Chris Rodkin (@crodkin) header
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Business Development Collaborator...#Growth, #CPG, #Retail. Proud husband, father and coach!

Greater Toronto Area
Joined October 2010
Photo by Chris Rodkin (@crodkin)Photo by Chris Rodkin (@crodkin)Photo by Chris Rodkin (@crodkin)Photo by Chris Rodkin (@crodkin)Photo by Chris Rodkin (@crodkin)Photo by Chris Rodkin (@crodkin)Photo by Chris Rodkin (@crodkin)Photo by Chris Rodkin (@crodkin)
UBC study reveals the ‘ugly’ truth about fruits and veggies. "The study found that people are more likely to purchase produce when it’s labelled “ugly” and they spend more money" | Canadian Grocer ow.ly/36W930rATJe
UBC study reveals the ‘ugly’ truth about fruits and veggies. 'The study found that people are more likely to purchase produce and they spend more money when it’s labelled “ugly” versus not labelled.' | Canadian Grocer ow.ly/yMXx30rATFT
B.C. invests $2M in three Vancouver Island food hubs. B.C. food hubs create new opportunities for SMB's and strengthen food security so British Columbians can rely on locally grown and processed food now and for generations to com | Canadian Grocer ow.ly/CKOv30rzueq
Loblaw’s ecomm sales jumped 160% in Q4. The company is focusing on "using the data it collects through point-of-sale and loyalty to offer “more relevant and measurable promotion and advertising opportunities.” » strategy ow.ly/lx0030ryveR
Alberta chocolatier launches Western Canada's first oat milk chocolate bar | Eat North ow.ly/bCAk30rylMx
Brilliant!! Sobeys launches a local food box for International Women’s Day | News ow.ly/YyeL30rylLT
Ottawa, Canada-based logistics marketplace GoFor Industries has rolled out a “Shop Local” initiative in a number of US Cities | PYMNTS.com ow.ly/TKhQ30rylKx
Vancouver Meal Kit Provider Fresh Prep Launches Industry-First Zero Waste Kit - Odessa American: Business ow.ly/kzji30rycRK
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The Urgent and The Important: Walmart Canada in 2020. Walmart has developed a digital annual report, which highlights the changes from last year and insights from associates across Canada. ow.ly/Wfo030rycNl
Pandemic has led to increased opportunity for grocery: The Future of Food report, for which 3,000 Americans and Canadians were surveyed, says one of the biggest prevailing trends is that the in-home kitchen has become the new restaurant. Canadian Grocer ow.ly/BMEm30ry4ep
How the Pandemic Has Changed Consumer Expectations While Accelerating Ecommerce in Canada. "Speed and transparency are just as critical as user interface and inventory" ow.ly/S7vp30rxUfF
A needed boost for BIPOC-led brands. Jordan Buckner, a Chicago-based food entrepreneur, launched a pair of initiatives last year to help diverse founders gain visibility and access to important resources.| Food Business News ow.ly/9FNq30rxBl2
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Online grocery shopping drives up sales at Ocado. The company, which has been expanding with partners in the U.S., Canada, Europe, Asia, said retail sales jumped to 2.19 billion pounds (US$3.02 billion) in the year through November | Canadian Grocer ow.ly/7yRa30rwmef
Walmart Canada revamps its media business. “Walmart Connect Canada is more than just a media business. It is an essential connection point between brands and the millions of Canadians who choose to shop at Walmart every day.” Canadian Grocer ow.ly/prVX30rwmda
Big Changes Coming for Canadian Grocery in 2021 and Beyond: "With insights that can inform decisions like product assortment, the mix and placement, in-store and online, can be optimized, and a scenario in which the grocer, vendor and consumer all win." ow.ly/hVHq30rvp3Y