Erica Fortescue (@ericafortescue) header
Erica Fortescue (@ericafortescue) profile picture

education leader with passion for innovation, equity & #creativity. mom, global citizen. tweets are my views, unless retweeting yours!

California, USA
Joined June 2012
Photo by Erica Fortescue (@ericafortescue)Photo by Erica Fortescue (@ericafortescue)Photo by Erica Fortescue (@ericafortescue)Photo by Erica Fortescue (@ericafortescue)Photo by Erica Fortescue (@ericafortescue)Photo by Erica Fortescue (@ericafortescue)Photo by Erica Fortescue (@ericafortescue)Photo by Erica Fortescue (@ericafortescue)Photo by Erica Fortescue (@ericafortescue)Photo by Erica Fortescue (@ericafortescue)
Erica Fortescue retweeted
Creativity abounds in NYC. Here are the Top 2 ideas from our sessions at the @FastCompany #FCFestival. A massage shoehorn designed by Kanye West. And a subscription-based vanilla ice cream/positive affirmation delivery service called Vanilla Buddy. Thanks to all who came out!
Erica Fortescue retweeted
Huge thanks @MITSloan for inviting us as guest instructors for Innovation Period. We had a great time collaborating with all the future leaders of innovation.
Today @howfunworks led Chief Marketing Officers in fast+ fun creativity at #ForbesCMO summit. News: CMOs like CBD! Challenge: make vanilla ice cream the next popular sensation. Crowd favorite idea: Vanilla Niiice Cream, a CBD/THC Ice Cream marketed by Migos #CMONext
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Thank you Forbes for inviting me and Paul to speak today. What an honor! #ForbesCMO @howfunworks @jenny_rooney
Energetic and fun start to #ForbesCMO with @howfunworks! Exercises to help with process innovation and #creativity. Everyone engaged in designing a campaign for vanilla ice cream. Results to be announced!
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the @FastCompany festival in NYC is one of the best conferences i've attended. It was an honor to speak today. #FCFestival
At our #FCFestival session we challenged folks to use a shoehorn to inspire an idea for the next popular sensation. Crowd favorite: ‘FootsmART’—a limited run, hard-to-wear shoe that doubles as a tasteful art piece. We are now taking preorders. #milliondollaridea #hadtobethere
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Erica Fortescue retweeted
Today we used the science of fun to innovate the Fast Company Innovation Festival. We’ll be following up with the winner of our 'next popular sensation' workshop later today. Stay tuned...#FCfestival #advertising #creativity
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Secrets of creativity from ⁦@rmichael⁩ from ideo - playfulness, joy, cultures of trust. ⁦@howfunworks⁩ agrees! Proud to speak alongside you at #FCFestival
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Erica Fortescue retweeted
Ear hair. Man worms. Sex-less couples. Everything you've ever dreamed of is in our new campaign for Credit Karma. Thanks to @davegian and @Adweek write up. adweek.com/creativity/credit…
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Thanks @davegray for sharing @TheBIF. Watched your how-to videos on the flight to #BIF2018 & took visual notes for the first time at your session today. Grateful @howfunworks
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Wow. @alexishope and @medialab rocked #BIF2018. Your “Make breast pumps not suck” hackathons show that inventing the future works better by having fun together. You have fans @howfunworks.
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Loved @RitaJKing on creativity today @TheBIF "It's time to stop, take a breath and think and work together" Thanks on behalf of the @howfunworks team to @skap5 for a mind-expanding event! #BIF2018. livestream bit.ly/2wN8wbX
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Thank you @DanielPink for agreeing to an interview @DrKeithSawyer for the tips in Zig Zag and the creative team @howfunworks. Your ideas inspired this article.
Want to be more creative? Drive through a house. musebycl.io/musings/want-be-…
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Just wrote an article for the Clio awards' new publication. Please read and share... Want to Be More Creative? Drive Through a House musebycl.io/musings/want-be-…
Deeply inspiring even from 3,094 miles away. Thank you #BIF2017 and @skap5 for livestream!
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Hot creative collaboration in our @FunworksSF at #PromaxBDA. Who knew there'd be so many ideas for a tv show inspired by shoehorns?
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Erica Fortescue retweeted
I uploaded a new episode, "0016 Paul Charney and Erica Fortescue - Funworks 20170522", on #spreaker #advertising spreaker.com/user/donaldland…
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Erica Fortescue retweeted
Paul Charney and @EricaFortescue @FunworksSF join me tomorrow @ 4:00pm PT on #BayAreaVentures @bizradio111 #marketing #strategy #creativity
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I’m attending #NewCoBay Area next week. Innovative orgs includes @GreenLightSFBay. Join me-- register at bit.ly/2iaCJNM
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