Craig Linton (@frdetective) profile picture

Helping charities improve their supporter journeys and experience.

London
Joined June 2009
Photo by Craig Linton (@frdetective)Photo by Craig Linton (@frdetective)Photo by Craig Linton (@frdetective)Photo by Craig Linton (@frdetective)Photo by Craig Linton (@frdetective)Photo by Craig Linton (@frdetective)Photo by Craig Linton (@frdetective)Photo by Craig Linton (@frdetective)Photo by Craig Linton (@frdetective)Photo by Craig Linton (@frdetective)
Always one of my favourite events - delighted to be at #IWITOT. Great start on a clever cause related marketing campaign between Lacoste and INCU.
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Early bird closes Friday - spent last night posting out copies of the book!
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Fellow @SOFIIisHOT trustee @frdetective and I are feeling the love at Dublin's #FundraisingSummerSchool with all the shout outs to SOFII! Huge thanks to SOFII friends @damianobroin and @johnlepp for spreading the word about the free insights available at sofii.org.
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🚨 BREAKING: This government has lost it's last ounce of humanity
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News in Third Sector that Crisis income dropped. Accounts show ~£6m drop (15%) in IG income in two years. Coincidence? I suspect not…
Crisis at Christmas is an all time great fundraising appeal with a clear, tangible offer. Shocked to see it changed this year. Get the need to progress and adapt to the times. Crisis does amazing work all year round, but would be shocked if this raises as much.
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Whilst spending an extra £2m on raising funds (so a net difference of over £8m).
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Here is the research I mentioned around love symbols @BrightSpotFunds Wow day.
Looking for extra persuasive power for your 𝐠𝐨𝐨𝐝 𝐜𝐚𝐮𝐬𝐞? View the slideshow to discover how 𝐥𝐨𝐯𝐞 𝐬𝐢𝐠𝐧𝐬 can help you: eu1.hubs.ly/H07ycgK0 #love #influence #charity #fundraisers
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Amazing news! Good luck Catherine.
It’s an honour to be @UKLabour’s parliamentary candidate for Broxbourne. The daughter of a Broxbourne bricklayer, a Labour government changed my life. I want to see the same for families here. After 14 years of Tory failure, it's time for change. Join us🌹 Catherinedeakin.org.uk
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It’s an honour to be @UKLabour’s parliamentary candidate for Broxbourne. The daughter of a Broxbourne bricklayer, a Labour government changed my life. I want to see the same for families here. After 14 years of Tory failure, it's time for change. Join us🌹 Catherinedeakin.org.uk
Congratulations Catherine Deakin, Labour’s Parliamentary candidate for Broxbourne!
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Pleasure to be back at Amnesty to run another ‘Wow your donors’ day with @woods_rob and @BrightSpotFunds
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Busy writing Valentine’s cards for some of @SOFIIisHOT’s wonderful supporters! We couldn’t do it without the generous support of so many committed fundraisers, agencies and suppliers around the world - so sending our love and appreciation - you’re awesome…
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Fingers crossed they arrive in time!
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Am super excited to share that Wow Your Donors Masterclass is back. I will be joined by the fantastic @frdetective for an in-person day of Wow Fundraising Techniques on 5th March. (Save £100 with the Early Bird discount.) Find out more here: bit.ly/47G4MZt @benswart
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Been working on content and got some great example of stupendous stewardship and generous gratitude to share! Early bird ends soon, so don’t miss out…
Did you know you raise much more money for your charity when you create surprise or delight beyond what your supporters would have expected? Join me and @frdetective for our Wow Your Donors Masterclass to learn how to achieve WOW! Find out more: bit.ly/47G4MZt
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How can charities deliberately create - WOW - ie positive surprise and connection beyond what most supporters would expect? In this blog, Rob describes two inspiring examples of how the 'WOW moments' approach grew fundraising RESULTS. 👉 bit.ly/3r5H1Y2 @frdetective
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Great start to #iwitot 2023 by Damian Chapman on the Westminster Abbey restoration appeal in the 1950s - a story of perseverance, PR and not under asking…
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Fab talk by Jamal Abbas from Cereal Box on AI imagery. Raises lots of interesting questions on ethics. Fascinating that tech is already so close to real results and only going to get better… #iwitot
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Last up is Rebecca Broad talking about the Dairy Milk and Age UK donate your words campaign. Really impactful campaign on elderly loneliness.
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Love #TeamTrees and the Mr Beast philanthropy initiatives - really creative. Great choice by Lynda Harwood-Compton on how they connected to Gen Z #iwitot
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Ben Eden-Davies with Henley on Todd regatta. Love this - great idea from the grassroots and done with humour and love #iwitot
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