managing Uncertainty Podcast:
youtu.be/u79SPP4fnh0
Learn more about Business Resiliency with Bryghtpath:
linktr.ee/bryghtpath
Owning the Room as a Resilience Leader
When you walk into a meeting with executive peers, remember one thing: you are the subject matter expert.
Business leaders don't know continuity, crisis management, or disaster recovery better than you do—and they don't expect to.
Demonstrating confidence means coming prepared with a tight agenda, respecting their time, and driving the strategy forward rather than asking them what to do.
Bryan Strawser, Principal and Chief Executive at Bryghtpath, breaks down how to take command and position resilience as a core business driver.
Learn more about Business Resiliency with Bryghtpath:
linktr.ee/bryghtpath
Crisis Leadership: Lessons From 2022
An organization’s response under pressure often hinges on whether its leaders can take decisive action when protocol demands it.
Looking back at the May 2022 tragedy in Uvalde, Texas, we saw a critical breakdown where leadership froze and contradicted established training doctrine.
In this reflective clip, Bryan Strawser, Principal and Chief Executive at Bryghtpath, breaks down why true crisis leadership requires decisive action, adherence to doctrine, and the readiness to lead through critical moments.
Listen to the Managing Uncertainty Podcast:
youtu.be/u79SPP4fnh0
Learn more about Business Resiliency with Bryghtpath:
linktr.ee/bryghtpath
Mastering the Resilience Elevator Pitch
As a resilience leader, you rarely get an hour to explain your mission—you often have just two minutes in an elevator with a senior executive.
Demonstrating true expertise and confidence comes down to translating complex programs into clear, business-driven terms: what you do, why they should care, and how your team protects their priorities.
Bryan Strawser, Principal and Chief Executive at Bryghtpath, shares how boiling down your core message wins leadership buy-in across the organization.
Learn more about Business Resiliency with Bryghtpath:
linktr.ee/bryghtpath
Unlocking the Power of Expertise
David’s book provides an essential framework for how expertise shapes positioning—not just for business owners, but for internal leaders too.
For professionals in crisis management, business continuity, and crisis communications, viewing yourself as a subject matter expert is key to maximizing your impact within any organization.
Listen to the Managing Uncertainty Podcast:
youtu.be/Ew9HoD64Q0A
Learn more about Business Resiliency with Bryghtpath:
linktr.ee/bryghtpath
How to Build an Effective Resilience Roadshow
When building visibility for your resilience program, your roadshow deck needs to tell the right story.
Instead of framing resilience around mandatory compliance or internal policy, center the narrative on business enablement: how your program directly empowers the organization to achieve its strategic goals.
Learn more about Business Resiliency with Bryghtpath:
linktr.ee/bryghtpath
A BC program built around one person has no continuity of its own.
The real cost of in-house vs outsourced business continuity, with the math: bryghtpath.com/business-cont…
When Business Plans Fall Apart
Every founder starts with a grand vision, but reality often brings unexpected disruption, product flaws, and team doubts.
Drawing on Ben Horowitz’s candid perspectives, we examine why startup journeys unravel and how leaders can push through the toughest decisions when there are no easy answers.
Listen to the Managing Uncertainty Podcast:
youtu.be/Ew9HoD64Q0A
Learn more about Business Resiliency with Bryghtpath:
linktr.ee/bryghtpath
An audit tells you whether you passed.
A maturity assessment should tell you what to fix first, what to stop doing, and how to fund it.
Seven things to demand from any assessment:
bryghtpath.com/business-cont…
